Endless Events

JANUARY 18, 2021

No, no, no: as we enter a new age of events, where virtual will invariably remain a crucial part of what we do, audience expectations will continuously increase. The 2020 Emmys As A Case Study. Many high-profile events were either completely canceled or took on a brand new shape in 2020. How Virtual & Hybrid Can Benefit.

Virtual Events 346

Virtual Events Panel Production Technology 346

Endless Events

JUNE 15, 2022

The Benefits Of Experiential Event Marketing. The benefits of experiential event marketing highly resemble the benefits of event marketing itself. By including your audience in your marketing efforts, your brand will connect with them in a much more effective way. Increase your presence on social media.

Marketing 296

Marketing Marketing Audience Social Media 296

Smart Meetings

APRIL 27, 2021

Content can certainly be consumed at the same time, but the experience for each of those audience sets is going to need to be optimized for both,” Peltier says. That’s really what you’re aiming for with the virtual audience.” See also: 4 Shortcuts to Keep Your Audience from Zoning Out. Peltier says. The Numbers.

Sponsors 279

Sponsors Audience Online Attendee 279

Endless Events

OCTOBER 18, 2022

Organizations use event marketing to: Promote the brand to a larger audience. Get data insights into their target audience. But in 2020, the pandemic forced us to take our events online. . Data helps event marketers: Understand their target audience better. Establish themselves as thought leaders in their industry.

Event Marketing 347

Event Marketing Marketing Marketing Events 347

Endless Events

FEBRUARY 24, 2021

These complex experiences will marry the benefits of live and digital, an inescapable new paradigm brought about by the pandemic. Budgets will have to increase and the needs of two very different audiences will have to be addressed. Answering Hybrid Needs. Conclusions. Hybrid venues are already widely available.

Venue 358

Venue Remote Incentives Production 358

Smart Meetings

FEBRUARY 11, 2022

Ford at 2020 Essence Festival; Photo credit: Bluewater Tech. With Parallel, Bluewater is pivoting once major in-person events to successful virtual ones with undeterred audience engagement. The tech company developed and built an entirely new, fully virtual booth for Ford Motor Company to attend the 2020 Essence Festival.

Social Media 279

Social Media Events Virtual Events Technology 279

Smart Meetings

JUNE 17, 2024

At PRG, our skilled corporate events division has utilized a myriad of innovative technologies to achieve this, which can greatly benefit event planners and producers. It also has the added benefit of being more dependable, so technicians are able to lamp down projectors when not in use. In 2020, First Insight Inc.

Technology 289

Technology Technology Transportation Sustainability 289

Smart Meetings

OCTOBER 5, 2022

A streaming option can serve larger, more geographically diverse and executive audiences, act as a flexible insurance policy in the event a new threat grounds attendees while providing valuable data about behavior. But she also has clients who are highlighting just a handful of sessions for at-home audiences.

Meeting 276

Meeting Virtual Events Platform Attendee 276

Advanced Travel and Tourism

FEBRUARY 2, 2024

billion in political ad spend, a 13% surge from the 2020 election cycle’s $9 billion spend. million spent at this point in the 2020 election cycle. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 243

Marketing Marketing Advertising Audience 243

Advanced Travel and Tourism

JULY 26, 2024

In 2020, Google announced their plan to phase out 3 rd party cookies (the small pieces of data that allow marketers to serve personalized ads across websites). One of the positive outcomes of the cookie conversation is an emphasis on thoughtful and diverse audience targeting strategies.

Proposal 246

Proposal Regulations Online Tourism 246

Endless Events

NOVEMBER 29, 2021

If 2020 was a year of pivoting and learning about virtual events, 2021 was a year of putting that knowledge to the test. A note to planners : Not the solution currently meant to manage onsite elements for your event, but offers the unique opportunity to incorporate Topia onsite at your event to connect the virtual audience. .

Platform 334

Platform Registration Sponsors Events 334

Smart Meetings

DECEMBER 19, 2023

Jack Macleod For the last 15-20 years, green meetings and organized gatherings aimed at minimizing negative impacts on the environment have been a concept, but in 2020, after the Covid-19 pandemic, they became a widespread topic in the events industry. Finally, implementing circularity can also benefit attendees.

