Smart Meetings

FEBRUARY 22, 2022

Hybrid events—whether they are conferences, expos or training courses—are meetings that can be accessed in person at a physical location, or remotely via an online platform. Consider the wants and needs of your audience and use your event platform to easily share accessible content that will truly excite them.

Social Media 246

Social Media Remote Online Audience 246

Advanced Travel and Tourism

FEBRUARY 17, 2022

That said, if you’ve been relying on significant third-party data for your advertising strategies, you’ll need to shift your efforts to first-party-focused methods in 2022. DMOs can collect data from sources like email newsletter sign-ups, visitor guides, and customer relationship management (CRM) platforms. Like what you see?

Advertising 245

Advertising Website Social Media Audience 245

Smart Meetings

MAY 20, 2022

It’s just taking the stuff that we knew from our in-person events about good production and applying them to online events,” he explained. Making the tech for online events easily portable and keeping the production value high—that’s an area of current growth for the industry, Krueger explained.

Platform 264

Platform Technology Technology Event Apps 264

The Abbi Agency

MARCH 30, 2021

Privacy Is Changing Online Marketing – Are You Ready? This ability to target granularly is particularly beneficial for small businesses who have hundreds (not thousands) of dollars to spend on advertising. Do these changes spell the end of digital advertising? Not at all.

Marketing 200

Marketing Marketing Advertising Website 200

Sojern

MARCH 18, 2021

Digital advertising as we know it is changing. Google announced in early 2020 that they would be joining many other browsers, most notably Safari and Firefox, in sunsetting the 3rd party cookie in 2022–a technology that’s been used for targeting in digital advertising for years. A Digital Advertising Revolution–Then to Now .

Advertising 97

Advertising Travel Travel Website 97

Smart Meetings

JANUARY 1, 2019

More than four billion people are online and more than three billion people are active on several social media platforms. She shared that most event professionals use social media for marketing, but are not completely utilizing the advantages each platform. Post-crisis is also an important time to be active online.

Social Media 279

Social Media Media Consulting Sponsors 279

Endless Events

JUNE 1, 2020

There are several ways to monetize a virtual event, and digital advertising is one of them. So consider including pop-up ads and banners promoting your sponsors to your event platform and your live-stream. Use Your Registration Platform. Think about it – how awesome would it be if sponsors offered exclusive online offers?

Virtual Events 351

Virtual Events Sponsors Event Apps Events 351

Smart Meetings

DECEMBER 8, 2021

These recordings can also be used elsewhere either as marketing material or as a pay-per-view service post-event to advertise the quality of talks and boost revenue after the event has finished, further future-proofing the event. Take Networking Online. Read More : West Hollywood Takes to Virtual, Sees Amazing Results.

Technology 246

Technology Technology Networking Seminar 246

Advanced Travel and Tourism

FEBRUARY 3, 2022

Cisco predicts that over 82% of consumer online traffic will be in video form in 2022. Social media advertising and marketing campaigns are including video now more than ever, in part due to the rise in consumer video consumption since the pandemic. From small to large budgets, video can and should play a part in your content strategy.

Trends 245

Trends Marketing Marketing Social Media 245

Endless Events

APRIL 4, 2022

We’ve been building out this web-first platform, which is great. We’re pulling back data and insights into our core analytics platform. “I’d rather be in a company that is paying for this service than that data getting used for advertisers, as is the case with most social networks.

Remote 66

Remote Event Technology Technology Technology 66

Convene by PCMA

OCTOBER 10, 2022

Connected TV services such as Netflix, Hulu, and Disney+ are good options for marketers looking to advertise their events. Add to that the availability of B2B data relationships within these platforms and future event attendees become discoverable, regardless of where they may be spending their time online or offline.

Advertising 105

Advertising Marketing Marketing B2B 105

Endless Events

JUNE 29, 2020

As a result, event organizers are making use of available technologies such as virtual reality (VR), online collaboration, and streaming at venues in conjunction with contactless solutions for safe operations. . Advanced Advertising Techniques . Contingency Planning . Utilize AR and VR For An Enhanced User Experience.

