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2023 is a squeaky, shiny new year that promises brands plenty of opportunities (and a few challenges). Event planners need to know what’s on the radar for 2023, but don’t worry; we’ve got you covered. Download the report now to see what you can expect for events in 2023. 2023Event Trends Sneak Peek: What’s Inside?
With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023marketing plan. If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers.
In this guide, we will discuss all you need to know about eventmarketing: the initial concept of eventmarketing, effective eventmarketing strategies and ideas you can use in 2023, and how to ensure you are reaching your target audience at the right time. What Is EventMarketing?
A focus on current customers, smaller regional gatherings, and well-timed virtual events are among the most important findings from 670 eventmarketers. The recent survey of 670 eventmarketers from organizations in the U.S. The recent survey of 670 eventmarketers from organizations in the U.S.
“It’s gonna create an ‘easy button’ that you can click, and boom, it will analyze years of unwieldy data, build an event based on those insights with suggested locations, amount of space, speakers, content, length of time for sessions and all the marketing materials you need to promote it. All of these things that take time goes away.”
Last year was a watershed for short-form video, and especially for videos less than four minutes in length—perfect for eventmarketers who want to deliver maximum impact before interest in a piece of content fades among potential attendees and exhibitors.
This includes roles like event technology specialists, event registration specialists, meeting and event planners, eventmarketing roles, and marketing specialists. There is also a notable trend toward hiring locally for events, both internationally and within the destination country.
In 2023, anything is possible in the events industry. To zero in on what we can expect — from event technology predictions to what the biggest challenges will be — we reached out to some of the top Event Experience Leaders for their take on event industry trends to come. Chardia Christophe-Garcia. Adam Parry.
Welcome to the 2023event technology guide! Not sure you need event technology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . In fact, according to Bizzabo data , 68.8%
Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. Learn from thought leaders at successful brands, discover new tools, and get to know your colleagues at these 2023marketingevents. January 2023. February 2023. March 2023. April 2023.
Eventmarketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. We can argue that marketing has become more complicated than ever before. How To Market an Event: Best Practices. Define EventMarketing Goals.
They’re determining event goals, mapping out a killer event strategy, building the event website, sending out eventmarketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning. Step 1: Plan the Event.
If you’re looking for the most comprehensive list of eventmarketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.
With the advancement of technology, there are now several sophisticated platforms that have all the features necessary to successfully organize, host and manage virtual events. This article discusses the 5 best virtual event software platforms & systems currently available in 2023.
AI, inclusive travel and an engaged workforce were top of mind in Lake Tahoe DMA West took to the new Tahoe Blue Event Center in Stateline, Nevada, this October for its 2023 Education Summit & Vendor Showcase. The event brought together 42 DMOs and 19 vendors, including Smart Meetings.
As we continue to transition out of the pandemic and into 2023, the effects of economic downturn, layoffs, and budget cuts are felt across the tech industry. And with record-breaking inflation, it’s no surprise many event professionals are forced to navigate tighter budgets with rising costs.
Between 2021 and 2022, I committed the error of typing the phrase “the future is hybrid” not once, but seven times and even titled an early 2023 story “ The Future is Hybrid-ish.” billion was invested in virtual and hybrid event companies. Where Does Event Tech Consolidation Leave Virtual Experience Planners? “I
However, sponsorship remains one of the biggest challenges for the most seasoned event organizers. Although most event organizers say their top priorities right now are attendee engagement and attendance, 29% said they’re prioritizing sponsorships for 2023. . 3 Reasons Why Event Sponsorships Are Valuable.
The pandemic accelerated the need for solutions to help event organizers plan, execute, and measure the success of virtual, in-person, and hybrid events. But which event management platform is the best for you and your organization? These numbers are current as of August 2023.) Check out this article.
Ultimately, the networks you choose for event promotion will depend on who you’re trying to reach (more on that later!). Why Social Media EventMarketing is Important Social media platforms have billions of active users, providing event organizers with an opportunity to reach a vast audience. With more than 4.62
In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. How should you be thinking beyond the traditional so that you can identify and reach colder audiences who are aren’t?
The new feature is available across the firm's eventmarketing and management platform, in areas including attendee hub, registration, and Cvent supplier network, among others. and machine-learning revolution to enhance our platform.” platform designed to increase efficiency in achieving event goals.
The Complete Guide to EventMarketing This guide will tell you what matters now and what will matter going forward in eventmarketing. To succeed, the eventmarketer of the future needs to stay on top of the eventmarketing game. What is EventMarketing?
. ‘Attendees to [MEETING INDUSTRY EVENT] genuinely need the help and expertise of companies and advisors just like yourself. That’s why we have introduced a new format, “Meet the Experts” for our 2023 show.’ That’s why we have introduced a new format, “Meet the Experts” for our 2023 show.
