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2018eventmarketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? But hey, we’re #eventprofs!
But while you use those services a lot, do you really know how to engage your audience on socialmedia? Attendee engagement is our main focus this year and part of that is interacting with them way before the event starts. Below we have a few tips for engaging with people at all stages of your event. Click To Tweet.
Do you know the saying that at the back of successful socialmedia campaigns is an exhausted marketer? But to be honest, with all the work and heart we already pour into our events, adding socialmedia to the mix can be a bit too much. Stats All Event Professionals Should Know This 2018.
This week we are celebrating the new year and looking forward to 2018event industry trends. In this episode, our hosts – Brandt Krueger, Alex Plaxen, Tahira Endean & Audrey Gallien are here to talk about what is trending in the event industry in 2018. PS have your seen our guide to 2018Event Trends ?
In today’s digital age, socialmedia has become the most powerful and influential tool for marketing and promoting events. Unlocking its secrets can open a world of possibilities for event organizers looking to reach a wider audience and generate buzz.
This week, we have a few tips for making your trade show booth stand out and managing your socialmedia better. We also have a special treat: learn the origin story of Endless Events straight from our Chief Event Einstein himself. 2018 in Events: Predictions from Experts. Going on a trade show this 2018?
Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise eventmarketing and take your management, analytics, and execution to a higher level. A Primer to Enterprise EventMarketing.
10 Steps to Successfully Promote your Tourism Event on SocialMedia. Are you responsible for promoting an event for your business, local community, visitor centre, council or region? If so, socialmedia is a fantastic low cost way to let people know about and book tickets for your event.
According to Forbes this 2017, being an event coordinator lands squarely in the 5th most stressful job in their ranking. Aside from rapidly moving deadlines and stiff competition in the industry, eventmarketers also suffer from the strain of travel, constantly keeping up with the trends, and the taxing setup during event day itself.
Technology is starting to play a big role in event planner networking. And that trend is expected to continue in 2018. From event apps to and matching software to wearable technology and private socialmedia groups, there are a ton of different ways to use technology to enhance your events.
Standout Booth Ideas From E3 2018. Los Angeles played host to one of the biggest gaming events of the year, and various titles had a field day showcasing their stunning booth designs to nearly 70,000 video game people. Building Attendance through SocialMedia Influence. Click To Tweet.
In this past episode, our very own Will Curran joins their hosts Corey Moss, Katye McGregor Bennett, Michelle Loret, Brittney Lanni (their amazing new live events host) to talk about emerging technologies in the event industry, along with creating and augmenting live event experiences. Check-In Tip for a Headache-Free Event.
We predicted a trend for Artificial Intelligence (AI) to show its potential in 2018, and now we’re anticipating its dominance in the years to come. Notably, in the form of chatbots as well as integrated into fully-fledged event apps. What are event apps and their perks? This is an effort to increase the reach of their events.
Time and time again event profs have found themselves on the list for most stressful jobs. In fact, CareerCast listed Event Coordinators as the 5th most stressful jobs of 2018. Event Coordinators were right up there with military personnel, police, and firefighters in terms of stress. Hybrid Events Work With Any Budget.
Plan the event well and you’ll gain the respect of everyone in the organization. eBay Open 2018 Has Some Great B2B Strategies. eBay is not just a pioneer in the field of online selling, it also helped blaze the trail for a new breed of seller events.
The 2016 Experiential Marketing Content Report states “Seventy-two percent of consumers say they positively view brands that provide quality event content opportunities and experiences. A larger percentage of consumers (74%) say engaging with branded eventmarketing experiences makes them more likely to buy the products being promoted.”
The people that frequently attend events are those that want to learn and be a part of the process. They are people that are actively engaged in conversations on socialmedia platforms and use technology to further their learning. Be sure to add these tasks to your event timeline so you don’t forget any crucial steps.
In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and eventmarketing are critical to their company’s success. It’s with good reason that 31% of marketers believe eventmarketing is the most effective marketing channel.
Cvent Global Planner Sourcing Infographic 2018 Global Event Planner Sourcing Infographic from Cvent While it’s not an event management ppt in the traditional sense, this infographic from Cvent’s Global Planner Sourcing Report packs as much important information into an infographic as you’ll find in any slideshare. (i.e.
