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Experiential Events: The Most Powerful Marketing Tool

Endless Events

This is great news for event marketers and planners who can plan experiential eventsevents that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. How To Plan Experiential Events.

Marketing 296
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The Events Industry’s Top Marketing Statistics, Trends, and Data

Bizzaboo

you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Bizzabo , 2020).

Marketing 105
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The Events Industry’s Top Marketing Statistics, Trends, and Data

Bizzaboo

If you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.

Marketing 105
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More Than Just Another App: Why Your Attendees Want a Mobile Event App

Bizzaboo

Contrary to popular belief, event attendees are big fans of specialized mobile event apps. Rather than contributing to app fatigue, a purpose-built event app can transform the event experience, increasing engagement while establishing a new standard of what events should look like.

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The Future of Business Events in North America

Unique World Global Destinations

Combining both in-person and virtual components, hybrid events provide the flexibility that modern businesses need. According to a report by Statista, the global virtual events market is expected to grow at a compound annual growth rate (CAGR) of 23.2%

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20+ Questions To Ask When Choosing the Best Event Management Software

Bizzaboo

According to Grandview Research , the industry is estimated to grow to $14.48B in 2028 — up from $6.36B in 2021). It’s no surprise, then, that Capterra has a whopping 841 event management solutions, and G2 features 220. Here are some telling statistics about event tech: 68.9% wearable event technology) ( Bizzabo , 2023) 67.5%

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The Audacious Meeting Industry Offer of a Lifetime: I Get to Pay for the Privilege of Sharing My Expertise!

Conferences that Work

Here’s what I wrote about this in 2021: “Tip: If you…want to get someone like me to speak at your meeting, try including what you will offer for fee and expense reimbursement in your initial request. Initial offers of payment are so rare, your inquiry will immediately rise to the top of my pile.”

Meeting 112