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Maximizing ROI: A Guide for Hotel Sales Directors

Smart Meetings

Some of the tools that can help with ROI tracking are CRM systems, attribution models, and analytics platforms. Consider implementing: Customer Relationship Management (CRM) Systems: Modern CRM platforms like Salesforce or HubSpot allow you to track the entire customer journey, from initial inquiry to final booking and post-event feedback.

Proposal 130
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Virtual Event Pricing: Charging & Profiting

Endless Events

This will include things like speaker fees, entertainment fees, event platforms , the technical and production costs, and so on. Instead of checking out virtual event pricing from other events, take a look at online course platforms. For instance, you can consider something like affiliate marketing.

MICE professionals

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6 Effective Ways to Promote Your Event on LinkedIn by @dancarthy2

Techsytalk

If it’s a company conference you’re arranging, then LinkedIn of all networks is the spot to be advertising it. To get them motivated , you can reward them the same way you would reward affiliates. LinkedIn has its own publishing platform where users can submit their own long-form posts. Never used LinkedIn for event promotion ?

Promotion 260
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Booking.com Partnership and Affiliate Programs: Extranet, Pulse App, BookingSuite, Demand API, and Connectivity APIs

AltexSoft Travel

Booking.com offers solutions for: OTAs and destination websites, hotel channel managers, property owners, affiliates like travel bloggers and media outlets. Partnering with Booking.com, you connect your existing properties to this distribution market, while new clients can come to you through the platform. displaying outdated content.

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Airline Marketing and Advertising Use Cases from American Airlines, Ryanair, Air France, and Others

AltexSoft Travel

All of these factors make it hard for the airline to plan marketing campaigns and advertise their products. For example, Virgin Atlantic is currently testing booking capabilities through Skyscanner’s Direct Booking Platform. American Express offers an affiliate program for the airline companies. Data loss on indirect channels.

Airlines 121
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What hotels can learn from TripAdvisor’s new program

EHL Insights

Indeed, not unlike other big platforms such as Booking.com , the COVID-19 outbreak was a time for change and self-reflection for the leader of travel review websites. More recently, TripAdvisor also expanded its business and subscribed to the affiliate programs of some of the leading accommodation websites such as Booking.com.

Affiliate 116
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Host Travel Agencies: Why You Need Them and How to Choose the Best Option

AltexSoft Travel

In fact, ARC and IATAN duplicate each other, so ARC-affiliated companies don’t need IATAN credentials. Some big host agencies advertise their lead generation programs. Typically, they provide a technology that automatically matches affiliated agents to consumer requests — based on niche, expertise, and other metrics.

Affiliate 111