This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
More than simply stretching our pre-existing 2022 budgets thin might be required in this climate. The Annual ICE Report estimates that event-related costs will increase by 83%. It’s also a sign of a returned confidence in event planning. Of course, our eventmarketing budgets will need to be higher in 2023 than in 2021 or 2020.
2022 is in the books, folks. Event planners need to know what’s on the radar for 2023, but don’t worry; we’ve got you covered. Endless Events’ 2023 Event Industry Trends Guide includes insights based on our years of experience in events and our team’s proprietary research into event trends.
It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022Event Trends Guide , hybrid events are not simply in-person and virtual events put together.
While it is impossible to give event planners a generalized estimate of the budget for hybrid events, we can break it down into bite-sized items that’ll make the budgeting process much more manageable. Hybrid Event Budgets: How Much? Events are unpredictable as it is; hybrid events are even more so.
The marketplace has seen a significant shift towards hiring senior roles that require specific vertical experience and technological expertise. This includes roles like eventtechnology specialists, event registration specialists, meeting and event planners, eventmarketing roles, and marketing specialists.
That’s why you’ll find a large portion of this piece is dedicated to eventmarketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an eventmarketer gets from an event for the net cost that goes into producing it. Semrush (@semrush) March 21, 2022.
That’s why you’ll find a large portion of this piece is dedicated to eventmarketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an eventmarketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.
Looking ahead to the dynamic landscape of 2024, eventmarketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of eventmarketing can give your brand the competitive edge it needs.
If you’re looking for the most comprehensive list of eventmarketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.
Not to mention, you’ll also need to manage separate costs and logistics for these two aspects of the event, including potentially two different marketing budgets. You should look for a virtual event platform like Eventtia that allows real-time interaction between your physical venue and your virtual attendees.
you’re looking for the most comprehensive list of eventmarketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Bizzabo , 2020).
– Technology and innovation – Trends and research – People and planet – Business practices – Experience design – Eventmarketing “That’s on purpose,” Endean said. “We I planned an event with (computer scientist) Ray Kurzweil to talk about what is now AI in 2016,” she recalled.
Event profs have heard it time and time again: hybrid events are the way of the future in the events industry. Two years later, they are one of the most important event trends of 2022. However, many event planners still ask: what are the benefits of hybrid events? Hybrid Events Are More Sustainable.
This article explains how to make the most of eventtechnology in 2023. Read on for top tools and techniques to enhance events for attendees and stakeholders and maximize return on investment. What Is EventTechnology? Without event planning and management technology, processes are time-consuming.
Between 2021 and 2022, I committed the error of typing the phrase “the future is hybrid” not once, but seven times and even titled an early 2023 story “ The Future is Hybrid-ish.” Prompts for emails or registration can happen directly in the virtual eventmarketing and production platform. Time for a confession.
One Step Ahead, Predicting the Future of EventTechnology. Brian Ludwig is no psychic but he does have an interest in the future; specifically, the future of eventtechnology. (Summary: Are Your Attendees Engaged? Three Experts Share How They Do It ). You’ll find worthwhile tips from field experts in there, as well.
If movement is limited, presenters may want to incorporate additional engagement tools into their event plans. Incorporate interactive eventtechnology. Advances in digital eventtechnology have event planners switching up their audience engagement strategies. Utilize live-polling technology. .
From webinars and field marketingevents to recruiting events and sales kick-offs, there’s no shortage of different types of corporate events companies can organize. 4 Reasons for Hosting a Corporate Event According to Allied Market Research, the U.S. corporate eventmarket — which hauled in $95.3
Why host a virtual event? To clear things up, the fundamentals of eventmarketing are still very much the same when it comes to virtual events. How to approach event virtual eventtechnology. Eventmarketing is changing as we know it and with that comes new opportunities. Key Takeaways.
After it was released in November 2022, ChatGPT became instantly popular as people across industries began asking the model to do all kinds of things, like debugging code , writing recipes in foreign languages , and explaining HTML like the reader was a dog. How To Use ChatGPT for EventMarketing Content. What is ChatGPT?
Keep reading to learn more about event management software, why your selection matters, and 32 must-have features the ideal solution will include. These event management software features fall across seven categories: Event Management. Event Engagement. Event Networking. EventMarketing.
