2026 Culture Remote 
Smart Meetings
DECEMBER 17, 2024
Only 8% of North American corporate and agency buyers report decreased activity over 2024 and 2025, and only 6% have reported decreases for 2026. Aside from free time, planners are also considering program inclusions such as time with their spouse, immersive cultural activity, gifting and gala dinners/awards as some of the top selections.
Smart Meetings
APRIL 13, 2022
In the face of doubt, however, business travel has emerged with critical and pivotal strategies for recovery in its pocket and a renaissance of travel in its sights, as evidenced by American Express Global Business Travel (GBT)’s white paper, “ Why Business Travel Is the Center of the New Company Culture.” The Great Reprioritization.
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Smart Meetings
MARCH 18, 2024
They are looking for immersive, unique cultural experiences. Focus on sporting culture and experiences she suggested to lure them to the U.S. Because the country is “enthralled” by American culture, music events and museums in big cities and local communities help make the trip more enticing.
Convene by PCMA
OCTOBER 18, 2024
Accessible, state-of-the art, and a vibrant cultural destination in its own right, Cincinnati is changing the conversation on meetings and conventions in the Midwest. Its 2026 reopening will bring modernized meeting rooms and exhibit space, an expansive rooftop terrace, and sustainable, state-of-the-art technology and systems.
Brightspot Incentive Events
DECEMBER 17, 2024
Set to open in 2026, these two properties will sit side by side with the JW Marriott being the family-friendly resort option and the W being geared towards adults-only. Curiously enough, Marriott just announced their plans to open an all-inclusive take on the familiar brands with the JW Marriott and W Costa Mujeres.
Smart Meetings
APRIL 4, 2025
Cultural Intelligence is a Superpower Melissa Acosta, CEO of Cultural Spark, delivered a standout session on the power of cultural intelligence (CQ) in planning more impactful and inclusive meetings. She emphasized that the biggest missed business opportunities often stem from simple cultural misunderstandings.
Smart Meetings
JANUARY 10, 2025
The opening of The Ritz-Carlton, Bangkok is a pivotal milestone for our brand, as we introduce the finest personalized service and unforgettable experiences to one of Southeast Asia’s most vibrant and culturally rich destinations, said Tina Edmundson, president of Luxury, Marriott International.
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