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In 2020, the travel industry found itself among the sectors hardest hit by COVID-19. American Society of Travel Advisors (ASTA) reported a 75-percent cut in revenue across travel agencies versus 2019. As a travelagent you want to run your business, but you need resources that you can’t afford alone.
It originated from the airline industry and slowly tried to capture adjacent travel segments. Global distribution systems gather data from multiple sources, create their APIs, and distribute them across travelagents and OTAs. You can check other affiliate programs by OTAs. What’s cool about GDSs? Booking codes.
As Phocuswright’s US Online Travel Agency Market Report 2022-2026 shows, OTAs receive only 22 percent of total gross bookings, lagging well behind direct supplier channels (41 percent) and offline agencies (37 percent). The channel share in US travel as of 2022. Similar to Booking Holdings, Trip.com runs an affiliate program Airbnb.
For the record, the business developed into a global company operating its airline and dealing with multi-million revenue streams, went through a compulsory liquidation in 2019, and was relaunched as an online-only travel agency in 2020. with the help of a network of street agents. Components of tour packages.
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