, a communication events production company dedicated to improving the interaction between business and their customers, announced their strategic partnership to support more engaging and data-driven business and leisure events in the Italian market. and Cvent marks a key moment in YEG!’s
We are thrilled to announce that Bizzabo has received 33 overall badges in G2’s 2023 Winter reports , including receiving G2 leader badges in five categories. These recognitions included: Event Management Platforms. Event Ticketing and Registration. G2 is the world’s largest and most trusted software marketplace.
The post New Zealand business events sector on track for sustainable growth appeared first on TD (Travel Daily Media) Travel Daily. Business Events Industry Aotearoa’s MEETINGS 2023 winds up in Wellington today after two days packed with over 6,000 meetings, networking functions and knowledge sessions.
Tess Vismale , founder and CEO of iSocialX Matthias Gutzmann , founder of DPW Not only did this webinar feature a look at current trends, but it also revisited the trends identified by our December 2023 webinar to reveal how things are shaping up based on predictions from six months ago.
workforce engaged in freelance work in 2023—an increase of 4 million professionals from the year before, according to a study conducted by online freelance marketplace UpWork. Freelancers with expertise in areas like virtual-event management, digital marketing, and technology are in high demand. Use technology.
Looking for more ways to increase the number of registrations or ticket sales for your events? Or are you an event planner looking to improve attendee engagement in your next event? However, especially for event planners not familiar with SEO or digital marketing, SEO can be very complex to plan and execute.
By the end of this article, you’ll have a clearer idea of which event management software is the right fit for you and your next event in 2023. What is Brella: an overview Brella is an event management platform designed to help event planners and organizations plan, execute, and organize events of virtually any type and size.
Event Industry News An online magazine delivering the latest event industry news, Event Industry News (EIN) is a go-to source for event organizers across industries edited by the one and only Adam Parry. ETL is entering its 10th-anniversary year with the launch of ETL Las Vegas in April 2023.
and Naomi Clare Crellin discuss the how-to’s of building an event strategy at CEMA Summit. Two Dudes Photo) More than 500 corporate eventmarketers and their industry partners came together for CEMA Summit 2023, powered by PCMA, Aug. Leverage the event speakers’ platforms.
Email marketing is simply using emails to market what you sell. billion emails were sent daily throughout 2023. That means that to use email marketing effectively, you’ve got to do more than simply turn up in their inbox. any advanced event technology) should also be highlighted with a FOMO subject line.
Keep reading to learn more about event management software, why your selection matters, and 32 must-have features the ideal solution will include. These event management software features fall across seven categories: Event Management. Event Engagement. Event Networking. EventMarketing. Integrations.
Join us for a Convening Leaders 2023 preview as we walk you through what you need to know before arriving digitally or in-person in Columbus. Learn about education themes, networking events, the CL23 platform and how to make the most of your Convening Leaders experience.
Source: Photo by Andrea Piacquadio Why Bizzabo Offers the Best Event Website Builder Finding the right event website builder can be tough — especially if you don’t have a technical background. Your best bet is to thoroughly research your options, demo products, and find a platform that meets your needs and specifications.
Source: Photo by Andrea Piacquadio Why Bizzabo Offers the Best Event Website Builder Finding the right event website builder can be tough — especially if you don’t have a technical background. Your best bet is to thoroughly research your options, demo products, and find a platform that meets your needs and specifications.
Meta Description Discover the best Cvent alternatives and competitors in 2023 with features, pricing, and reviews. Find the right event management platform for your needs. 6 Best Cvent Alternatives and Competitors in 2023 The events and meetings industry has experienced rapid growth in the past decade.
With the market becoming increasingly competitive, many companies are looking for alternatives to Cvent that can provide similar services at lower costs. This article will explore the top 6 best Cvent alternatives and competitors in 2023. Read on to learn more about the top Cvent alternatives and competitors in 2023.
It is possible that the VeeFriends token increases in value after the first year’s event because there will be FOMO and demand, and that’s going to allow the individuals holding the token to decide whether they want to sell that for a premium, or perhaps they may wish to return in 2022 and 2023. .
In a recent survey, we found that 68% of organizers plan to have a virtual component at their next in-person event, and 53% of organizers are “focused” or “very focused” on a virtual events strategy for 2023. Jublia is the first networking platform focusing on audience engagement through a data-driven process.
Additionally, we are proud to be recognized as the EMEA and UK Enterprise Leader in four categories: Europe Event Management Platforms, EMEA Event Management Platforms, UK Webinar, and EMEA EventMarketing. This badge underscores our customers’ satisfaction and trust in Bizzabo’s platform.
Are eventmarketing and event promotion the same thing? Eventmarketing typically includes event branding, advertising, analytics and success metrics, and more. Think of eventmarketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.
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