Advertising 327

Advertising Events Technology Technology 327

Endless Events

APRIL 22, 2020

This will include things like speaker fees, entertainment fees, event platforms , the technical and production costs, and so on. Instead of checking out virtual event pricing from other events, take a look at online course platforms. A great way to get a benchmark is to see how these online courses are priced.

Virtual Events 292

Virtual Events Affiliate Events Speakers 292

AltexSoft Travel

JANUARY 31, 2020

Just a couple of examples: electronic tickets were first developed for fare ticketing, while one of the first online booking systems was built by airline distribution company SABRE. Airline companies were also the first to practice eCommerce by founding and operating online travel agencies (OTA). Data loss on indirect channels.

Airlines 121

Airlines Advertising Marketing Marketing 121

Endless Events

OCTOBER 11, 2022

That might mean giving your sponsors advertisements, sponsored sessions, or shoutouts during the event. . Post your event on SponsorMyEvent , which is an online marketplace for sponsorships. This platform plays matchmaker between brands and events, helping you source more sponsorship requests in less time. Event sponsors. .

Sponsors 296

Sponsors Social Media Events Online 296

Endless Events

MARCH 17, 2020

And you might know Adam as the co-founder and editor of the event industry’s global online magazine, Event Industry News. The entire process behind the Sustainable Event Awards will take place online. There’s a number of platforms that can offer the ability to deliver really engaging, really great platforms.

Sustainability 267

Sustainability Events Platform Venue 267

Endless Events

JUNE 10, 2022

It’s also how many sponsorships and advertisers you were able to get. There are a few ways to measure engagement for your event: Online mentions. It also means they want to continue the conversation, further boosting your event’s brand and online engagement. Platform analytics. Net promoter score.

Meeting 348

Meeting Sponsors Audience Events 348

Endless Events

MAY 8, 2019

We are going to talk about how to turn your blog and audio into video, and we are going to tell you best practices and all of that fun stuff here for all of the different social media platforms. After 90 seconds, you’re going to lose a ton of engagement, so you don’t want to go past that really for any social media platform.

Social Media 293

Social Media Platform Events Advertising 293

Social Tables

FEBRUARY 17, 2022

From event ticket sales to drumming up new event clients, event professionals can take advantage of this creative and far-reaching platform to capture the right audiences. If you’re looking for tips on everything from TikTok paid advertising to creating organic content, we’ve got you covered. Event marketing on TikTok is no different.

Event Marketing 179

Event Marketing Marketing Marketing Social Media 179

Traveler's Q

SEPTEMBER 14, 2023

In today’s digital age, having a successful event website is essential for maximizing your event’s online reach. An event website serves as a centralized platform for the promotion, registration, and communication of all event-related information to the attendees. Why Do You Need an Event Website?

Website 130

Website Online Social Media Registration 130

Social Tables

JUNE 1, 2023

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Link online event resources Connect all of your event pages and content together to widen your audience reach and keep track of online engagement.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Advanced Travel and Tourism

AUGUST 22, 2023

Social Media and Digital Ads Collaboration In the fast-paced world of social media and digital advertising, consistency is key. Moreover, a content plan prevents overlapping or contradictory campaigns, thereby maximizing the impact of your online presence. Consistent Brand Messaging Inconsistency can dilute a brand’s identity.

Marketing 246

Marketing Marketing Social Media Communications 246

Endless Events

MARCH 30, 2020

“The platform that you’re viewing in is built for web conferencing. ” Now, we’re just looking at a broader marketplace of what companies, bands, galas, birthday parties, weddings can utilize those platforms. More like something you’re used to interacting with online already.

Virtual Events 265

Virtual Events Events Platform Sponsors 265

Sojern

AUGUST 23, 2021

Is retargeting a big part of your online marketing strategy? Online advertising has relied on third-party cookies to retarget, track history of online behaviors across different websites, collect data, and serve ads for many years. . They will enable advertisers to target consumers wherever they’re logged in online (e.g.

