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While leveraging planning and hospitality trends can help you give guests a fantastic, relevant experience, don’t forget to cover the basics first. Kevin Penney is CMO and co-founder of Bonfire.com , a company that’s reinventing how people create, sell and purchase custom apparel.
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In this guest post, Bonfire CMO Kevin Penney draws on his experience in the world of custom apparel to lay out proven strategies for effective event merchandising. Industry trends or current events. Hand-picked news, tips, and, trends, direct to your inbox. ?. Simple typography with geometric outlines like boxes and circles.
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troops fended off the British in 1814, and to right, the stark white font of the marquee for sports equipment and apparel company Under Armour, hung like a moon in the sky. Standing on the edge of Fells Point, the view offers a snapshot of this city’s past and present in a single frame: On the far left, Fort McHenry, where U.S.
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Sector-Specific Off-sites To Expand Attendees’ Knowledge While any traveler will find plenty to get excited about in Portland, the city is also home to specific industry clusters, including sports apparel, healthcare, and a high-tech ecosystem that ranges from big-name software companies to specialized scientific applications.
A recent event expanded on that idea by making their participants’ apparel a networking opportunity. One easy way to initiate a conversation with someone you don’t know is to compliment what they’re wearing. Carson Edwards Jr.,
For brands, this trend opens up a world of opportunity to attract, engage, and inspire more people to take action. 64% of women say images influence their purchasing decisions when shopping for apparel on mobile. In doing so, you’ve actually just carried out a very specific consumer behavior. We call it visual decision making.
Our annual Outlook and actionable To-Do’s might not draw as much interest as election forecasts, fashion trends, and love predictions for Taylor Swift + Travis Kelce – but they are nonetheless Brightspot’s #1 attended webinars. Participants desire more variety in trip destinations, too. It’s in every business story.
Alternately, consider the type of apparel offered such as stylish designs, and fabric and material options that reflect attendee fashion choices or trends. Here are a few suggestions for getting the most out of personalized swag: Pay special attention to the frequency and prominence of your company’s logo on items.
For example, a conglomerate can offer products in categories such as apparel, luxury, accessories, and beauty. Understanding the competitive landscape and market trends is essential to ensure your goals are relevant and attainable. Once identified, aligning your company’s goals and each brand’s objectives is crucial.
For example, a sports apparel brand could host a basketball skills competition or a fitness challenge that aligns with its product’s functionality. Similarly, a beauty brand could host a makeup tutorial event that showcases its latest products and trends.
The annual Brightspot Outlook and actionable To-Do’s draw fandom that’s just below the level of new-year pop-culture forecasts, fashion trends, and romance predictions for Taylor Swift + Travis Kelce. Our January webinars are top draws. Downtime at a 5-star resort is a win-win.
It’s pretty clear that businesses have to catch up with the trends and offer their customers the desired payment options. Such apps host a catalog of diverse brands from apparel and cosmetics to home appliances, video games, cars, and travel products that registered users can buy on a BNPL basis from a single interface.
The Incentive Research Foundation (IRF) annual report is a powerful tool for understanding the key trends shaping rewards and recognition programs. The 2025 IRF Trends Report highlights the importance of refining strategies in response to new challengesand opportunities. And if youre anything like us, this is a report you never miss.
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