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The Future of Business Events in North America

Unique World Global Destinations

Trends and Innovations Shaping the MICE Industry The business events industry, known as MICE (Meetings, Incentives, Conferences, and Exhibitions), is a major driver of economic growth in North America. Combining both in-person and virtual components, hybrid events provide the flexibility that modern businesses need.

article thumbnail

The Future of Business Events in North America

Unique World Global Destinations

Trends and Innovations Shaping the MICE Industry The business events industry, known as MICE (Meetings, Incentives, Conferences, and Exhibitions), is a major driver of economic growth in North America. Combining both in-person and virtual components, hybrid events provide the flexibility that modern businesses need.