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Cal Poly Students Gained Experience and Confidence at Visit California Outlook Forum 2025

Smart Meetings

Attendees at Visit California Outlook Forum 2025 at JW Marriott Los Angeles L.A. To find out what the university is teaching future meetings and event professionals and what they gleaned from the two days of sessions and networking, we asked Ryan Becker, senior vice president of communications and strategy with Visit California.

Tourism 204
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2025 Travel Trends – And How To Deliver On Them

Dana Communications

You know you can count on us to share THE travel trends worth unpacking every year. While none of our 2024 predictions should fall off your radar (because they’re still very much on-trend!), here’s what you can additionally watch for in 2025. At Dana, we don’t just report the trends. Who’s already doing it well?

Trends 130
MICE professionals

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Deeper Dive: The Duplexities of Dupe Travel

Dana Communications

At Dana, we blogged about dupe travel in 12 Travel Trends Making Moves in 2024. In 2025, the fervor we wrote about then is still going strong among even the most seasoned globe-trotters. So, knowing that dupe and twin travel is a force to be reckoned with, what can destinations do to work this trend to their benefit?

Travel 130
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IAEE Expo! Expo! Put on a Show for Show Organizers in LA

Smart Meetings

I attended in search of trends shaping U.S. The Cathy Breden Woman of Achievement Award went to Gwen Venable, executive vice president of expo and communication services at the U.S. 2025 lands in Houston, Texas, Dec. Chin-Hsun Tsai, associate professor and event management program director at Iowa State University.

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Why Email Marketing Still Delivers for the Travel & Tourism Industry

Dana Communications

In an age of AI-powered chatbots, TikTok trends and ever-evolving algorithms, email marketing might feel like a relic of the past. Email Marketing Matters in 2025 Despite the rise of social media and other digital channels, email has something that others lack: intimacy. Here are some trends to inspire your next campaign: 1.

Tourism 130
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Feeling Good: 2022 Wellness Tourism Trends

Dana Communications

in 2020, wellness tourism will multiply an impressive 21% annually through 2025, reflecting “new traveler values (a quest for nature, sustainability in travel, mental wellness) as well as a period of rapid recovery from pent-up demand in 2021 and 2022.”. First, let’s note that wellness itself is one of the key travel trends for 2022.

Tourism 246
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Refract Seattle: The Power of Connecting Events to Local Community

Smart Meetings

Read More: You Should Go Here: 3 Travel Trends to Woo Attendees Bringing Your Attendees to Refract Seattle Another, more involved option, is to directly plan offsites. In a lot of ways, it takes so much communication and collaboration, so it’s a great analogy to the type of teamwork that people are doing in their businesses.

Events 246