In 2023, anything is possible in the events industry. To zero in on what we can expect — from eventtechnology predictions to what the biggest challenges will be — we reached out to some of the top Event Experience Leaders for their take on event industry trends to come. Global Senior EventMarketing Manager.
In the second half, he played video recordings of his Zoom interviews with two different clients, each of which served as a case-study example of how eventmarketers are using data to inform decisions in the lead-up to the event to make it more successful. Obviously, we’ve seen some contraction in that area.
Read stories from our August 2022 coverage of “ The Talent Challenge.” When Convene spoke with Judge for the August 2022 cover story on talent trends and challenges in the events industry , she had already seen a marked increase in the number of meeting planners looking to leave their full-time jobs between 2020 and 2022.
Additionally, without the right eventtechnology stack, the onsite registration process can stall as event teams run into technical issues or take too long to print badges because of printer errors. To mitigate this, it’s critical to look for eventtechnology built with security and compliance top of mind.
What’s an event planner to do? Simple: Secure event sponsorships. As the eventsmarket continues to grow, ResearchAndMarkets predicts that sponsorship will account for the lion’s share of event revenue this year. In 2022, the company added a fifth sponsorship level for Pulse: titanium.
of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% of attendees say they expect in-person conferences to use modern technology (e.g. Need help with eventmarketing?
Whether your event is in-person, hybrid, or virtual, your choice of entertainment can make or break your attendees’ experience. If your entertainment is a hit, employees will be Slacking about the event for weeks and months. Allied Market Research expects the U.S. corporate eventsmarket to reach $510.9
Global Pet Expo’s approach to a digital version of the trade show was so well received that aspects of it were incorporated into a companion mobile app for on-site attendees at Global Pet Expo 2022, set for March 23-25 at Orlando’s Orange County Convention Center. Data and DEI.
Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out eventmarketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.
Although many brands have already started building in-house eventmarketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations. Dynamic Events, Inc. Digital Experiences. Communications.
Whether your event is in-person, hybrid, or virtual, your choice of entertainment can make or break your attendees' experience. If your entertainment is a hit, employees will be Slacking about the event for weeks and months. Allied Market Research expects the U.S. corporate eventsmarket to reach $510.9
To meet these expectations, more and more event organizers are investing in mobile apps for conferences. As a result, the market for event mobile apps — which brought in $1.2 billion in 2022 — is expected to reach $2.65 billion by 2028, growing 14% each year.
Welcome to the 2024 eventtechnology guide! Not sure you need eventtechnology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% Think again!
Welcome to the 2023 eventtechnology guide! Not sure you need eventtechnology? According to Gartner’s 2022TechnologyMarketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. .
In one of our recent blog posts, we explained why eventtechnology should be the building block of your event strategy. We’re talking about 365 community engagement: one of the most exciting event trends of 2022! No wonder it is one of the biggest event trends to keep an eye on in 2022!
From up-and-coming talent to established voices, these event influencers have emerged as the Top Event Experience Leaders of 2022 based on your votes. Whether their title is event professional, eventmarketer, or event influencer, these leaders are redefining the events industry from top to bottom.
In one of our recent blog posts, we explained why eventtechnology should be the building block of your event strategy. We’re talking about the community model: one of the most exciting event trends of 2022! We’re talking about the community model: one of the most exciting event trends of 2022!
billion from donors during 2021-2022. Smart technology choices now determine tomorrow’s success stories. This practical guide walks you through building your eventtechnology ecosystem. Your journey toward tech-enabled success begins here – let’s craft your roadmap to future-ready events.
So, what’s an event planner to do? Easy: Secure event sponsorships. As the eventsmarket continues to grow, ResearchAndMarkets predicts that sponsorship will account for the lion’s share of event revenue this year. Virtual and hybrid events rely more on technology than in-person events did previously.
In 2022, She Runs It held a roast of MediaLink founder Michael Kassan with roasters from Disney, Lowe’s NBCUniversal, and more. Poking lighthearted fun at the head of the company or a retiring tour de force can be a great way to lighten up a corporate event, whether the roast is part of the dinner entertainment or held separately.
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content