Conferences that Work

NOVEMBER 27, 2023

I joined the social media platform Mastodon a year ago. Given recent turbulent social media trends, I’m glad I took the plunge. Having been on Twitter (yes, I know it’s been renamed “X”, sue me) since 2009, I’d describe Mastodon as the old Twitter. What do I mean by that?

Social Media 98

Social Media Media Platform Website 98

Conferences that Work

MAY 20, 2024

When it was published in 2009, my peer conference work exploded. Today, because consulting on meeting design and facilitation is a niche practice, marketing via sharing my website posts with subscribers and on social media has also become a significant source of new clients. And, my goodness, I got feedback! Thank you.

Consulting 96

Consulting Social Media Publishing Conference 96

AltexSoft Travel

JANUARY 31, 2020

But, it does a big difference on how airlines sell their flights: via a direct channel (reservation on *airline* website/app), or via a distributor. That became possible via NDC APIs offered by airlines, to connect with their inventory, source flight information, and book without redirecting to its website.

Airlines 121

Airlines Advertising Marketing Marketing 121

Conferences that Work

JANUARY 9, 2017

Let me be clear, by all means share your content for free on any of the gazillion social media platforms available. Instead, invest in your own website. Seven years ago I started the website you’re reading. Friends don’t let friends give away their original content to third-party platforms. Get the picture?

SEO 54

SEO Social Media Website Platform 54

Crowdriff

OCTOBER 29, 2018

Reposting and sharing the UGC photos on your museum’s social media profiles and website, and in ads and print brochures (with permission), is an excellent way not just to showcase current exhibits and galleries, but also to reveal how visitors are authentically interacting with and enjoying their experience.

Promotion 52

Promotion Social Media Website Media 52

AltexSoft Travel

MAY 30, 2023

Once a traveler enters credit card details on your website, they’re automatically resent to a merchant of record, be it a hotel, airline, or travel aggregator — typically via GDS — for processing. The platform is a part of Datatrans , a Swiss payment service provider for online shops, mobile apps, and social media.

Travel 52

Travel Travel Airlines Platform 52

Conferences that Work

DECEMBER 12, 2022

Since Elon Musk’s purchase of Twitter on October 27, 2022 , its status as a stable social media platform seems to be rapidly imploding. I joined Twitter in 2009 and have had ~8,600 followers for the last few years. Most social media companies are for-profit corporations, whether publicly or privately owned.

Social Media 118

Social Media Platform Advertising Media 118