Endless Events

JANUARY 19, 2018

If you like to keep it simpler, you could take a look at last year’s In Good Company Conference. Get more stage design inspiration by diving into the article up top. If you want to grab the attention of people, if you want to promote your event, if you want to delight people at your event—you need to take the time to do it well.

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Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

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Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Who are you trying to reach with your event?

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MeetingsNet

JUNE 10, 2020

Setting conference fees is tricky. Now that your event is virtual, the puzzle is more complex. Event organizers everywhere are trying to figure out how to price virtual meetings that are converting from a face-to-face format, often with little or no online meeting history to go by and working in a compressed timeframe.

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Bizzaboo

JANUARY 8, 2024

Event branding is crucial in creating a distinctive and impactful identity for conferences and corporate events, including creating a theme or idea that matches the event’s goal, principles, and target audience. What is Event Branding? What is the Difference Between Event Branding and Event Marketing?

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Endless Events

FEBRUARY 16, 2018

Whether it’s picking out the right event management system or marketing partners for promotion, we face a dozen important decisions about our events each day. So with that in mind, we set out to give you a few tips for making the right choices for your events. How Can You Make Your Conference More Relatable?

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Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

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Endless Events

APRIL 27, 2018

Q&A sessions at conferences are a great way to keep your audience engaged. This guide will walk you through everything you need to know to organize successful Q&A sessions at your next conference. From another article about Global Meetings Industry Day, several data points point to highlight key trends in the industry.

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Conferences that Work

OCTOBER 4, 2021

I’m noticing that event promoters are increasingly using the word “ unconference ” to describe traditional conferences. <Sigh> There’s a big difference between unconferences and traditional events. Well, surely titan Google would accurately describe their annual Search Central conference ?

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Bizzaboo

JANUARY 3, 2024

We know how hard it can be to find great events to attend, so we’ve made it easier for you. In this post, you’ll find a comprehensive list of the most important event industry conferences that every event professional should attend this year. Don’t see your 2024 conference for event planners on this page?

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Endless Events

NOVEMBER 16, 2018

They are your in-house ideators and implementers of the media, marketing, attendee engagement, and more. The creative committee builds the brand of your event and ensures it’s consistent throughout the entire event, from pre-event marketing to an after-event survey.

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Endless Events

MARCH 15, 2019

We will expand on each of these 2019 event tech trends and how you can implement them in more detail in the article below but you can’t miss this presentation! While we are on the topic of event tech, if you want to stay up-to-date on the latest and greatest in event tech be sure to subscribe to. , Hybrid Events.

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Conferences that Work

JANUARY 10, 2022

Our trade magazines mainly report on big events, the ones with big-name speakers and eye candy razzle-dazzle. How can we get our old, big events back? Some respond by increasing their event marketing. “ Read the full article at Conferences That Work The post Make the meeting bigger! What to do?

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Eventtia

MAY 20, 2022

So it’s up to you, the event organiser, to foster as much engagement as possible. And the traditional conference swag bag is a great way to do just that. Of course, it has to be adapted to fit the virtual era, thanks to COVID, but that’s precisely what we’re going to dissect in this article. What to put inside of one.

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Bizzaboo

AUGUST 24, 2022

Inspire your event strategy with these event marketing examples from leading brands including Apple, Glassdoor, Marketo, and SpaceX. Events are more than just stuffy meetings and crowded exhibition halls. But how do you take the idea of bringing people together and turn it into an essential marketing channel?

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Social Tables

JANUARY 2, 2019

To drive attendance for your event, highlight its location and all it has to offer in marketing, such as emails, website, and invites. Emma’s Marketing United incorporates the growing city of Nashville into its event. Marketing United takes place at Nashville’s Country Music Hall of Fame & Museum.

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Endless Events

JULY 6, 2018

Why not grab some ideas from other conferences like E3? The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. Subscribe to our blog and get useful industry insights from top #eventprofs via our podcasts, articles and free webinars!

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The MICE Blog

AUGUST 11, 2021

As a serial entrepreneur and highly in-demand speaker, he experienced some of the most iconic events and organised his own. This time, he spoke about his new event, the VeeCon, dedicated to non-fungible tokens (NFTs), which will be an exclusive conference for VeeFriends token holders. Virtual and hybrid events are here to stay.

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Endless Events

DECEMBER 5, 2019

David released a statement after the news broke, saying that “after nearly 20 years of building the BizBash brand, we are thrilled to be joining forces with Connect to create a next-generation event and media company to serve organizers and marketers of all type. “If everyone is trying harder.

