This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
This article explores proven strategies for hotel sales directors to enhance their meeting and event marketing ROI. Analytics Platforms: Tools like Google Analytics 4 provide insights into website visitor behavior, conversion paths, and campaign performance. of their website visitors abandoned after checking prices.
In today’s digital age, having a successful event website is essential for maximizing your event’s online reach. An event website serves as a centralized location for all information related to the event, from event details and registration to agenda and speaker bios. Why Do You Need an Event Website?
We’ve all come across iterations of the classic headline, Networking Tips for People Who Hate Networkin g , like this article in Business Insider , or this podcast episode on TED’s WorkLife with Adam Grant. The benefits of collaborative learning. For event industry professionals, networking is of particular importance. source: e180).
A user-friendly website is key to a successful event. From the moment a potential attendee lands on your website, they should feel comfortable navigating and finding the information they need quickly and easily. A well-designed event website not only attracts attendees but also helps build anticipation and excitement.
In this article, we’ll walk you through how you can structure and price your sponsorship deals. In our virtual event pricing article , we mentioned tiering as a viable option. Sponsors that opt for the Opal Package will be promoted on the event’s website, social media channels, and email blasts pre-event. Conclusions.
If you’re in the market for a new website, then you must undertake significant planning and due diligence to ensure that what you want developed, translates into what you get as an end product. Building a tourism website can be quite challenging, mainly because: You may not understand technical lingo.
Advertising on third-party websites such as Google or YouTube increases visibility for the event, serving as a consistent reminder for target audiences to register. Digital events offer marketers the unique opportunity to expand ROI and continue reaping the benefits of a successful event long after the event is over.
We will expand on each of these 2019 event tech trends and how you can implement them in more detail in the article below but you can’t miss this presentation! More than likely you interact with chatbots on a day to day basis, for example, the little boxes which pop up on a website asking ”How can I help you?”.
The articles feel like they are from another world, are very complex and hard to understand. As an event planner the platforms and websites you use for your events host goldmines of data for hackers. There are many benefits to using this type of deployment, it’s flexible and easy to set up from anywhere.
Whether it’s a print publication, a website, or even a television spot, this approach is a powerful way to reach Canadian travelers ith stories. Drive Engagement with Social A paid media partnership in Canada doesn’t stop with the initial article. Yet it’s not just like paying for an ad. Let’s explain… 1.
A private charter, especially, offers the benefit of no interaction between unrelated parties, the opportunity for crew to oversee safety precautions continuously, and a heightened ability to keep track of those in contact—unlike in an airport with high traffic and no way to limit interaction.
This article explains the complexities of old approaches and navigates through modern technologies addressing challenges of legacy agreements. Let’s explore how these alliances work and what benefits they bring to passengers and airlines. Yet, going into traditional partnerships is not as simple as it may seem. What is interlining.
Subscribe to our blog and get useful industry insights from top #eventprofs via our podcasts, articles and free webinars! Thanks to the innate tendency for people to trust peer recommendations, influencer marketing can create a snowball effect to your benefit. We talk about trade show booth ideas and more in this week’s roundup.
Many places include Covid-19 pages and health and safety sections on their websites to bring you up-to-speed on their policies. Reputable companies like Travelex provide a range of benefits. Travel Insurance. The post Tips for Traveling Amid the Delta Variant Restrictions appeared first on VIKTOR.
Top 10 Tourism Website Marketing Fails and How to Fix. Building and managing a tourism website is a non-negotiable, foundational marketing tactic for all tourism businesses and should be your biggest and most important marketing investment. Website Fail #1: No online booking functionality. By Paige Rowett. How to Fix.
This is a guest article by Carla Andre-Brown, content marketer from Mailbird. This article will explain how email marketing software manages to produce winning campaigns for travel enterprises. Recognize your customers’ milestones like anniversaries and birthdays with special loyalty benefits. Personalization. Loyalty Programs.
In this article, we will explore the benefits of utilizing a DMC to manage guests in a foreign location. These include the name, address, phone number, website, booking discount code, and the date on which your code expires. This allows them to focus on enjoying the destination and all it has to offer.
Community-Based Tourism in the Bangladesh Sundarbans Community-based tourism (CBT) is a sub-category of ecotourism where local communities manage and host the tourism experience, and the economic benefits of tourism stay within the community. All rights reserved.
In this article, we explore the importance of event branding and the impact it can have on your business’s success. We’ll discuss key strategies for creating a memorable event brand, as well as some of the benefits that can be gained from investing in this crucial aspect of your marketing plan.
With your Google My Business account, you can see and connect with your customers (through reviews), post updates to share specific articles or deals on your Profile and see how customers are interacting with your business on Google. What are the benefits of a Google My Business Profile? The major benefit is simple.
Read their article about why you absolutely can be qualified to mentor. The Mentor Method website outlines other stats showing the power of the mentor-mentee relationship, including higher retention rates among those involved such a program. Make it Happen The benefits of being a mentor are great. I bet that got your attention!
Interestingly, in the era of flight aggregators and websites with massive hotel inventories, we still tend to trust our own instincts and dig for better and cheaper options. Here we can see specific articles about our spendings and earnings. How convenient is our website? Costs and profit analytics. Or cheaper. Conversion.
