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We’ve been teasing it for a while, but the time has come to introduce our 2021 event trends guide! And how will the COVID-19 pandemic continuously impact us in 2021? Through extensive research, the Endless team compiled the most comprehensive 2021 event trends guide you’ll find.
Now that the celebratory dust has settled, it’s a great time to check out 2022 event trends. Can we solve the audience engagement challenge once and for all? Our 22 event trends guide is based on our own extensive research and the knowledge of event professionals hosted on our podcasts. A new year is upon us!
Rather than having a regular conversation about event technology, Will and Brandt are sharing the contents of a session they led at the FICP Annual Conference in Phoenix, Arizona back in November 2021. Introducing Event Technology Trends 2022. Brandt and Will give the audience a one-hour rundown of event technology trends of 2022.
According to Forbes , in-person events increased by 255% from the 4th quarter of 2021 to the second quarter of 2022. And these are just a few of several trends in events to keep your eye on. In this episode of the Event Tech podcast, Will and Brandt discuss current event industry trends and the future of events. Brandt agrees.
“We have an audience of fans, teens that want to see their creators. We have an audience of creators that want to learn how to make better content. ” Hybrid Event Trends: Keep Doing Virtual & Bring Back In-Person! “We love engaging with our audience around the clock and reaching people all around the world.
in 2020, wellness tourism will multiply an impressive 21% annually through 2025, reflecting “new traveler values (a quest for nature, sustainability in travel, mental wellness) as well as a period of rapid recovery from pent-up demand in 2021 and 2022.”. First, let’s note that wellness itself is one of the key travel trends for 2022.
The Brew Crew is continuing its summer trend of reviewing the industry events! “Nick, you mentioned during the MPI 2021 episode that you wouldn’t classify it as a hybrid event. While Thuy couldn’t stop raving about the walking challenge at PCMA Educon 2021 , she was disappointed with TSE + Catersource.
A 2021 Wyzowl report found that 86% of companies used video as part of their marketing. Some of these videos only last a few seconds, allowing brands to communicate with their audiences quickly, effectively, and in easily shareable ways. There are chances to reach more diverse and engaged audiences. Like what you see?
From its Westworld-inspired activations to the exciting technology it presents to its tech-savvy audience, CES has consistently been pushing forward. Because it’s recently been announced that CES 2021 will be entirely virtual, keeping up with the latest trend. If you still have your doubts, that’s fair.
The second part of Events Reimagined by Hubilo focused on presenting key virtual and hybrid event trends that we’ll see more of going forward and shared advice on how best to adapt. . Do what’s right for the audience and the client, and have both tools in your shed. And they grew up really loving events and knowing events.
Venues are no longer static places and must adapt to the dynamic needs of both the host and the audiences. Javits Convention Center, on the other hand, will add up to a million square feet of space by 2021. The trend of creating memorable experiences is sweeping through both big and small events. New York’s Jacob K.
While 2021 may still look a little different than normal, expect to see many conferences back and ready to help industry professionals navigate the massive changes in the way they do business. Read on to learn more about some of the top event planning conferences that 2021 has to offer.
It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. A great asynchronous hybrid event case study is IBTM 2021.
Make sure that you’re up to date on this year’s Virtual Event Trends. Virtual concert series like these might be a common trend that we see more often, especially as artists delay, postpone, and reschedule their tours. The Ins & Outs Of Hybrid Audience Engagement. ?? CES 2021 Is Going Virtual! Now What?
By including your audience in your marketing efforts, your brand will connect with them in a much more effective way. Create a memorable hashtag and give your audience a chance to participate in an activity they will want to share on their profiles (ie. — Stella Artois (@StellaArtois) March 30, 2021. social media wall).
Virtual audience engagement is key for every virtual and hybrid event, and it’s even more decisive when it comes to fundraising. ” Experiential Virtual Events In 2021. Sarah then asks AJ what are some other ways that she’s looking to elevate in 2021. So we’re seeing a big trend in that too.”
The perfect union of these two (seemingly mutually exclusive) event trends are hybrid events. When reviewing the production of the PCMA Educon 2021 (a well-executed hybrid event!), Virtual audiences should no longer be treated as second-class citizens but rather as equal to your in-person crowd. So, which one will prevail?
One of the biggest trends event profs can expect for 2021 pertains to expectations. No, no, no: as we enter a new age of events, where virtual will invariably remain a crucial part of what we do, audience expectations will continuously increase. But the 72nd edition saw no physical audience.
In many ways, 2021 felt like a series of false starts. After a promising but brief return to in-person-only events in the spring, the Delta and Omicron variants forced many event organizers to renavigate a hybrid event landscape to engage both digital and physical audiences. Marjorie Anderson. Building Rapport.
For a preview, we asked Eric Holmen, CEO of Splash , the event marketing software company that powers tens of thousands of business events each month, for trends in how organizers are adjusting their programs. Some large groups are throwing a camera in the room to capture the presentations for an extended remote audience.
So much so that I purchased festival tickets to Outside Lands 2021 the day they came out. OSL’s production team, Another Planet Entertainment, perfectly selected a lineup that included performers that will be on the 2021 roster to get people looking forward to next year’s event. Upcoming events. ? JUST 20 HOURS AWAY??).
It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. For example, your audience can complete challenges , receive points for each completed challenge, and see where they are on a leaderboard. No wonder it has become one of the most popular benefits of event platforms !
One of the first big conventions to return anywhere in the world after the Covid pause was Informa Market’s World of Concrete show in June 2021 at the expanded Las Vegas Convention Center. in the still shiny space to learn about new equipment, techniques and trends from more than 1,100 vendors. The show took over 632,000 sq.
