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Maximizing ROI: A Guide for Hotel Sales Directors

Smart Meetings

Obtain Certifications: Pursue recognized sustainability certifications like LEED, Green Key, or EarthCheck to provide third-party validation. Effective retargeting strategies include: Implement Pixel-Based Retargeting: Use digital advertising platforms to reconnect with website visitors who didn’t complete inquiry forms.

Proposal 130
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The Event Planning Gene

Smart Meetings

Formerly a postgraduate in public relations and advertising, working with technology clients as a PR executive, a vacation to the Cayman Islands was all it took to change Pereira’s career trajectory forever. “I Like Pereira, Goodman also worked in marketing and advertising.

MICE professionals

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CMP Spotlight: Get to Know Desireé Dolecki, CMP

Smart Meetings

She earned a bachelor’s degree in advertising and design. When she was young, she knew art wouldn’t necessarily offer her a lucrative career. By junior college, she began studying graphic design. As she prepared to graduate, she took on a role as a marketing coordinator at a major healthcare company. Change is inevitable,” she says.

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Here Are The 22 Best Event Platforms To Use In 2022!

Endless Events

Their Elevate LMS and EthosCE provide a community platform supporting course building, certifications, collaboration, and e-commerce. . The platform offers matchmaking with 1:1 video chat, gamification, CE/CME accreditation with custom certificates, learning cohorts, and team grouping. Albert’s Aha! Building events since : 2000.

Platform 334
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What It Takes To Plan An Event In A Post-Pandemic World

Endless Events

From contactless tech to contingency planning to advanced advertising, Tanishq Agarwal outlines exactly what our post-pandemic event world will entail. ? July 16th – Will is doing another round of DES certification training – if you haven’t already, you need to sign up ASAP because the classes have already started! ??

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Event Incentives That Drive Attendance

Motivation Excellence

Sometimes, the benefit is directly connected to the event like earning a certificate at a realtor convention. Advertise that the largest group will get free admission, and people will try to sign up with as many friends as possible. By advertising your day-of-event incentives, you encourage people to show up to claim their reward.

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PCMA Foundation increases scholarships to support event professionals

Convene by PCMA

Congratulations to the 15 Scholarship Recipients of the PCMA Digital Events Strategist (DES) Certification: Alexandra Larach , Terrapinn Australia. Chloe Simon , Associated Advertising & Promotions. An-Hue (Sherry) Yang , Taiwan WTO & RTA Center, Chung-Hua Institution for Economic Research (CIER).