Social Tables

DECEMBER 5, 2018

In this guest post, Bonfire CMO Kevin Penney draws on his experience in the world of custom apparel to lay out proven strategies for effective event merchandising. Many organizations and businesses rely heavily on merchandise designs that worked beautifully at past events to engage audiences and boost sales. Focus on (and update!)

Attendee 146

Attendee eCommerce B2B Registration 146

Crowdriff

JANUARY 18, 2017

64% of women say images influence their purchasing decisions when shopping for apparel on mobile. Your audience is being inspired by visuals: therefore, you need to build your brand’s visual influence. How to Make the Business Case for a Visual Marketing Platform. 88% of consumers have purchased something they’ve pinned.

Marketing 52

Marketing Marketing Apparel Platform 52

Eventtia

FEBRUARY 24, 2023

For example, a conglomerate can offer products in categories such as apparel, luxury, accessories, and beauty. Different brand messaging: Each brand and product has a different target audience with distinct needs and interests. Consequently, each target group may require a different approach regarding event experiences.

Logistics 48

Logistics Apparel Events Vendor 48

Eventtia

MAY 29, 2023

Relevance Relevance is a crucial characteristic of in-store retail events because it ensures the event attracts and engages the target audience. The event should align with the brand’s product offerings and showcase them in a way that resonates with the audience.

Retail 48

Retail Sustainability Events Education 48

Brightspot Incentive Events

JANUARY 15, 2024

Brightspot recommends building more time for brainstorming, networking, interactive workshops, audience collaboration, and Q&A to empower attendee-driven content. 1 To-Do: dive deep into data and make tweaks to rules Consolidate but Keep Audience First Channels are inherently very fragmented, and so are channel tech tools.

Incentives 52

Incentives Travel Travel Meeting 52