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Data-driven Tips for Using Email Marketing to Promote Events

Endless Events

Segmenting lists is one part personalization, another part automation, and results in delivering relevant content to the right audience. Adidas is a great example who uses segmentation to send automated messages to the right audience. As you know, Adidas has a men’s collection and a women’s collection of shoes and apparel.

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6 Steps to Creating Event Merchandise That Your Attendees Actually Want

Social Tables

In this guest post, Bonfire CMO Kevin Penney draws on his experience in the world of custom apparel to lay out proven strategies for effective event merchandising. Many organizations and businesses rely heavily on merchandise designs that worked beautifully at past events to engage audiences and boost sales. Focus on (and update!)

Attendee 146
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Aurora James Is Revolutionizing the Fashion Industry

Business Traveler USA

I had this idea that when you traveled to far-off lands, everyone would be wearing traditional cultural apparel.”. I realized that the fundamental problem was that I was coming to their country and valuing their cultural apparel; meanwhile, they were valuing what I was wearing, pieces I’d bought at a mall.

Fashion 98
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How Can I Create a Sensory Experience for a Corporate Branded Event?

Blue Spark Event Design

Tactile Experiences Offer branded merchandise or promotional items such as pens, notebooks, or apparel that attendees can touch, feel, and take home as souvenirs. Use sound effects or audio cues to signal transitions between different segments of the meeting agenda and maintain attendees’ engagement.

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20 Visual Marketing Statistics You Need to Know [Infographic]

Crowdriff

64% of women say images influence their purchasing decisions when shopping for apparel on mobile. Your audience is being inspired by visuals: therefore, you need to build your brand’s visual influence. The brand Adore Me saw a 4000% increase in Pinterest-referred revenue after using Promoted Pins to reach new customers.

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Things to do in Downtown Huntsville: A Night out in Alabama’s “Rocket City”

Redfin

With its spacious arenas and versatile event halls, it accommodates diverse activities and large audiences. Rocket City Apparel : For those looking to take home a piece of Huntsville, Rocket City Apparel is a must-visit shop.

Apparel 73
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A Guide to Sustainability Accreditations for Australian Tourism Businesses

Tourism eSchool

Becoming certified can help set your business on the path to becoming a truly sustainable tourism operator, guiding you to implement structures and policies to support this, as well as being extremely marketable to your audience. Standing for beneficial corporations, B-Corps are businesses that benefit, people, communities and the planet.