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Incentive Travel 2025: Trends, Challenges and Opportunities

Smart Meetings

Only 8% of North American corporate and agency buyers report decreased activity over 2024 and 2025, and only 6% have reported decreases for 2026. Rising costs and recruitment are challenges facing many employers today, as are sustainability and climate. Lucky for planners, incentive travel is growing.

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Smart Travel: Chase and Travelport Team Up, Ottawa Airport and Light Rail Transit Connect, New Security Screening Wows in Frankfurt and More

Smart Meetings

Beyond convenience, the LRT extension underscores Ottawas commitment to sustainability, offering a greener way to explore the city. Iceland to Greenland: A Total Solar Eclipse A rare celestial experience in the remote High Arctic, allowing travelers to witness a total solar eclipse in one of the most pristine environments on Earth.

Travel 228
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Business Travel Strikes Back, A New Company Culture Dawns

Smart Meetings

While “90% of large companies have committed to hybrid work plans [that reduce] the touch points that once conveyed company culture, for all companies, including those which never went remote, unprecedented reports of burnout are signaling that businesses must quickly adapt,” said GBT. We learned quickly how well the remote model worked.

Culture 263
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What is Stopping International Attendees from Returning to U.S. Conferences?

Smart Meetings

United Kingdom: Visit California Global Managing Director Jonah Whitaker named sports as the top tourism driver from England, Scotland, Wales and Northern Ireland with interest in NFL, MLB, NBA and the 2026 FIFA World Cup. Authentic encounters, sustainability and premium travel are growing trends. The average stay is 20 nights.

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Five Great Reasons to Plan Your Next Meeting in Cincy

Convene by PCMA

Its 2026 reopening will bring modernized meeting rooms and exhibit space, an expansive rooftop terrace, and sustainable, state-of-the-art technology and systems. Perfectly positioned Even in today’s remote world, location is everything. Cincy is within 500 miles of 60 percent of the U.S.

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Upcoming All-Inclusive Resorts in Mexico and the Caribbean

Brightspot Incentive Events

Set to open in 2026, these two properties will sit side by side with the JW Marriott being the family-friendly resort option and the W being geared towards adults-only. Curiously enough, Marriott just announced their plans to open an all-inclusive take on the familiar brands with the JW Marriott and W Costa Mujeres.

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Staycation and bleisure: the new trends in cost-effective travel

Interface Tourism Spain

Moreover, staycations are associated with slow tourism and the concept of sustainability , which is increasingly being taken into account when choosing a holiday. billion euros globally in 2026, with a year-on-year growth of 4.1%. Work and leisure in one trip . The concept of bleisure has also been a long-standing travel trend.

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