Advertising 104

Advertising Website Booking Prospect 104

Travel Daily News

MARCH 31, 2023

Sweepstakes online casinos have become increasingly popular in the USA due to their unique approach to online gambling. In this article, we’ll explore the legality of sweepstakes gambling and how it works at online casinos like Stake.us, Fortune Coins, and SweepSlots. also accept bank transfer and vouchers.

Online 73

Online Banking Regulations Promotion 73

Advanced Travel and Tourism

FEBRUARY 2, 2024

As the political landscape transforms, the effects ripple across various sectors, including digital advertising. However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

As the political landscape transforms, the effects ripple across various sectors, including digital advertising. However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing.

Marketing 100

Marketing Marketing Advertising Audience 100

The MICE Blog

JULY 26, 2021

In the past 18 months, we’ve seen a rapid evolution of virtual events regarding event technology platforms and online experiences. It had world-class online entertainment by Drag Taste, prominent industry and non-industry speakers, with the headline speaker Gary Vaynerchuk. Then, just start testing.

Social Media 162

Social Media Virtual Events Events Audience 162

Sojern

JULY 27, 2021

A third-party cookie has long been the foundation of “addressable” digital advertising—targeting and tracking consumers on a 1 to 1 basis. The demise of third-party cookies requires a change in addressable advertising tactics in order to sustain healthy revenue streams from direct bookings. Addressable, Contextual and What Comes Next.

Marketing 112

Marketing Marketing Advertising Travel 112

Solimar International

DECEMBER 2, 2022

But the explosion of social media platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under social media marketing. TV, print, and radio advertisements prevailed as travelers and companies were still adapting to the nascent digital world.

Social Media 98

Social Media Media Tourism Tourism 98

DCI

FEBRUARY 17, 2023

We’ve often touted why economic development groups should consider Google for their display and targeted search advertising needs. While that is still an essential digital marketing strategy, we’re starting to recommend to clients that Bing ads should not be overlooked as a potential option for advertisers.

Advertising 52

Advertising Social Media Platform Audience 52

Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. Developing a targeted customer relationship management plan is the most effective way to increase repeat customers.

Tourism 98

Tourism Tourism Marketing Marketing 98

AltexSoft Travel

MARCH 26, 2021

In this article, we will explain what metasearch engines are, how they work, and how hotels can connect to main platforms and get the most out of this partnership. The main task of such platforms is to present the maximum number of options available on the market, so that a user can compare them and make an informed choice.

Hospitality 119

Hospitality Advertising Website Booking 119

Motivation Excellence

JANUARY 26, 2019

This may include direct email marketing, social media platforms, TV commercials, or print ads. Online advertising through options like Facebook and AdWords. Offline advertising options like billboards, television and newspapers. Instead, you should try to achieve more leads or website visits from your social platforms.

Communications 130

Communications Communications Marketing Marketing 130

Social Tables

MARCH 14, 2024

Advertising is one of the most important jobs any planning team undertakes, whether organizing an online or in-person event. Like event marketing, digital marketing is just one part of the advertising industry. brand or product videos) Digital advertisements/Pay-per-Click ads (e.g., What is digital marketing?

Marketing 78

Marketing Marketing Social Media Advertising 78

Convene by PCMA

FEBRUARY 21, 2022

The code was finally cracked by a group of Dickens experts and computer scientists who worked together in a three-part series of online sessions convened by Wood and Bowles. But like other scholars who had tried to decipher the letter over the decades, he hadn’t made much headway, the professor told The New York Times.

Online 98

Online Advertising Platform Registration 98

AltexSoft Travel

SEPTEMBER 3, 2020

Online travel agencies are some of the youngest players in the travel market. Having worked with numerous travel businesses , we can tell that we know a thing or two about building and growing a successful online travel agency. What is the Online Travel Agency? Online Travel Agency building blocks and technology.

Online 72

Online Travel Travel Airlines 72