Its 2021 DestinationNEXT Futures Study points the way for these destination organizations to rebuild their visitor economies while creating “more sustainable destinations and enriching their communities.”. The 78-page report that resulted from the study identifies 100 trends and 80 strategies from six key constituencies.
If you’ve been paying attention to the event trends set to redefine the industry, you’ll know that hybrid is up there with the most relevant. In fact, according to our State of The Industry Survey , 64% of planners believe hybrid events will be the most common experiences in 2021.
Being so, we’ve put together this list of catering trends to help you hone in on what matters to audiences now. Whether you’re planning a wedding, a conference, or an anniversary dinner, these catering trends can help you stay ahead of the curve and craft experiences that people won’t soon forget. Are there new trends emerging?
Most events that are scheduled for the second half of 2020 to the beginning of 2021 will operate in phase 2 of the guidelines, restricting attendees, and making use of contactless technologies. . Some of the key trends to look out for restarting events are: Utilize Contactless Technology . The unthinkable will become an agenda.
Of course, our event marketing budgets will need to be higher in 2023 than in 2021 or 2020. Alternatively, you can switch hotel catering for local restaurants, as suggested in our Event Trends Guide 2022. Audiences have grown accustomed to a better standard in live streaming and consuming event content online. in the last year.
For the very last time in 2021, here is the Event Tech Podcast! It’s one of the simplest ways to increase your virtual audience engagement ,” says Will. “There’s a big trend happening in the smartphone world. They go over simple solutions for improving the way we interact with the camera.
In practice that meant a robust lineup of think tanks and panel discussions on trends and deep dives into digital marketing by way of Adore founder and Creative Director Lisa Larson; environmental, social and governance priorities from Hilton Director of Sales Ava Setzer; and AI adaptations from Endless Events Chief Event Einstein Will Curran.
Chances are your audience can. If your content aligns with that of a user’s previously watched videos, viola- you have an audience very likely to be interested. In July 2021, the video length was increased to three minutes, then increased again in 2022. Can you name the top five influencers in the nation today?
If I wrote my event trends guide in like November, I would not have guessed that CES would not have happened this year, for example.” ” “Alex Lindsay’s Office Hours is a perfect example of this trend,” agrees Brandt. Audience engagement , too, is all about community,” Brandt adds.
This euphoric ad aired in spring of 2021 while the pandemic was still in full force. By making a direct appeal to a person’s emotions, this approach allows brands to engage their audience on a deeper, more personal level. Joy marketing is a term used to describe campaigns that elicit a specific emotional response: joy.
According to Forrester’s Q3 2021 B2B Enterprise Marketing Events Trends Survey , “Hybrid events will become the dominant form of events in 2022 and beyond.” Virtual trends have been rising over the last few years as an extension of a trend that started pre-pandemic. Amplification: The impact goes beyond the event itself.
Corporations, universities, government agencies and associations abruptly began rethinking the structure of their conferences and team-building events for the remainder of 2021. By late July, Covid-19 cases were again spiking across the United States. It’s a win/win,” she says. Hybrid Events. So what is the only wrong choice?
Events can be a powerful tool for delivering sustained engagement when they are considered as part of a series, with each individual function feeding into an invaluable central pool of content and audience data. Regardless of the format—virtual, in-person or hybrid—each brings important value to audiences. Desire to Connect.
Instead of speaking to your audience, you’re joining hands with them. Gain Key Audience Insights. Social media stats can tell you a lot about your target audience. User-generated content can help you stay up-to-date on trends that are constantly changing. How to Plan a UGC Content Strategy in 2021 (and Beyond).
Our 2021 Endless Event Trends guide predicted that one of the two realities would come true: either the COVID-19 vaccine would become widely available or the virus would remain a part of our everyday lives. As long as we follow the local, state, and federal guidelines, we can still produce safe events.
A streaming option can serve larger, more geographically diverse and executive audiences, act as a flexible insurance policy in the event a new threat grounds attendees while providing valuable data about behavior. By the fall of 2021, a lot of Joanna Pineda’ global clients were saying they were done with virtual. The Back-up Plan.
After all that this year has thrown our way, it is easy to want to leave early and just wait for 2021. Virtual Audience Engagement: Keep Your Remote Attendees Happy! ?? But just like my friend and I stayed for the sunset, I want to make a promise to myself that I’m going to stay present through the rest of the year as well.
Sam Lippman shares his five event trends in five minutes during the Nov. In response to COVID-19, the 2021 event’s floorplan was designed to enable social distancing, and a new format allowed for more networking and one-hour blocks of programming. Lippman ended his trends report on a high note (and on time).
According to a 2021 study from booking.com on future travel trends: 43% of people plan to visit a new location within their own country or region. Companies should ensure they know their target audience — and how traveler demographics change throughout the year. You Can Market to Those Already in Your Region.
The most authoritative list of 2021 virtual events and conferences on the internet. For many event organizers, virtual events present a new opportunity for overstepping the hurdles of social distancing and engaging audiences around the world. Note: As 2021 goes on, we plan on updating this post regularly. IMPACT 2021.
We’ve come a long way from Q4 2021 when a mere 16.8% We’ve come a long way from Q4 2021 when a mere 16.8% We’ve come a long way from Q4 2021 when a mere 16.8% We’ve come a long way from Q4 2021 when a mere 16.8% In Q4 2021, 75% of events on Bizzabo’s platform were virtual, in Q2 2022 30.6%
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