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While leveraging planning and hospitality trends can help you give guests a fantastic, relevant experience, don’t forget to cover the basics first. Kevin Penney is CMO and co-founder of Bonfire.com , a company that’s reinventing how people create, sell and purchase custom apparel. Mobile Engagement Tools.
Brands known for being luxury watchmakers, specialists in home decor and pushers of simple apparel are all trying their hand in the hospitality industry. Event planners know this world well, as what’s expected of them from attendees is no different.
In this guest post, Bonfire CMO Kevin Penney draws on his experience in the world of custom apparel to lay out proven strategies for effective event merchandising. Industry trends or current events. Hand-picked news, tips, and, trends, direct to your inbox. ?. Simple typography with geometric outlines like boxes and circles.
Emily, inVOYAGE: What are some of the standout onboard spaces that event planners can look forward to exploring during their visit? Emily, inVOYAGE: How has the feedback been from event planners or corporate clients so far? Christopher, Parea Travel: I think the biggest trend we're seeing is people looking for experiential travel.
Portland’s particular Pacific Northwest appeal also makes the city a big draw for event planners looking for more from their next host destination, as well as attendees seeking to combine business with leisure travel. Meeting planners continue to face difficulties — but a lack of work isn’t one of them.
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Alternately, consider the type of apparel offered such as stylish designs, and fabric and material options that reflect attendee fashion choices or trends. Here are a few suggestions for getting the most out of personalized swag: Pay special attention to the frequency and prominence of your company’s logo on items.
The annual Brightspot Outlook and actionable To-Do’s draw fandom that’s just below the level of new-year pop-culture forecasts, fashion trends, and romance predictions for Taylor Swift + Travis Kelce. Meeting planners are doubling their efforts on quality items that align with event themes or reinforce a message.
The Incentive Research Foundation (IRF) annual report is a powerful tool for understanding the key trends shaping rewards and recognition programs. The 2025 IRF Trends Report highlights the importance of refining strategies in response to new challengesand opportunities. And if youre anything like us, this is a report you never miss.
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