You most likely already have a website, an email list and are set up on social media platforms so leverage that! If you remember anything from this article then let it be this: don’t be afraid to start slow and work your way up. Digital Event Planning Benefits. If you have one year to plan an event, make achievable deadlines.
Key Benefits of Passion-Interest Marketing. Share the benefits of the experiences in your destination. The Snowy Valley's Destination Website has some awesome copy on their homepage that really speaks to the benefits of their destination - love it! Whilst these passion points are niche, but are no means insignificant.
A Value Proposition articulates what problem your experience, product or event solves for your Ideal Customer, the key benefits are that you offer, and what sets you apart from other businesses who offer the same solution to the same problem. What benefits does your experience / product / event offer your Ideal Customer?
Listing your property in metasearch websites and investing in a marketing campaign can help increase visibility and attract more direct bookings. In this article, we will explain what metasearch engines are, how they work, and how hotels can connect to main platforms and get the most out of this partnership. Metasearch cost models.
This article explains how host agencies work, what benefits they offer to travel professionals, and how to choose the right fit out of endless options. consumer-faced website. Also, small host agencies acquire fewer benefits from suppliers — due to a modest volume of sales. consumer website. Available services.
Yes, while the overall number of bookings dropped due to COVID-19, hotels’ brand.com websites became the third most popular booking channel , in some cases even surpassing Expedia traffic. In search of relevant, up-to-date information, people feel more confident on hotels’ websites: Is the property open? Why is that?
Continually connect with members of your audience by sharing behind-the-scenes video clips, sending reminder emails, offering exclusive promotions, advertising additional purchases, and sharing free content (templates, how-to articles, etc.) Use an intuitive event registration website. leading up to the event.
While new content keeps your site fresh, updating existing articles and blog posts is a good engagement tool as well. New subscribers will benefit from both the existing info and the new additions. E-books attract new subscribers, especially with titles related to other content on your website or in your social media posts.
In this article, we’ll explore the importance of having a reliable guest list and why every couple must prioritize it. You’ll Have an Easier Time Tracking Special Requirements Planning your wedding guest list can be time-consuming and overwhelming, but keeping it organized can provide many benefits.
Your event message should communicate the benefits of attending your event and answer the question: “What’s in it for me?” Prospective registrants will want to know how they will benefit from attending the event, and the clearer their understanding, the more likely they will attend. Create a compelling event message.
Building on the previous article, we focused on the increasingly important idea of “trust” in your third-party listings as a marketing tactic to increase consumer confidence and bookings. 4 ways travel channels can benefit from room media feeds. Hospitality COVID Recovery: Use Your Third-Party Listings to Build Trust.
The influx of tourists can stimulate local businesses, create jobs, and foster infrastructure development, ultimately uplifting the local economy, preserving the culture, and benefiting the community – discussed later on in the article. Offering exclusive deals, packages, and discounts can further attract visitors.
In my previous blog article , I shared the first part of this event—highlights from a keynote delivered by Yuri van Geest, a Rotterdam-based futurist and best-selling author. I think that people need to become accustomed to it to really use all the benefits it offers. The professional software is not web based. The path ahead.
While the laws vary somewhat, the general requirements are that employers include a salary range with job postings and spell out the other benefits and compensation that will be offered with the role. (A A chart of states’ salary-transparency laws can be found here.)
In this article, we’ll tell you how front desk software can optimize this process. How front desk software can benefit the hotel business. It’s also good to have this feature on your website so that online customers can also join the waitlist. GDPR compliance takes a holistic approach, which you can read about in our article.
But even if that’s not a possibility, simply knowing you have worked with that venue in the past is an excellent selling point for new customers as they scope out your business website. As their wedding planner you will only benefit from having a systematic method for helping to cheer them up in place ahead of time.
Our article explains why services of airfare wholesalers are still sought-after, what problems they solve, and how their air offerings differ from standard fares you can find online. Now, thanks to the Internet, airlines have direct access to a huge pool of travelers via their own websites. Access to major GDSs. No direct access.
Booking.com offers solutions for: OTAs and destination websites, hotel channel managers, property owners, affiliates like travel bloggers and media outlets. If you’re an OTA or a destination website , scroll down to the Demand API. Demand API for booking websites. On top of that, Booking.com will pay you commissions. Promotions.
In fact, if you’ve used a search engine, social media, or encountered a chatbot on a website, you’ve already experienced it. That’s not to say, however, that AI doesn’t benefit productivity in the workplace. However, the work within this article is our own unless otherwise stated or licensed for use.”
Read the full article at Conferences That Work The post The Audacious Meeting Industry Offer of a Lifetime: I Get to Pay for the Privilege of Sharing My Expertise! After the event, attendees will have the opportunity to provide feedback and rate their meetings with you. This feedback will help you focus on hot leads post-show.
In this article, we’ll discuss airline software suites, their major modules, and available modern solutions, created to change the current state of things for the better. No matter the generation, every PSS has customer-facing solutions to communicate with users — be it a website, mobile app, chatbot, or kiosk at the airport.
These materials may include things like your apps, direct marketing campaigns, business cards, social platforms, website and advertising campaigns. The number of website visits you get from social media shares. The number of backlinks your website gets. The number of website visits you get for each article.
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content