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Trends Report 2025: Meeting and Event ‘Destination Dupes’

Convene by PCMA

Growth is expected to continue to gradually moderate, resulting in an annual compound growth rate of 7 percent from 2025 to 2028. When asked about their most recent business trip, the most common purpose of travel among all global business travelers is attending seminars/training followed by conventions/conferences.

Trends 52
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Business meetings, snorkel, scuba, dive and more! Maldives, the perfect backdrop for your MICE

Travel Daily Media

Find all the inspiration you’ll need to create the perfect meeting, incentive or conference in Maldives. billion by 2028, the Maldives has also revamped its MICE offerings and services. A boardroom on the beach is just so much better than a stuffy conference hall. Think MICE, Think Maldives!

Meeting 98
MICE professionals

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20+ Questions To Ask When Choosing the Best Event Management Software

Bizzaboo

According to Grandview Research , the industry is estimated to grow to $14.48B in 2028 — up from $6.36B in 2021). of organizers say their event management software played a major role in the success of their most recent conference ( Bizzabo , 2023) 62.9% of attendees say they expect in-person conferences to use modern technology (e.g.

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Evolution of MICE tourism in Spain

Interface Tourism Spain

Conferences. This can be companies planning on travelling to a region with the aim of completing a business meeting, training sessions and seminars, Team building trips, Familiarisation trips, conferences, and networking events as well as expositions such as trade shows. from 2021 to 2028 (Source: Allied Market Research ).

Tourism 52
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The Events Industry’s Top Marketing Statistics, Trends, and Data

Bizzaboo

What’s more, Verified Market Research , a leading global research and consulting firm, expects the global events industry to bring in a whopping $2.194 trillion by 2028 — quite the uptick from the $887 billion the market commanded in 2020. Conferences and conventions had 66% male versus 34% female speakers ( Bizzabo Diversity Report , 2019).

Marketing 105
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The Events Industry’s Top Marketing Statistics, Trends, and Data

Bizzaboo

What’s more, Verified Market Research , a leading global research and consulting firm, expects the global events industry to bring in a whopping $2.194 trillion by 2028 — quite the uptick from the $887 billion the market commanded in 2020. events That’s a wrap on event marketing stats.

Marketing 105
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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

According to Verified Market Research , the size of the events industry — which was valued at $887 billion in 2020 — will reach a value of $2.194 trillion by 2028! Meaningful interactions: Train your staff to engage with attendees, capture leads, and foster relationships.