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Our top 7 marketing tactics for ALL tourism businesses

Tourism eSchool

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. Developing a targeted customer relationship management plan is the most effective way to increase repeat customers.

Tourism 98
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Branding 101 for Tourism Businesses

Tourism eSchool

Branding 101 for Tourism Businesses. Your brand is the most powerful marketing weapon your tourism business has at it's disposal. A good way to think about your brand is how your customers feel when experiencing your tourism products and how they describe your product/service/experience to their friends and family.

Tourism 93
MICE professionals

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7 Reasons Why Slovenia is one of the Leading Sustainable Tourism Destinations

Solimar International

Learn about sustainable tourism in Slovenia, Europe’s hidden gem. Here at Solimar, we pride ourselves on being experts in sustainable tourism. We’ve consulted with destinations on their tourism strategies all across the world, from distant Nepal to Timor-Leste to local West Virginia.

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Bedouin Tourism in Israel – Bedouin Hospitality and Community Trails in the Negev

Solimar International

Learn about Bedouin Tourism in Israel’s Negev Desert and social tourism. Tourism has a huge potential to positively impact communities, especially when it is conducted sustainably. In this blog post, we highlight “Community Trails” and Bedouin tourism in the Negev Desert, Israel. Negev Desert views.

Tourism 98
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Beyond the Website: Key Channels for Tourism Marketers in 2019

Crowdriff

Websites are well-known to be the average tourism marketer’s single most important piece of digital content. Here are five digital spaces that we are keeping on our radar as key channels for tourism marketers in 2019: 1| Google Maps. One of particular importance to tourism marketers is Google Maps.

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What are the Different Types of Tourism?

Solimar International

As one of the most powerful industries in the world, tourism has a great potential to become a force for good when driving economic and social development. However, this can only be achieved by appropriate planning – and with so many different types of tourism, it can sometimes be hard to accomplish. Sustainable tourism.

Tourism 87
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Why Are Public and Private Stakeholders Investing in Foreign Tourism Projects?

Solimar International

Tourism is a global business: last year, global capital investment in travel and tourism totaled $856 billion. When it comes to tourism, governmental and non-governmental stakeholders invest not only domestically, but also abroad. Chain hotels are a classic example of private-sector FDI in tourism.

Tourism 86