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When the first lockdowns started in March 2020, Zoom emerged as the go-to solution to stay connected. Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. 10 Benefits Of Event Platforms. Let’s explore!
Who would have known that 2020 would go down as one of the most influential years- if not the most influential year- for virtual events in history? We surveyed hundreds of #Eventprofs to weigh in on the hottest virtual event trends for 2020. 2020 Virtual Event Trend: Personalization for Attendees.
Our resident hosts, Will and Brandt, welcome a guest to talk about virtual and hybrid event platforms. In one of the most resourceful conversations in the history of this podcast, Kyle talks about how event platforms have adapted since last year and where are they going next. Virtual & Hybrid Event Platforms: All About Automation.
If 2020 was a year of pivoting and learning about virtual events, 2021 was a year of putting that knowledge to the test. In a world of lockdowns and social distancing, virtual platforms took over the function of event venues (and then some). We saw an incredible surge in event platforms , leaving many event planners confused.
Today, Will and Brandt bring two guests in to hear an unbiased review of Accelevents , an all-in-one hybrid, and virtual event management platform. After all, in a world where there are more than 100 virtual event platforms , it’s sometimes hard to separate the wheat from the chaff. Virtual Event Management Platforms.
After what seemed like a decade, 2020 is finally behind us. The three examples below were some of the best 2020 virtual events we saw. Let alone become one of the best 2020 virtual events! Tomorrowland also collaborated with Epic Games, making use of their real-time 3D creation platform and game engine, Unreal.
Welcome to another episode of #EventIcons, and this time around we’re talking 2020 event tech trends! So now it’s time for the 2020 event tech trends to shine! And once you’re done, feel free to press play and join us on this 2020 event tech trends focused conversation! ” 2020 Event Tech Trends: 5G.
?? The Best of the Best: Event Tech: Virtual Event Platform Features: What To Look For? 2020 isn’t slowing down! And I’m excited to grow more individually because if there is one thing that 2020 has shown me, it’s that out of chaos comes opportunity. Platforms Are The New Venues…But Is That Enough?
We asked Kailash Nagdev, senior vice president of sales and analytics for EXPO 2020 Dubai , to shine a light on the seven years of work required to coordinate input from 200 stakeholders in 191 countries with the goal of “driving innovation and inspiring action to deliver real-life solutions to real-world problems.”
A long-anticipated reckoning after the boom of investment in virtual meeting platforms during Covid and an aggressive return to in-person events has sent many streaming platform companies scrambling to position themselves in the best light for a possible looming merger and acquisition season. But it isn’t one or the other.”.
Before the pandemic hit in 2020, the events industry was a well-oiled machine. Then came March 2020, and with it, huge changes. From 2020 To 2030 In 10 Months. ” Things started changing in March 2020 when many companies lost their in-person business. So, what features should we look for in virtual event platforms ?
Some might even say that the event tech evolved more since March 2020 than in the entire decade before that! marketing efforts : reach your audience through ads, social media, and email marketing. Today, it enables us to reach global audiences and automate many processes, all in a cost-effective way.
As such, they’re the dominant audience at corporate events and conferences. Prior to event apps and platforms, event planners relied on pre-event and post-event surveys to measure event ROI. With all communication hosted on platforms or apps, there is no need for excessive amounts of paper schedules and printed event signage.
The self-proclaimed “48-hours of non-stop developer goodness” was Microsoft’s 2020 counterpart to its live conference. But Microsoft acknowledged the pressing need to connect its audience of developers, now more than ever. The event featured a yoga teacher that taught the audience how to avoid stress.
It’s a great episode to catch up with everything Will and Brandt have been talking about in the past year and to see just how engaging this dynamic duo sounds in front of a live audience. Brandt and Will give the audience a one-hour rundown of event technology trends of 2022. “Think of the platform as your digital venue.
Organizations use event marketing to: Promote the brand to a larger audience. Get data insights into their target audience. But in 2020, the pandemic forced us to take our events online. . Event platforms and other online platforms are a great way to connect with your community at any place, any time.
How It’s Done: Tomorrowland 2020: The Virtual Event of The Year? The Ins & Outs Of Hybrid Audience Engagement. ?? Over a million people attended this year’s virtual electronic music festival and were impressed by its ability to still wow its attendees on the online platform. CES 2021 Is Going Virtual!
So, 2020 was…a year. In this chapter, you’ll learn about networking and engagement, how to cater to the virtual portion of a hybrid event, how to bridge the gap between audiences, what models you can adopt, along with many other aspects pertaining to hybrid events. Will hybrid events become the norm?
And boy, has 2020 proved itself to be quite a challenging year! In this particular case, we’re not talking about engagement between attendees, but rather the complex relationship between the talking heads and the audience. Many platforms offer features that allow you to monitor the attendees as the event is taking place.
So it really ramped up for 2020, one to two webinars or live summits a week. In addition to our training courses and really trying to serve the needs of a lot of our niche audiences that we really can’t serve all of them at our live events” The Planning Process For A Virtual Event. The Timing.
billion in political ad spend, a 13% surge from the 2020 election cycle’s $9 billion spend. million spent at this point in the 2020 election cycle. However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing.
Content can certainly be consumed at the same time, but the experience for each of those audience sets is going to need to be optimized for both,” Peltier says. That’s really what you’re aiming for with the virtual audience.” See also: 4 Shortcuts to Keep Your Audience from Zoning Out. Peltier says. The Numbers.
