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Incentive Travel 2025: Trends, Challenges and Opportunities

Smart Meetings

Why free time, authenticity and immersion are redefining program inclusions What are the latest trends emerging for incentive travel 2025 and beyond? Only 8% of North American corporate and agency buyers report decreased activity over 2024 and 2025, and only 6% have reported decreases for 2026.

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Brand USA Focus on MICE and Special Events Could Expand Annual Global Travel Beyond 90 Million in the Future

Smart Meetings

Brand USA, a public-private partnership focused on increasing international travel, reported that in 2026, the U.S. Fred Dixon The global travel trends represent a significant milestonenot just recovering from the pandemic but building momentum for future growth, according to Brand USA President and CEO Fred Dixon. tourism ecosystem.

Travel 166
MICE professionals

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What is Stopping International Attendees from Returning to U.S. Conferences?

Smart Meetings

In-market managing directors for countries all over the world reported on trends in consumer sentiment, government policies and all-important airlift limitations. Authentic encounters, sustainability and premium travel are growing trends. Authentic encounters, sustainability and premium travel are growing trends.

Attendee 246
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Business Travel Strikes Back, A New Company Culture Dawns

Smart Meetings

Read More : 7 Business Travel Trends Set to Shape 2022. Business concerns from retention to sustainability are being met with business travel solutions. Lastly, travel is always a way to exemplify company values—like sustainability. Hybrid work plans have come at the cost of connection, but they don’t have to.

Culture 263
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15 Best Business Travel Cities for Spring 2025 (Expert-Picked)

Traveler's Q

Business travel will reach 483 million trips by 2026, and cities worldwide are adapting to welcome more travelers. Healthcare leaders gather at the MHA’s 88th Annual Meeting to discuss industry trends. The event showcases specialized tracks including AI, Climate & Sustainability, and the Tech Industry.

Travel 130
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“Creativity – Sustainability – Infinite Possibilities” Thailand Conventions Set the Tone for 2023

Convene by PCMA

In keeping with global megatrends, country’s capacity and the Bureau’s strategic plans, Thailand Conventions aim for 2023 to be the year of “Creativity, Sustainability, and Infinite Possibilities”. The goal is to reduce carbon footprint in a measurable and significant manner and for Thailand to become a sustainable conventions destination.

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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Example : A sustainable textile company has a booth at an eco-fashion fair. During the event executives discuss industry trends and future plans and build confidence leading to bigger contracts. Event Marketing Trends Event marketing is full steam ahead with immersive tech, data-driven strategies, and a commitment to sustainability.