Smart Meetings

JULY 20, 2022

7-9 in the country, following two months of virtual events, cancelled when logistics couldn’t be overcome. The last PCMA Convening Asia Pacific was held in Sydney in 2020. In January of 2022, the signature event was held at CAESARS FORUM in Las Vegas. But challenges remain. A new date has yet to be announced.

Advertising 243

Advertising Regulations Logistics Events 243

Endless Events

APRIL 20, 2021

The future of events is human-centric! Today’s event icon is the personable Megan Henshall , the global events account manager at Google who got into events because she was “really bad at sales” She shares how she experienced the pivoting year of 2020 and explains how to adopt a human-centric mindset in events.

Events 265

Events Trends Audience Technology 265

Smart Meetings

NOVEMBER 15, 2022

After two years of not meeting, companies and audiences may have different goals and expectations so conferences that were previously produced as simple iterations on the previous years’ event must now be reinvented whole cloth. Choices, Choices. His advice: “Give the whole picture rather than bringing decisions to a manager piecemeal.

Insurance 245

Insurance Medical Meetings Contracts Contracts 245

Bizzaboo

APRIL 3, 2023

Would you believe that 60% of leadership believe that events are the most critical marketing channel for achieving business goals? We’ve compiled a list of marketing and event statistics to inspire your event strategy or as fodder for your next event marketing presentation to get buy-in from key stakeholders.

Marketing 105

Marketing Marketing Trends Virtual Events 105

Bizzaboo

JULY 12, 2022

Would you believe that 60% of leadership believe that events are the most critical marketing channel for achieving business goals? To inspire your event strategy or as fodder for your next event marketing presentation to get buy-in from key stakeholders, we’ve compiled a list of marketing and event statistics.

Marketing 105

Marketing Marketing Trends Virtual Events 105

Convene by PCMA

DECEMBER 22, 2021

I hope it’s a sign that we’ll see more digital events use creative ways to tell stories — and break out of the webinar mold — in the future. Finding Middle Ground for Virtual Events. As a result, virtual meetings held early in the pandemic were often stripped down, with a heavy focus on content and little entertainment value.

Trends 122

Trends Virtual Events Events Online 122

Convene by PCMA

OCTOBER 7, 2021

Freeman’s Main Stage for Convening Leaders 2020 at the Moscone Center in San Francisco wowed participants. Adding virtual components to a meeting can complement the live experience. While disruptive, the pandemic gave us an opportunity to pause and use the moment to redefine how we create and experience “LIVE” events.

Events 105

Events Virtual Events Global Events Communications 105