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Instagram, the main social network of inspiration for the Spanish traveller

Interface Tourism Spain

Instagram, the main social network of inspiration for the Spanish traveller. Nowadays, the strong relationship between tourism and the social media network Instagram is unquestionable. As mentioned in the IAB 2022 study, this social network is among the most used globally, along with Facebook and Whatsapp.

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Artificial Intelligence, data analytics and augmented reality for transforming tourism

Travel Daily Media

Tourism Innovation Summit 2022 has once again hosted the Touristech Startup Fest entrepreneurship competition. Swap Your Travel is a platform that connects sellers and buyers and accepts all the existing modalities in the travel market: vouchers and/or plane tickets, train tickets and even hotel bookings or holiday packages.

Tourism 109
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Experiential Travel Explained: Players, Distribution Landscape, and Opportunities

AltexSoft Travel

For example, TripAdvisor 2022 Report discovered that about three quarters of travelers are willing to see new places, with such priorities as having new experiences and learning about history and culture not far behind. TripAdvisor‘s “Travel in 2022: A Look Ahead” Report. 2022 ADVENTURE TRAVEL INDUSTRY SNAPSHOT by ATTA.

Travel 105
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How PCMA Chapters Will Celebrate Global Meetings Industry Day

Convene by PCMA

Travel Association website offers a Global Meetings Industry Day media toolkit with messages to use on social media platforms. GMID 2022 broke activation records, according to the U.S. Travel Association, getting more than 40 million social-media impressions worldwide and reaching more than 8.5 million users. PDT Goodco.

Meeting 98
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How Marketers Use Data to Create More Successful Events

Convene by PCMA

Event technology is in the 2nd inning: We saw a ton of movement in the virtual space in May/June 2020 — we were tracking about 485 event-tech platforms. But I think the level of value-added service with those platforms, it’s still extremely early. Coming into 2022, we were about 50 percent down from where we were in 2020.

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Journalism or influencers: the means of inspiration for travelers

Interface Tourism Spain

The growing figures of social networks, the difference in costs (now not so disparate) and the fall in media audiences still reluctant to embrace the new channels of diffusion, offered solid arguments to start investing. A growing audience Social networks grow exponentially.

Travel 52
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Booking Influencer Events Accelerates Hotel Promotion

Hotel Engine

Influencer content creation includes regularly posting helpful, entertaining and interesting posts on social media platforms. One study, published in the Influencer Marketing Benchmark Report 2022 , predicts growth in this industry to show an approximate annual intake of over $16 billion.