article thumbnail

4 Foolproof Tactics to Generate Event Buzz

Smart Meetings

Offer a special deal to registered attendees on the limited-edition logo gear for that year’s conference, allowing guests to purchase or request theirs online in the weeks prior to the event. Allow attendees to customize their session schedules or reach out to other attendees.

Apparel 231
article thumbnail

Swag of the Future: Hybrid-Ready, Safe and Responsible

Smart Meetings

They had to get creative, switching focus to PPE-related items and constructing swag boxes for shipping to virtual attendees and WFM employees. Laurie Amigo, strategic branding director at Halo, notes that apparel branding expanded to shirt collars and shoulders so that company and event logos were visible for virtual meetings.

Apparel 299
MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Retailers: Hoteliers of the Future

Smart Meetings

Brands known for being luxury watchmakers, specialists in home decor and pushers of simple apparel are all trying their hand in the hospitality industry. Event planners know this world well, as what’s expected of them from attendees is no different.

Retail 215
article thumbnail

6 Steps to Creating Event Merchandise That Your Attendees Actually Want

Social Tables

In this guest post, Bonfire CMO Kevin Penney draws on his experience in the world of custom apparel to lay out proven strategies for effective event merchandising. Remember, event attendees very often buy merchandise like t-shirts on impulse! This best practice relates closely to the first. Wrapping Up.

Attendee 146
article thumbnail

Is Sustainable Swag Really Possible?

MeetingsNet

But when it comes to meeting giveaways, the scale often tips toward trash, with too many tchotchkes littering attendees’ guest rooms when they head to the airport. If you give away apparel, look for products made of ethically sourced, organic material. Cost: $58 to $118 per item for apparel; $98 to $148 per pair for footwear.

article thumbnail

The Inside Scoop on Outdoor Meetings

Smart Meetings

Ontario Mills Ontario Mills®, California’s largest outlet and value retail shopping destination, is an indoor climate-controlled mall providing the ultimate shopping experience with more than 200 stores boasting some of the biggest names in men's, women's and children's apparel, jewelry, sporting goods, footwear and more.

Meeting 164
article thumbnail

Data-driven Tips for Using Email Marketing to Promote Events

Endless Events

While the value of live events are uncontested, when it comes to spreading the word about live events to attract attendees, your brand has several digital options. With a limited marketing budget, how do you know the best way to digitally promote your event to attract the most attendees? I’m glad you asked.

Promotion 214