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2018 eventmarketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? Click To Tweet. Click To Tweet.
The stage is the centerpiece of most events. MTV’s 2017 Video Music Awards would be the perfect inspiration. Partnership eventmarketing or co-marketing of events is also an idea that’s getting more popular. Are you willing to go ultra high-tech?
It also talks about the tools an event professionals can use to weave the data into a story to improve future events. The Stress behind Event Management. According to Forbes this 2017, being an event coordinator lands squarely in the 5th most stressful job in their ranking.
We’re just a month away and we’re looking ahead to see what’s going to be big in 2017. Thanks to predictions from thought leaders in the technology and marketing space, we can […].
How to Get the Right People to Attend Your Event (Podcast). Get Smarter With Your EventMarketing! Starting Your Own Event Company – #EventIcons Episode 4. 2017Event Trends – #EventIcons Episode 40. Google Alerts. Ctrl + Alt + Del – #EventIcons Episode 24.
Cema (Corporate EventMarketer Association) is a booming community. In this weeks episode of #EventIcons our guests Kimberley Gishler of CEMA (Corporate EventMarketing Association), and Tom Spano of OpenX will be giving you the inside scoop on CEMA. Event Details of Haute Dokimazo. Haute Dokimazo. CEMA Summit.
Marketing: What eventmarketing costs will there? Is there a budget set for Facebook ads, traditional marketing, giveaways, and contest prizes? Video production and Photography: How will your videographer or photographer charge you for capturing the event? Could different spaces have different costs? Luxury hotels.
With constant new tech innovations popularizing our daily lives, event professionals must harness these new technologies to enable and enrich the attendee experience. Kim Kopetz is a results-oriented leader with over 20 years of global brand and eventmarketing experience. It’s time to truly break out of our comfort zone.
He passed away in 2017 before the final touches were added. A survey of event professionals prior to finalizing plans found that open space and flexibility topped most lists for potential tenants. Nearby, Oracle Senior Director of Corporate EventMarketing Karen Galatis praised the environmental credentials of the building.
Join MeetingsNet at the Catersource + The Special Event show in Orlando in March for an insightful educational lineup that will including Canonica’s session on the “undeniable shift toward eventmarketing.” Agnes “AC” Canonica, CMP, CMM, HMCC, has a long view of the events industry. Martin before coming to the U.S.
As Janet Sperstad’s white-paper Purposeful Meetings: How to Plan With Deeper Meaning, Innovation, & Insight shows, the concept of “purposeful meetings” became the theme of IMEX America 2017. C2 pushes the envelope for event experiences. And it continues to be the focus of the meetings industry.
Brought to light by Janet Sperstad’s white-paper Purposeful Meetings: How to Plan With Deeper Meaning, Innovation, & Insight lays out, this concept of “purposeful meetings” ultimately became the theme of IMEX America 2017 and continues to be the focus of the meetings industry.
The post The Top 5 Webinars for the Event Industry in 2017 by EventMB Team appeared first on [link]. What’s more – if you are looking to gain CMP credits, watching the webinars is a great way to do so! In […].
The 2016 Experiential Marketing Content Report states “Seventy-two percent of consumers say they positively view brands that provide quality event content opportunities and experiences. A larger percentage of consumers (74%) say engaging with branded eventmarketing experiences makes them more likely to buy the products being promoted.”
That gives eventmarketing a powerful message to share. It also means you can keep the promise of an event that really reflects your audience’s needs and priorities. When franchisees attend an event where everything is curated according to their interests, they’re likelier to make the most of it.
Thompson is director of meeting and event services at Talley Management Group in Mount Royal, New Jersey. With extensive hospitality and events experience, Thompson brings decades of industry knowledge to the new role. Previously, Collett was global head of events, after joining the company in 2017. Tim Collett.
But separating the content you want from the rest of the noise can be a challenge for dedicated events professionals. Social media is still a dominant force in the consumer tech space, leading to more information being created on a daily basis than may have ever been seen before. Luckily, content curation tools have come […].
While using social media channels to get the word out about your meeting or event might be getting all the attention right now, don’t make the mistake of discounting a tried-and-true channel 91 percent of us check every day: email. . eventmarketers said Wednesdays were the best for them, especially for professional conference promotions.
A huge piece of the expected 5-10% increase in meetings and events demand is the escalating willingness of brands to invest in events as a marketing channel. In fact, in a recent eventmarketing survey , 52% of survey respondents said that eventmarketing drove more business value than other marketing channels. (To
Experiential marketing can be part of your overall eventmarketing strategy or it can be something entirely different. What is Experiential Marketing? Examples of Experiential Marketing. Experiential marketing is all about direct engagement with consumers and creatively interacting with them in a memorable way.
I believe that events can never be autonomous—it takes a skilled planner to understand every nuanced detail and decision that goes into producing a well-developed event, and adapt quickly when it doesn't go as planned. Here are a few products from CES that should get organizers thinking. Technology that makes connectivity easier.
Mauricio Ventura, Costa Rica’s minister of tourism, said: “The new Convention Centre is what we needed to help us put the country firmly on the map of the international association eventsmarket, where success relies on the quality of the facilities and services offered.”. Surely this move will bump them up at least a dew notches.
Technology like event software plays a big role in B2B eventmarketing and could be the key to keeping everyone on time to your next internal meeting. Just one of many meeting secrets to be gleaned from multi-touch eventmarketing. Thanks to everyone who supported this event, it was a fun 24 hours!
It features a back-office web portal for event organizers and a suite of web and mobile interfaces catering to attendees’ needs. Analytic reports and dashboards: Pierre Fabre’s team can access event reports and dashboard to assess the impact of their events instantly.
— Tourism Kamloops (@TourismKamloops) November 2, 2017. Not only can you encourage visitors to share photos with your hashtag right then and there (which means more UGC to choose from during the event), but it also results in more content for you to work with long after the event is over. pic.twitter.com/868cUcF0yk.
In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or eventmarketer can employ. Event planning isn’t easy. Live Polling – Use live polling features to generate more engagement and give them a chance to impact the event in real time.
From up-and-coming talent to established voices, these event influencers have emerged as the Top Event Experience Leaders of 2022 based on your votes. Whether their title is event professional, eventmarketer, or event influencer, these leaders are redefining the events industry from top to bottom.
In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or eventmarketer can employ. Event planning isn’t easy. Events like Open 2017 even use live polling to give attendees control over the agenda.
Blown away… Rachel is a real deal, ass-kickin, eventmarketer, of the first order… and she and her company have super-powers when it comes to a specific type of marketing know as “Influencer Marketing” which once you get past the fancy name is just a niche of marketing that focuses on targeting your industry leaders, a.k.a.
Creating eventmarketing plan can often be an overwhelming experience. What marketing tactics still work and what do we need to change to keep our strategies effective? How can we sell eventmarketing to management? And most importantly: how can I get my marketing to work without breaking my budget?
Promotion and MarketingMarket your event to the right audience using social media, emails, and online ads. With Eventtias eventmarketing software , you can create custom, branded event pages to engage your audience, communicate with attendees through targeted email campaigns, and track your marketing performance.
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