Endless Events

APRIL 23, 2021

You’ve probably realized where this is going by now (if not for the title of the article alone!). Yes, event video storage is the answer to all the questions you didn’t even know you had. Let’s take post-event marketing, for example. Put Your Videos Out There. So let’s talk about something else.

Events 316

Events Virtual Events Social Media Audience 316

Convene by PCMA

APRIL 24, 2023

As event marketers, it’s important to understand when to use abstract and concrete language to tell your story. Wharton School marketing professor and author Jonah Berger writes that there are three ways to apply the idea of linguistic concreteness (see On the Web below). Make the abstract more concrete.

Event Marketing 97

Event Marketing Marketing Marketing Prospect 97

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Create a compelling event message.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

Event Marketing 98

Event Marketing Marketing Marketing Platform 98

Endless Events

MARCH 15, 2019

We will expand on each of these 2019 event tech trends and how you can implement them in more detail in the article below but you can’t miss this presentation! While we are on the topic of event tech, if you want to stay up-to-date on the latest and greatest in event tech be sure to subscribe to. ,

Trends 314

Trends Automation Events Technology 314

Endless Events

AUGUST 24, 2020

And it’s not necessarily what they want to achieve from their event or what they want to include on their virtual platform. So they end up just having all these features that the visitors don’t really have a benefit from. This week, it was all about creating exhibitor experiences for virtual and hybrid events.

Trade Show 320

Trade Show Virtual Events Events Proposal 320

Endless Events

FEBRUARY 22, 2019

And our top tips for incorporating gamification at your next event. At the end of this article, event gamification will be yours to experiment with. You’ll be equipped to adapt the methods I describe to your specific events and their desired outcomes. A public shout-out at the event and on social media.

Attendee 310

Attendee Social Media Event Apps Sponsors 310

Endless Events

JULY 6, 2018

Subscribe to our blog and get useful industry insights from top #eventprofs via our podcasts, articles and free webinars! In an effort to stand out in the marketplace, too many event professionals resort to doing gimmickry instead of adding real value for their customers. Let’s jump in! Looking for more ideas?

Trade Show 214

Trade Show SEO B2B Social Media 214

Endless Events

DECEMBER 5, 2019

David released a statement after the news broke, saying that “after nearly 20 years of building the BizBash brand, we are thrilled to be joining forces with Connect to create a next-generation event and media company to serve organizers and marketers of all type. And he also comes up with just tons of ideas.

Publishing 234

Publishing Events Media Sports 234

Convene by PCMA

DECEMBER 13, 2021

Perspectives from four event marketing pros who spoke at an executive roundtable Freeman hosted in November in conjunction with Lippman Connects’ Exhibition & Convention Executives Forum (ECEF). According to Freeman research, about half of pre-COVID event attendees haven’t returned to in-person events. . —

Logistics 105

Logistics Online Events Virtual Events 105

Traveler's Q

MARCH 2, 2023

The two major ways to plan the goals of your event: SMART (specific, measurable, assignable, realistic, and time-based) OKRs (objectives and key results) What are the major differences between the styles of objective planning (SMART goals vs. OKRs?) Researched article: The target competitor article only mentions SMART goals.

Proposal 130

Proposal Rehearsal Speakers Sponsors 130

Conferences that Work

MAY 27, 2024

She uses it to solve problems together at Community Factory ‘s Spontaneous Think Tanks and Club Ichi , her community for B2B event marketers. The other day, Liz Lathan told me about a version she invented of my core peer conference process The Three Questions. What outcomes have you observed?

B2B 96

B2B Conference Booking Benefits 96

Social Tables

OCTOBER 20, 2022

Continually connect with members of your audience by sharing behind-the-scenes video clips, sending reminder emails, offering exclusive promotions, advertising additional purchases, and sharing free content (templates, how-to articles, etc.) leading up to the event. Email registrants one week, one day, and one hour prior to the event.

