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Brand USA Focus on MICE and Special Events Could Expand Annual Global Travel Beyond 90 Million in the Future

Smart Meetings

One of our biggest challenges is global competitionother countries are stepping up their game, investing heavily in tourism infrastructure and marketing, reported Dixon. Ferguson plans to prioritize a greater focus on the MICE market and special events, as well as marketing to areas of the world that the agency hasnt traditionally focused on.

Travel 165
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The 10 Best Event Management Presentations for Planners & Marketers

Social Tables

Meetings in 2028: Predictions for the Future Meetings in 2028: Predictions for the Future from Social Tables Our very own Dan Berger loves looking to the future of the events. Looking for an event marketing ppt? the meeting destination should be instrumental in bringing the purpose to fruition on a deeper level.)

Planner 120
MICE professionals

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The Events Industry’s Top Marketing Statistics, Trends, and Data

Bizzaboo

If you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. Would you believe that 60% of leadership believe that events are the most critical marketing channel for achieving business goals? 655 is the average ticket price for paid events.

Marketing 105
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The Events Industry’s Top Marketing Statistics, Trends, and Data

Bizzaboo

If you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. Would you believe that 60% of leadership believe that events are the most critical marketing channel for achieving business goals? We’ve come a long way from Q4 2021 when a mere 16.8%

Marketing 105
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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. But beyond wishful thinking, the market presents clear evidence that this is the case.

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SATTE 2024 opens amidst record participation from exhibitors and buyers

Travel Daily Media

Sudawan Wangsuphakitkosol, also expressed her excitement about SATTE 2024, underscoring its significance in bolstering ties with the Indian tourism market. With India’s visitor export earnings projected to hit US $50 billion by 2028, SATTE 2024 serves as the cornerstone for achieving Indian tourism’s goals.

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20+ Questions To Ask When Choosing the Best Event Management Software

Bizzaboo

According to Grandview Research , the industry is estimated to grow to $14.48B in 2028 — up from $6.36B in 2021). The Growth of the Event Management Software Industry First, let’s look at the context that has shaped the event management software market as we know it today. Does the app make networking via social media easier?