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Reading Time: 6 minutes Free gifts given to attendees at events like global corporatemeetings or group incentive travel reinforce company culture. Continued Promotion – Long after the corporatemeeting or group incentive travel is over, swag that is worn or used will continue to promote the organization’s brand at an organic level.
Not surprisingly, many predictions align, and our list here is split across segments of corporatemeetings, incentive travel, channel incentives, and sales contests. But if sustainability increases costs or alters the banquet menu, many companies back off and do what can be done sustainably without additional charges.
To-Do: use meeting cities with bleisure appeal Europe Pulls SustainabilitySustainability is a passionate topic for meeting planners, CEOs, and Millennial attendees. The future is personalized, sustainable, and driven by a blend of AI innovation and human empathy. Event planners must be nimble and responsive.
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