Trade Show 246

Trade Show Sustainability Promotion Certification 246

The Abbi Agency

APRIL 23, 2021

You’ve got to know your audience (and theirs too), and you’ve got to speak their language. Even if the influencer delivers a large audience, how loyal is the audience? Even if the influencer delivers a large audience, how loyal is the audience? How truly relevant is the influencer to the brand’s message?

Social Media 246

Social Media Audience Media Prospect 246

Smart Meetings

JUNE 21, 2023

Read More: 3 Rewarding Trends in Incentive Travel The upside of holding WEC in Mexico for the first time was that it accommodated the association’s fastest-growing audience, Latin American meeting professionals, which has had 60% growth over the last four years. That format brought its own set of challenges and benefits.

Logistics 314

Logistics Vendor Education Trade Show 314

Advanced Travel and Tourism

JULY 12, 2022

We all saw travel decrease dramatically in 2020 as flights and bookings were canceled due to COVID-19. DMOs will likely feel tempted to cut back on marketing when there’s a slight economic downturn, but there are benefits to carrying on. However, even though domestic flights have increased so far for 2022, bookings have decreased by 2.3

Travel 246

Travel Travel Social Media Booking 246

Smart Meetings

FEBRUARY 5, 2019

The final 10 statements of The Bangkok Manifesto were then crowdsourced with the full conference assembly using Slido, the online, audience engagement platform. Incentive travel delivers significant economic benefit for destinations like Ireland, along with the wonderful boomerang effect. The Bangkok Manifesto.

Incentives 168

Incentives Conference Sponsors Benefits 168

Endless Events

JANUARY 9, 2020

And I’m actually going to rethink how I’m going to present myself online for 2020. It’s kind of crazy how you become mindless when you’re doing it” Thuy adds ” the other thing that makes me have a bad taste in my mouth too with social media is, I see the benefits of it.

Social Media 270

Social Media Media Fashion Events 270

Endless Events

FEBRUARY 23, 2021

Engaging virtual audiences can be challenging, but these guys know how to bring smiles to people’s faces even in these trying times. “Early March, when it looked like everything was going to shut down, we had a 100% cancellation of our 2020.” ” The Benefits Of Going Virtual. How did they do it?

Virtual Events 232

Virtual Events Rehearsal Events Entertainment 232

Smart Meetings

FEBRUARY 10, 2023

The urgent call to restaff hotels and events teams and engage discriminating audiences will include many unimaginable trials, learning new skills and, ultimately, a reinvention of ourselves and the industry. are reporting that people are back working again, but the dynamic has changed after the period of loss and reflection in 2020 and 2021.

Hospitality 245

Hospitality Events Technology Technology 245

Endless Events

AUGUST 24, 2020

2020: The Shift & What It Created. So they end up just having all these features that the visitors don’t really have a benefit from. Press play and join the chat! Will is instantly curious to learn how exhibitions and exhibition stands changed this year – and how that will affect things moving forward. .

Trade Show 320

Trade Show Virtual Events Events Proposal 320

Endless Events

DECEMBER 8, 2020

But we can all agree that never has this topic been more relevant than in 2020. The benefit is that it gives you the ability to scale up or down”, adds Shawn. Maybe there is a new way of doing hybrid events that will make the most sense for your audience. Trying to define the events industry has always been a challenge.

Government 215

Government Audience Vendor Organization 215

Social Tables

SEPTEMBER 14, 2021

Event engagement, also known as audience engagement, refers to an event’s ability to hold the attention of its audience as well as promote full participation from event attendees. Engaging events are captivating and compelling; they capture the attention of their audience from the start and hold on tight.

Social Media 176

Social Media Registration Virtual Events Audience 176

The Abbi Agency

DECEMBER 2, 2021

We’re in the middle of the value-based marketing era, with heightened expectations from audiences post-pandemic, and communities are craving meaningful content that pushes the envelope while making them feel good about who and what they’re supporting.

Banking 130

Banking SEO Audience Sustainability 130

The MICE Blog

MARCH 10, 2022

Increasing audience engagement and online event attendee numbers during a pandemic. The audience they work with is mothers and babies, and the best way to provide education turned out to be through virtual events. Lastly, the top benefit of virtual events is inclusivity.