In June 2020, Kespradit and his team introduced a Covid-19 webinar series to cover topics like safety and sanitation protocols, and unemployment assistance, via livestream with Q&A. Waves are being made with other digital platforms, too. People enjoy the platform and communicating with us. Paolo Kespradit.
As event planners were thrust into the throes of virtual events in early 2020, confusion and fear were the first things to settle in. Fewer travel costs, more inclusivity, and the ability to reach a much wider audience, across borders and oceans, are advantages that event professionals would be wrong to overlook.
Fast forward to 2020, I was a strategy director. We have the community manager and the platform; what other things should people think about ?” Not personal data, but data that will help them understand how to be effective digital marketers on your platform,” explains Erica. Then in 2015, I decided to start consulting.
Most planners didn’t even hear of them prior to 2020! Depending on the venue and the size of in-person and virtual audiences , these experiences can take many forms. The rest of the audience tunes in virtually. For the last two years, virtual audience expectations have been consistently rising.
Well, very simply put, a hybrid event is an experience that brings together people at a physical venue, where everything is taking place, with a virtual audience. And it’s even better because you can harness technology capabilities to add a virtual audience to the experience. Do I Have To Plan Two Different Events?
Here’s what you’ll find: Will’s journey from starting a DJ company as a high school student to being a CEO of one of the most influential event management companies, a candid conversation about audience engagement as one of the event profs’ biggest pain points: are smartphones the enemies or friends of engagement?
Today’s event icon is the personable Megan Henshall , the global events account manager at Google who got into events because she was “really bad at sales” She shares how she experienced the pivoting year of 2020 and explains how to adopt a human-centric mindset in events. Overcoming The Pandemic At Google.
Parallel , a partner platform that works in tandem with Bluewater as one, unified support for entirely virtual events, says it isn’t about “[replacing] real-world events,” but extending them. Ford at 2020 Essence Festival; Photo credit: Bluewater Tech. Ford at 2020 Essence Festival; Photo credit: Bluewater Tech.
Well, i n early 2020, the world as we knew it took an unexpected turn. Keeping a virtual audience engaged tends to be the main source of concern when planning a virtual event. How can they better engage with the audience? From there, you’ll move onto unique and exciting entertainment ideas that keep the audience engaged.
There wasn’t a need to include a virtual platform ; unless it was a rare occasion with a one-off request to include a broadcast element. In 2020, that theory went out the window and you learned how to write a virtual meeting AV RFP. It’s how one team planned in 2019 for live and how one team planned in 2020 for virtual.
A streaming option can serve larger, more geographically diverse and executive audiences, act as a flexible insurance policy in the event a new threat grounds attendees while providing valuable data about behavior. But she also has clients who are highlighting just a handful of sessions for at-home audiences.
Very little thought went into the virtual audience’s experience, their ability to network amongst themselves and the other attendees, the quality of the stream, and the way content was delivered. As we slowly transition into the new normal, event professionals must keep in mind the lessons 2020 taught us. Model C: The Planet.
Named one of the best inventions of 2021 by Time Magazine, KUDO is a real-time interpretation software company and virtual platform focused on providing language support for multilingual meetings. The software creates a platform from which real-time multilingual speakers interpret what’s being said at the event, for attendees.
From choosing the right platform to delivering the best virtual content , we always first need to think about what kind of an experience we are providing for our virtual attendees. First, AJ talks about how they handled the dreaded year of the pandemic, 2020. Pivoting To Experiential Virtual Events. The Success Story Of Hybrid Events.
Dubai’s ability to book this number of events are credited to the success of the country’s Expo 2020. The success of Expo 2020 Dubai provided a platform to showcase the city to decision-makers, conclusively demonstrating Dubai’s ability to effectively host events of all sizes and meet the demands of an international audience.”.
We’ve had game shows and galas that have far outreached their regular live audience with virtual events, and this means more donations for their charity and more awareness as well. For virtual events, one key is to avoid over-reliance on a single technology platform and instead choose the best tool for every type of event.
Budgets will have to increase and the needs of two very different audiences will have to be addressed. Planners often opt for a flimsy live stream, paying no mind to the intricacies of remote audience engagement. Much like in early 2020, the industry is coming together to tackle new challenges and keep events going stronger than ever!
Well, amidst the backdrop of COVID-19 fears and the spread of it, mega-events such as the 2020 Olympics, F8 for Facebook, Ceraweek, Zoom, and Zendesk have canceled their events. The second half of 2020, however, looks positive. Connecting with audiences is now more important than ever. Customize communication.
By including your audience in your marketing efforts, your brand will connect with them in a much more effective way. Create a memorable hashtag and give your audience a chance to participate in an activity they will want to share on their profiles (ie. Give them a chance to try your product or interact with it tangibly.
While some adapted fast and organized extraordinary virtual events in 2020 , many are still grappling with the new reality. I heard so much in 2020 about prerecorded content and simulive, but people don’t like that. Right now, a lot of platforms seem interchangeable at this point. It has to be more interesting.
And we’ve been doing it for about seven years, and 2020 has been a disruptive but exciting year. And in early March of 2020, when all of a sudden the live events were just gone, we still had a team of artists that were equipped with digital tools to serve a digital event. And I will say, we’re not the tech platform experts.
Deanna agrees but adds that many audiences are clamoring for the pre-pandemic events. “I planned a conference in 2020 that got canceled. He said that we should create niche audiences, work for them, and give them incredible experiences that they can’t get anywhere else. Make that your focus.”
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