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Want to Future-Proof Your Events? Delight a Gen Z Audience.

Convene by PCMA

Because Gen Z — the generation born between 1997 to 2012 — in particular is “weighing which events (if any) to attend in person,” according to another piece of research from Freeman, the recently published Gen Z Report , “they’re looking for ones that take burnout and boredom into account with balanced programming.”

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Data-driven Tips for Using Email Marketing to Promote Events

Endless Events

You have traditional advertising, paid search, organic search, social media, content marketing, and email marketing to promote events at your disposal. With a limited marketing budget, how do you know the best way to digitally promote your event to attract the most attendees? I’m glad you asked. Sephora follows this exact plan.

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Crafting Corporate Events That Resonate with Gen Z

Endless Events

Before you market to any audience, you need to understand who they are and where they come from. If you aren’t part of Gen Z, you might feel confounded by the preferences of these young whipper-snappers, so it’s extra important to do your homework on this audience. Gen Z includes people born between 1997 and 2012. Who Is Gen Z?

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Consolidation of “Leisure” Destinations Through Sporting Events: The Case of Saudi Arabia and the Paris 2024 Olympics

Interface Tourism Spain

According to a PwC report (2020), these events have contributed to the local economy through job creation, tourist attraction, and the promotion of investment in sectors related to entertainment and tourism. Destination Promotion and Marketing Sporting events offer a global platform for the promotion and marketing of tourist destinations.

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Consolidation of “Leisure” Destinations Through Sporting Events: The Case of Saudi Arabia and the Paris 2024 Olympics

Interface Tourism Spain

According to a PwC report (2020), these events have contributed to the local economy through job creation, tourist attraction, and the promotion of investment in sectors related to entertainment and tourism. Destination Promotion and Marketing Sporting events offer a global platform for the promotion and marketing of tourist destinations.

Sports 52
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Cultivating Engagement At Events

Endless Events

“We started way back in 2012 live tweeting, and all the fast things. Everyone knows that video is a particular kind of content that best engages audiences. “There’s basically one team that focuses on the promotion of next year’s show. Is it relevant for the rest of the audience?

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Channel Partner Incentives and Personal Motivation – The Hidden Link

Motivation Excellence

The Buying Show became a must-attend event, significantly enhancing business relationships and revenue, with the program continuing successfully since its inception in 2012. Promoting one while ignoring the other does not achieve the best possible results. Therein lies the link. The two types of motivators feed off one another.