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9 Huge Benefits of User-Generated Content for Marketing (and Where to Start)

Advanced Travel and Tourism

Instead of speaking to your audience, you’re joining hands with them. UGC provides a sense of trust and the human connection many people are craving after the 2020 pandemic. In 2020, over 3.6 Gain Key Audience Insights. Social media stats can tell you a lot about your target audience. Boost Your SEO Ranking.

Benefits 246
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A Digital Marketers’ Survival Guide for This Election Year

Advanced Travel and Tourism

billion in political ad spend, a 13% surge from the 2020 election cycle’s $9 billion spend. million spent at this point in the 2020 election cycle. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 243
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35 Event Marketing Ideas that Work

Social Tables

Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. We review event marketing ideas designed to help planners and marketers craft better content, reach a wider audience, and increase event attendance.

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Top Event Technology Trends: 6 Must-Know Innovations for 2022 and Beyond

Social Tables

Through the rise of virtual events , planners have been able to extend their reach and scale their events to a wider audience. Most of our revenue in 2020 consisted of custom virtual photo booth experiences,” says Whitfield, who goes on to say that they are already increasing in popularity. . Digital photo booths.

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TAA’s Approach to Meaningful Positioning & Thoughtful PR

The Abbi Agency

We’re in the middle of the value-based marketing era, with heightened expectations from audiences post-pandemic, and communities are craving meaningful content that pushes the envelope while making them feel good about who and what they’re supporting.

Banking 130
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UA vs. GA4: The Beginners Guide to Website Analytics

The Abbi Agency

In 2020, Google released the newest version of their analytics platform: Google Analytics 4 (GA4). They also let you see which devices and browsers visitors are using, allowing you to optimize user experience for those specific platforms and audiences. or “which topic clusters are resonating with my audience?” Don’t you dare!

Website 26
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UA vs. GA4: The Beginners Guide to Website Analytics

The Abbi Agency

In 2020, Google released the newest version of their analytics platform: Google Analytics 4 (GA4). They also let you see which devices and browsers visitors are using, allowing you to optimize user experience for those specific platforms and audiences. or “which topic clusters are resonating with my audience?” Don’t you dare!

Website 26