Registration 158

Registration Virtual Events Advertising Social Media 158

Endless Events

JULY 26, 2018

Why you need to track audience engagement with your event’s ‘why’. The challenges of planning events with a firm ‘why’. Benefits of planning a purpose-driven event. And the key takeaway for planning events with purpose. Planning events with purpose: the real meaning. Strengthens the brand’s following.

Speakers 185

Speakers Audience Events Event Apps 185

Traveler's Q

SEPTEMBER 21, 2023

Email marketing is one of the best ways to promote your event because it can directly reach your target audience with personalized messages. In this article, we will discuss how to amplify your event promotion by using automated email campaigns for maximum impact.

Automation 130

Automation Promotion Audience Events 130

Convene by PCMA

OCTOBER 22, 2021

With that in mind, we are dedicating the upcoming edition of Convene fully — our first single-topic issue — to the climate crisis, and what the business events industry is doing to address this global challenge. This article will appear in the November/December print issue. Kimberly Hardcastle-Geddes. We can be a catalyst for it.

Sustainability 98

Sustainability Public Relations Events Event Marketing 98

Bizzaboo

JUNE 2, 2021

Read about twelve of the most popular event planning certifications and event management licenses, and learn how to obtain them in order to propel your event marketing career. We'll also show you how to use online event planning classes to your advantage at the end of the article. Event Marketing.

Certification 98

Certification Event Planning Trade Show Government 98

Conferences that Work

OCTOBER 9, 2023

After the event, attendees will have the opportunity to provide feedback and rate their meetings with you. A colleague of mine who received the same pitch sent it to me with the comment: “All I can say is Ewww” I’m not sure whether to admire or be disgusted by [MARKETING PERSON]’s chutzpah.

Meeting 112

Meeting Event Apps Venue Attendee 112

Traveler's Q

SEPTEMBER 28, 2023

When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition. In this article, we explore the importance of event branding and the impact it can have on your business’s success.

Social Media 130

Social Media Event Apps Sponsors Website 130

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Maritz Global Events

MARCH 3, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. A lot goes into crafting the ultimate event experience. Putting a successful event together means a lot of moving parts. There are a lot of things event planners need to be ready for. Related Articles. .

Planner 90

Planner Social Media Events Site Selection 90

Bizzaboo

JANUARY 8, 2024

Event branding aims to establish a cohesive and consistent experience for attendees, sponsors, and stakeholders, ultimately leaving a lasting impression and building brand recognition. What is the Difference Between Event Branding and Event Marketing?

Conference 105

Conference Social Media Sponsors Registration 105

Bizzaboo

NOVEMBER 14, 2022

What’s an event planner to do? Simple: Secure event sponsorships. As the events market continues to grow, ResearchAndMarkets predicts that sponsorship will account for the lion’s share of event revenue this year. For example, perhaps your event partners with a local restaurant. Communicate Value.

Sponsors 98

Sponsors Events Virtual Events Website 98

Bizzaboo

APRIL 27, 2023

Ever wonder how the alphabet soup of CMP, CSEP, CPCE, and CGMP can prepare you for a successful career in event planning? Curious whether event planner courses and event planning certifications are worth it? Not sure how to become an event planner? This is the article for you! Learn more: CEM 9.

Certification 98

Certification Event Planning Trade Show Planner 98

Eventtia

JUNE 8, 2023

Every type of event requires a unique set of skills and know-how that will help you to mitigate the chaos and run smooth, engaging events for your attendees. Get your event planning template and checklist. Finding venues (or online event platforms), vendors, speakers, sponsors, etc.

Management 109

Management Logistics Events Speakers 109

Bizzaboo

OCTOBER 16, 2022

You have to ensure that they don’t forget your event from event to event and touchpoint to touchpoint. In this article, we’ll explore the attendee experience, why your events must create satisfying attendee experiences, and event marketing examples you can learn from to improve the attendee experience at each event.