.” For these reasons, millennials value networking over almost any other aspect of events. As a demographic, they also value experiences over material goods, want to share those experiences (usually via socialmedia), have higher technological literacy, and are 62% more likely to travel then their generation X counterparts.
If the responses are good and the event ROI was high, you could also use these answers as proof demonstrating to future sponsors your sponsorship opportunities are a great investment. Bonus Tip: According to our EventMarketing Report , 54% of eventmarketers have trouble showing event ROI to key decision-makers.
In this article you’ll find tried-and-true themes, enterprise level events, and never-thought-of-before corporate events. Think of events that feature everything from mundane items like dishwashers and containers, to uber-modern eventmarketing with drones and augmented reality. Photo source: EventiveMarketing.
At these events, you will learn from the top industry executives while networking with marketing professionals just like yourself. We've compiled a list of 70+ marketing conferences, summits and other events that focus on a wide range of topics from SEO, to socialmedia, to content marketing.
The Complete Guide to EventMarketing This guide will tell you what matters now and what will matter going forward in eventmarketing. To succeed, the eventmarketer of the future needs to stay on top of the eventmarketing game. What is EventMarketing?
With so many trade shows and in-person events put on pause throughout 2020 and much of 2021, the way of doing business has forever changed. . Only 12% of respondents said sales calls are effective, down from 36% in 2018. Social Networks for the Win? Farewell sales calls. Delayed communication is the way to go.
Previously, Snow worked as senior tourism marketing and sales supervisor at Visit Central Florida, where he played an important role in recruiting and executing meetings, conferences, and events, and as director of tourism at Warren County NY Tourism, where he secured comprehensive sponsorship programs and managed eventmarketing.
Event websites, email, promo codes, PR, Google Ads, socialmedia, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events.
Event websites, email, promo codes, PR, Google Ads, socialmedia, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events.
Learn from thought leaders at successful brands, discover new tools, and get to know your colleagues at these 2024 marketingevents. We’ve compiled a list of 70+ marketing conferences, summits, and other events that focus on a wide range of topics, from SEO, to socialmedia, to content marketing.
Conduct surveys or gather feedback from previous events to understand what types of speakers or topics your audience enjoyed the most. Analyze your audience’s socialmedia profiles and interactions. Tap into speaker bureaus: Speaker bureaus specialize in matching event organizers with qualified speakers.
Features Eventtia offers one of the market’s most customizable event management platforms, featuring a Back-office web portal for event organizers and a suite of web and mobile interfaces for attendees. In 2018, the company marked a significant milestone by going public on the New York Stock Exchange.
Event planning : For everything from hybrid event ideas to virtual event ideas and virtual conferences, an event planning agency will ensure that every aspect leading up to the event is accounted for. Is your agency missing from the list? Agiito Derby Agiito has always been more than a TMC.
From up-and-coming talent to established voices, these event influencers have emerged as the Top Event Experience Leaders of 2022 based on your votes. Whether their title is event professional, eventmarketer, or event influencer, these leaders are redefining the events industry from top to bottom.
Advances in data analytics have allowed event planners to track and measure each component of their events — and use that data to iterate and optimize their event strategies continuously. Similarly, the event technology service boom has made it much easier to bring in-person, hybrid, and virtual event ideas to life.
Here are some examples of what your event technology stack may include: Event management tools : ticketing and registration, access management, contact management, and event reporting. Eventmarketing tools : website builder, email marketing tools, personalized registration flows, promo codes, and UTM links.
Creating eventmarketing plan can often be an overwhelming experience. What marketing tactics still work and what do we need to change to keep our strategies effective? How can we sell eventmarketing to management? And most importantly: how can I get my marketing to work without breaking my budget?
The event organizers even implemented individual biometric bracelets that indicated the partys energy levels to event-goers, with prizes unveiled as energy levels soared. Most importantly, with over 650 attendees, 100M earned media impressions, and 1.5M socialmedia impressions this event theme was a raging success ( source ).
EventMarketing and Email Campaigns: Tools for promoting events and managing email outreach. Real-Time Analytics and Reporting: Insights into event performance and attendee behavior. To date, Eventtia has supported over 35,000 events with over 12 million attendees worldwide.
Not only do you need an event registration app, you also need a pre-eventmarketing app and event management software. Not to mention integration with socialmedia tools, data collection systems and analytics. Big Things for Marketing in 2018. Reach Your Audience via SocialMedia.
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