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Provocateur Meeting Inspires at Smart Woman Summit 2023

Smart Meetings

A collective of facilitated table discussions sponsored by Maritz and labeled as Provocateur Circles provided a safe and comfortable arena to conduct open conversations about the issues women in the meetings industry experience and discuss possible solutions that can help the community. something magic happens.

Meeting 242
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Events? In This Economy? Yes, and Here’s How

Endless Events

With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. Follow these six tips to blend event promotions with your 2023 marketing plan seamlessly. Promote Yourself If you want to add more events to your marketing calendar, you must make a big impression in 2023.

Sponsors 304
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The Industry Comes Together for GMID 2023

Smart Meetings

The day involved a sponsor showcase; educational presentation by Kyle Jordan, director of meetings for Informs; and a networking reception. In the first quarter of 2023 alone, we hosted 18 events that have resulted in an economic impact of $62,663,443. The PCMA Capital Chapter, which includes Maryland, Virginia and Washington, D.C.,

Panel 245
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What Event Attendees Want Now

Convene by PCMA

There’s encouraging news in the Freeman Trends Report: 2024 Attendee Intent and Behavior , released Tuesday, Jan. When Holsinger previewed the report during the session, “First Look: Exclusive Data on Attendee Motivators,” at PCMA Convening Leaders 2024 on Jan.

Attendee 130
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Event Case Study: Wine & Spirits Wholesalers of America

Smart Meetings

A wine trade association does a post-Covid rebrand Like many in the world of face-to-face gatherings, 2023 was the first time in a few years that Wine & Spirits Wholesalers of America (WSWA) held its previously annual convention. We had over 1/3 of our attendees register in the last month leading up to the show.

Fashion 237
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Time to Audit Your Sponsor Offerings

Convene by PCMA

On-site branding should be just one category in your sponsor inventory. Others include digital/print advertising, thought leadership, attendee/networking experiences, and VIP events. The first two steps are critical for organizing your sponsor data for analysis. Add a column to sort your sponsor inventory by type.

Sponsors 105
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The Evolution of Meetings: Lessons for Navigating a Hybrid Future

Smart Meetings

For sure, there are a significant percentage of meeting attendees that can’t wait to participate in person; but organizers and planners found out during the first several months of 2022 that a sizable audience of previous attendees were more than happy to participate virtually. Continue to train staff on hybrid meeting planning.

Meeting 306