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Case study: AER Annual Conference 2023, Amsterdam

The MICE Blog

The AER Annual Conference 2023 marked a new beginning after two years of planning under pandemic conditions. Event Goals & Planning Considerations After planning under pandemic conditions for two years, the Annual Conference 2023 was designed to mark a fresh start.

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Secrets for Engaging Platform-agnostic Association Meetings

Smart Meetings

Webinar session, Joanna Pineda, CEO and chief troublemaker of Matrix Group International , and Jennifer O’Grady, senior director of Design Studio of Maritz Global Events , tackled the Secrets for Engaging Platform-agnostic Association Meetings. The sponsors love it. Watch the entire webinar here. F2F with a Side of Digital.

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Events? In This Economy? Yes, and Here’s How

Endless Events

With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. Follow these six tips to blend event promotions with your 2023 marketing plan seamlessly. If you’re just starting out, you can create event communities on platforms like Facebook and Slack. Ask yourself: Who are you?

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Finding the Right Influencer for Your Brand

Dana Communications

Are they authentic with their content – especially from their previous sponsored posts? With results like these, it’s no wonder MarketsandMarkets has estimated that the global influencer marketing platform sector will be worth $50.3 billion in 2023. Make sure you check their followers’ demographics and interests.

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ASAE Embraced Disruption at 2022 Annual Meeting

Smart Meetings

A revamped Associations Solutions Marketplace at Music City Center convention complex featured more than 300 sponsors and acted as a one-stop destination for finding the right products and service providers to help their associations achieve success. Community is powerful. Rebuilding the Pipeline. Michelle Mason: A Year of Listening.

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Tech Conferences: The Best Tech Events Guide for 2023

Bizzaboo

Searching for the top tech events to attend in 2023? This carefully curated conference directory features more than 100 tech conferences happening worldwide in 2023. Looking ahead to 2023, Bizzabo research uncovered that 85% of event organizers plan to host at least three in-person events , with 35% planning to host at least 10.

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Event Marketing Strategies and Ideas: The 2023 Guide

Eventtia

In this guide, we will discuss all you need to know about event marketing: the initial concept of event marketing, effective event marketing strategies and ideas you can use in 2023, and how to ensure you are reaching your target audience at the right time. Without further ado, let us begin. Get your event planning template and checklist.