Virtual Events 130

Virtual Events Audience Education Speakers 130

ITA Group

DECEMBER 15, 2020

Don't Make These 3 Event Audience Engagement Mistakes. Ask any event marketer about audience engagement and you’ll hear the same thing: putting together an engaging conference, product launch or incentive trip is hard work. Complicating matters further, event audiences aren’t the same as they once were.

Audience 59

Audience Social Media Incentives Communications 59

Smart Meetings

OCTOBER 12, 2022

Phase Two includes a leadership workshop to review the study and shape resources and deliverables for the benefit of EIC membership. The country has hosted a number of large-scale events since reopening in June 2020. The benchmarking study is Phase One of EIC’s Equity Acceleration Plan. Events Industry Council to Update CMP Criteria.

Attendee 293

Attendee Airlines Tourism Tourism 293

Eventtia

MARCH 14, 2022

While the hybrid event as a concept isn’t something brand new, it’s no secret that the global COVID-19 pandemic throughout 2020 and 2021 has significantly increased the adoption of hybrid events all over the world. Below, we will discuss seven incredible benefits of hosting a hybrid event you should consider.

Benefits 62

Benefits Virtual Events Sponsors Events 62

Social Tables

JUNE 1, 2023

Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. We review event marketing ideas designed to help planners and marketers craft better content, reach a wider audience, and increase event attendance.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Social Tables

OCTOBER 20, 2022

Follow these pre-event webinar best practices to drum up excitement and drive registration for your next event: Identify your target audience. Get to know your ideal audience so that you can create a laser-focused presentation targeted at future webinar attendees. What do they care about? Create a webinar marketing strategy.

Registration 158

Registration Virtual Events Advertising Social Media 158

Convene by PCMA

OCTOBER 20, 2021

When he took the course in 2020, he suggested in an Instagram post that his fans study along with him. “If If 2020 taught us anything,” he said on Twitter, “it’s that we need to actively re-learn history. History that wasn’t taught to us in school. “For Learn more about CL22 at conveningleaders.org.

Online 98

Online Entertainment Promotion Platform 98

The MICE Blog

OCTOBER 18, 2022

Audiences expect experiences beyond the act of gathering together, sharing a meal and socialising. Both of us have reaped the benefits of event legacy and its power to partnerships. Meg had helped me to launch and coordinate the Event Planners Talk hackathon in April 2020 and the Event Planners Talk Digital Festival in June 2020.

Sustainability 130

Sustainability Events Virtual Events Social Media 130

Convene by PCMA

DECEMBER 13, 2021

We need to build communities and credibility for our brands to benefit our physical events. The past two years have helped us rethink audience behavior. Virtual meetings tripled in size in 2020, breaking marketing myths about online events. . — Ken Holsinger , senior vice president of data solutions, Freeman.

Logistics 105

Logistics Online Events Virtual Events 105

Conferences that Work

AUGUST 30, 2021

the inaugural workshop took place 18–20 August 2020, virtually over Zoom … In total, 1038 registrants from over 30 countries participated, with individual session attendance in the low-hundreds.” One of the report’s conclusions: “Closed-captioning content benefits many, especially non-native English speakers.”

Online 118

Online Meeting Conference Registration 118

Advanced Travel and Tourism

FEBRUARY 2, 2024

billion in political ad spend, a 13% surge from the 2020 election cycle’s $9 billion spend. million spent at this point in the 2020 election cycle. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

billion in political ad spend, a 13% surge from the 2020 election cycle’s $9 billion spend. million spent at this point in the 2020 election cycle. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 100

Marketing Marketing Advertising Audience 100

Social Tables

APRIL 1, 2022

Being so, we’ve put together this list of catering trends to help you hone in on what matters to audiences now. In fact, Yahoo Finance shared research that says web searches for non-alcoholic beverages are up 47% from the same period last year after hitting an all-time low in April 2020. Free-from foods have become a must.

Trends 151

Trends Preparation Sustainability Planner 151

Meeting Tomorrow

MARCH 3, 2022

Although we’ve been producing hybrid events since 2008, they’ve exploded in popularity since 2020. Do our in-person and virtual audiences have to interact or network with each other? Also, while there are many software solutions that allow for your in-person and virtual audiences to chat or network, it’s difficult to pull off well.

Production 88

Production Remote Event Apps Audience 88