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Smart Meetings

APRIL 10, 2023

Many organizations want to host conferences at expensive venues but do not want to pay the price or are unaware of how expensive hotel venues and banquet food are,” Pappas said. The Hospitality, Marketing Crossover In a previous Smart Meetings article , we touched on the connection between hospitality schools and marketing schools.

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Bizzaboo

MARCH 15, 2023

Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. The site offers daily articles, industry reports, webinars, and more. Powered by Liz King Events, Techsytalk features articles, educational opportunities, The Event Hustler Show, and more.

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Conferences that Work

MAY 27, 2024

The other day, Liz Lathan told me about a version she invented of my core peer conference process The Three Questions. She uses it to solve problems together at Community Factory ‘s Spontaneous Think Tanks and Club Ichi , her community for B2B event marketers.

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InEvent

NOVEMBER 29, 2023

Planning a conference requires careful consideration of various aspects, and one of the most crucial elements is event marketing management. In this digital age, more than traditional marketing techniques may be needed to capture the attention of potential attendees. That’s where content marketing comes into play.

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Bizzaboo

SEPTEMBER 13, 2023

Are you using LinkedIn as part of your event marketing strategy? Are you wondering how to promote an event on LinkedIn? This article delves into the intricacies of leveraging this platform to its fullest potential, ensuring that your event reaches and resonates with your target audience.

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Convene by PCMA

AUGUST 22, 2022

Event marketers looking to grow their databases, build awareness, keep audiences engaged, and ultimately increase attendance should consider the following top-of-funnel ideas for creating and optimizing content. Repurpose Event Content. Christine Johnson. Invite speakers to be guest bloggers. Feature new or innovative products.

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Social Tables

OCTOBER 28, 2016

She’s a stellar resource for the latest event tech news, and also shares her take on industry conferences. If you’re active on the event and hospitality conference circuit, you might bump into her. NickBorelli Nick Borelli is the leading event marketing and social media expert in the game. ItsWillCurran.

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Convene by PCMA

OCTOBER 10, 2022

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. Read the Forbes article “ The Great Resignation Becomes the Great Reshuffle.”. 3 Considerations.

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Conferences that Work

SEPTEMBER 21, 2016

Brand X’s Property in Somewhere, USA is a client of ours, and I am working on an influencer campaign to help promote Property Z’s event spaces as ideal venues for conferences and corporate meetings. Brand X would love to have you–a known industry expert on event/meeting planning–involved in this campaign!

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InEvent

JANUARY 24, 2024

In the dynamic world of event marketing, the ability to generate high-quality leads is pivotal to exhibitor success. Exhibitors rely on an efficient lead generation system to drive business outcomes and maximize their return on investment (ROI).

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Maritz Global Events

NOVEMBER 21, 2019

Post authored by Jeff Fugate, CASE, Senior Vice President, Sales and Marketing. As an event manager, you work with a lot of moving pieces and parts as you bring your event marketing strategy to life. And this isn’t your typical conference call that can last hours. Director, Marketing, Taffy Event Strategies.

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Bizzaboo

SEPTEMBER 13, 2018

In this guide you'll find 25 unforgettable themes for your next corporate event. In this article you’ll find tried-and-true themes, enterprise level events, and never-thought-of-before corporate events. National Parks Turned Conference. Photo source: WM Events. Photo source: Eventive Marketing.

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Bizzaboo

OCTOBER 16, 2022

You have to ensure that they don’t forget your event from event to event and touchpoint to touchpoint. In this article, we’ll explore the attendee experience, why your events must create satisfying attendee experiences, and event marketing examples you can learn from to improve the attendee experience at each event.

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Conferences that Work

OCTOBER 9, 2023

” —Adrian Segar, January 2021, Why people continue to speak for free at meeting industry conferences Someone I’ll call [MARKETING PERSON] clearly read this and decided to go the extra mile. ‘Attendees to [MEETING INDUSTRY EVENT] genuinely need the help and expertise of companies and advisors just like yourself.

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Bizzaboo

MAY 1, 2023

Conferences are the No. These benefits make conferences a popular growth tool for organizations across all industries. To maximize the potential of your next conference, you need to get the word out early and attract attendees well before the big day approaches — which is precisely where marketing comes into play.

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Endless Events

JULY 26, 2018

Your goal, as an event prof is to market to and attract, indeed inspire , the people who hold the same values as the brand you represent. And of course, the event itself will be an extension of that. As we dive into this article, you’ll notice that we mention sustainability quite a bit.

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Bizzaboo

AUGUST 3, 2023

Here are some telling statistics about event tech: 68.9% of organizers say event software has a major impact on the success of their events ( Bizzabo , 2023) 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year ( Bizzabo , 2023) 72.5%

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Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

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