Attendee 98

Attendee Speakers Events Networking 98

Eventtia

SEPTEMBER 2, 2022

While many businesses understand that their events (both live and virtual) could be monetized, in practice, monetizing any event can be quite challenging if you don’t know where to start. If you are an event planner or a business seeking to generate revenue and turn a profit from your events, you’ve come to the right place.

Sponsors 118

Sponsors Advertising Prospect Events 118

Traveler's Q

NOVEMBER 2, 2023

However, mastering the art of event technology is critical to planning and hosting a successful event. This article will share expert tips and advice for using technology at your event, highlight the latest event tech trends, and provide a handy event tech checklist to make your next event a roaring success.

Event Technology 130

Event Technology Technology Technology Social Media 130

Bizzaboo

SEPTEMBER 13, 2023

Are you using LinkedIn as part of your event marketing strategy? Are you wondering how to promote an event on LinkedIn? This article delves into the intricacies of leveraging this platform to its fullest potential, ensuring that your event reaches and resonates with your target audience.

Promotion 52

Promotion Conference Marketing Marketing 52

Social Tables

NOVEMBER 28, 2017

Event Careers is a great job board provided by a publication called Event Marketer. The American Marketing Association (AMA) is one of the largest associations for marketers in the United States. The best part is that it’s accessible to everyone, you don’t need to become a member to benefit from this.

Event Planning 79

Event Planning Human Resources Events Networking 79

Maritz Global Events

DECEMBER 26, 2019

From examining different options to spatial design, from social media to the over-50 crowd, there was a lot of accessible content that event professionals found helpful. Below are five articles from the Experient blog that were most popular. As people live longer, they’re working longer too.

Social Media 96

Social Media Events Media Fashion 96

Bizzaboo

MAY 7, 2023

Since there are only so many hours in the day, many event teams are turning to generative AI tools like ChatGPT to expedite the event planning, marketing, and content creation processes. ChatGPT has generated a ton of buzz over the last several months, but it’s not the only generative AI tool on the market.

Automation 52

Automation Social Media Events Training 52

Maritz Global Events

DECEMBER 4, 2019

Typically, articles like these list helpful and encouraging tips. Share what they might expect, the schedule of events, and suggest which breakout sessions they will get the most significant benefit. This is not how your first-time guests should feel. However, we’re taking a different route. Leave nametags in the corner.

Networking 92

Networking Registration Conference Planner 92

Bizzaboo

JANUARY 3, 2024

Small and Boutique Meetings | Spring April 21-23, 2024 Montgomery, Texas The premier hosted-buyer event designed to connect top suppliers and destinations with planners looking for creative solutions to elevate their small and boutique-sized meetings in the U.S. Hear from brand-side event marketers leading the ultimate three-day conversation.

Planner 105

Planner Conference Trade Show Incentives 105

Bizzaboo

FEBRUARY 13, 2023

This article explores what you should include in your email announcements for upcoming events, along with some outstanding sample event announcement examples to guide your strategy. We’ve also included some templates that you can use to announce your upcoming event. Convincing them to sign up is even more challenging.

Trade Show 105

Trade Show Registration Speakers Events 105

Eventtia

MAY 20, 2022

Of course, it has to be adapted to fit the virtual era, thanks to COVID, but that’s precisely what we’re going to dissect in this article. However you design your unboxing experience, it’s a great way to set the stage for your event and give your attendees a taste of what’s to come. You’ll also see: How to create a virtual goodie bag.

Virtual Events 77

Virtual Events Conference Events Banking 77

Bizzaboo

FEBRUARY 22, 2023

Whether your event is in-person, hybrid, or virtual, your choice of entertainment can make or break your attendees’ experience. If your entertainment is a hit, employees will be Slacking about the event for weeks and months. Allied Market Research expects the U.S. corporate events market to reach $510.9

Entertainment 98

Entertainment Events Audience Attendee 98