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MeetingsNet Best Stories: The Most Read Articles Of 2019

Endless Events

Well, this week, we decided to record a discussion around the most-read articles of the past year. And kind of bringing the outside in more than we do the just talk to ourselves all day long thing” Dustin doesn’t particularly like the fact that the article doesn’t address the loss of lives, among other things.

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Maximizing ROI: A Guide for Hotel Sales Directors

Smart Meetings

This article explores proven strategies for hotel sales directors to enhance their meeting and event marketing ROI. Sign up for the monthly Behind the Bookings newsletter here The Importance of Data in Event Marketing When you track ROI, you can see which marketing efforts are working and which ones aren’t.

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Try New Event Ideas For 2018: Create a Roadshow, Book Underrated Venues, Create a Unique Event Experience

Endless Events

One thing did catch our eye from the article though: smart drugs. Read about the rest via the article up top. Catch more trends through the article we linked above. While we might be chest-deep in our own events, are you planning to attend some of the events mentioned in the articles above?

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Print: The Secret Weapon in Multi-Platform Marketing for Hotels

Smart Meetings

Stronger Recall: Print ads drive a remarkable 77% higher brand recall compared to digital, making it more likely your audience remembers your hotel when its time to book. This trust boosts your hotels reputation and builds customer confidence in making a booking. Additionally, print has longevity. Lets create something memorable!

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How Drip Email Campaigns Can Revolutionize Your Hotel Sales Strategy

Smart Meetings

Effective drip campaigns can help you automate personalized communication to engage potential guests, convert casual inquirers into bookings, and even rekindle relationships with past clients. These could range from completing a booking to attending a hosted event. This approach delivers unmatched benefits.

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You Need A Production Company For Your Virtual Event And Here’s Why

Endless Events

Yes, we are bringing this article back! In this article, Mariana explains what virtual event production companies do and how teaming up with one for your virtual event can be extremely beneficial! Additional articles and resources: Virtual Event Production Team: What Does It Look Like? Tell us about the content you want!

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Which meeting design books should I buy?

Conferences that Work

Here are five meeting design books I especially recommend. In an outrageous display of chutzpah , I wrote three of these books. [If In 2013, Eric de Groot and Mike van de Vijver published this unique, extraordinary, and important book on meeting design. The story is told in the book’s preface.)