Convene by PCMA

JANUARY 19, 2023

Have you made resolutions for your 2023 event planning? With the return of in-person trade shows and conferences, event marketers got back to doing what they love — bringing people together for inspiring, educational, and productive experiences. We’re looking forward to doing more of the same in 2023, but with a fresh outlook.

Event Marketing 98

Event Marketing Marketing Marketing B2B 98

Endless Events

AUGUST 17, 2018

To cement your event in your participant’s minds, why not take our free audience engagement webinar as well? This Year’s Event Statistics. Eventbrite has compiled some of the most relevant event statistics across various fronts, from event marketing and promotion to social media and technology.

Conference 196

Conference Contracts Contracts B2B 196

Endless Events

FEBRUARY 22, 2019

And our top tips for incorporating gamification at your next event. At the end of this article, event gamification will be yours to experiment with. You’ll be equipped to adapt the methods I describe to your specific events and their desired outcomes. A public shout-out at the event and on social media.

Attendee 310

Attendee Social Media Event Apps Sponsors 310

Endless Events

MARCH 23, 2018

We tackle this hot issue in an upcoming webinar with our very own Will Curran and Brandt Krueger, as they talk about simple ways to ensure data security for your event before, during and after the date itself. Jump into the article to get your invite! Webinar] The Best Way To Ensure Cybersecurity in Your Events. Definitely!

Events 248

Events Automation Audience Marketing 248

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Endless Events

MAY 18, 2018

According to Forbes this 2017, being an event coordinator lands squarely in the 5th most stressful job in their ranking. Aside from rapidly moving deadlines and stiff competition in the industry, event marketers also suffer from the strain of travel, constantly keeping up with the trends, and the taxing setup during event day itself.

Audience 263

Audience Registration Social Media Events 263

Bizzaboo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

Event Marketing 98

Event Marketing Marketing Marketing Platform 98

Social Tables

JANUARY 2, 2019

To drive attendance for your event, highlight its location and all it has to offer in marketing, such as emails, website, and invites. Emma’s Marketing United incorporates the growing city of Nashville into its event. Marketing United takes place at Nashville’s Country Music Hall of Fame & Museum.

Speakers 155

Speakers Website Events Attendee 155

Techsytalk

JUNE 27, 2016

I’m guest blogger for Elite Meetings and last month I shared my thoughts on Event Reminders. Ahh – event marketing. The world of email marketing, social media engagement and follow up, follow up, follow up. I’d also recommend thinking about the value that your email marketing brings to them.

Social Media 169

Social Media Events Speakers Sponsors 169

Endless Events

MARCH 15, 2019

We will expand on each of these 2019 event tech trends and how you can implement them in more detail in the article below but you can’t miss this presentation! While we are on the topic of event tech, if you want to stay up-to-date on the latest and greatest in event tech be sure to subscribe to. ,

Trends 314

Trends Automation Events Technology 314

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Endless Events

APRIL 27, 2018

One of the top influencers for the industry was TED which forever changed the speaker-audience format worldwide. Another highlight is that the number of event-related careers is growing due to the sheer popularity and effectiveness of meetings as both marketing tools and revenue opportunities. Online Event Marketing Techniques.

Corporate Meeting 209

Corporate Meeting Trends Meeting Entertainment 209

Endless Events

AUGUST 24, 2018

Below, we rounded up a few articles that give you these and other tips that will make your event remarkable and sticky. Hopefully, it’ll also make your event sticky enough to turn event goers into customers and repeat attendees. Four Essential Questions to Ask about Your Marketing Plan.

Attendee 189

Attendee Trade Show Social Media Airlines 189

Endless Events

NOVEMBER 16, 2018

Selecting speakers, sessions, and topics. Creating a schedule of events, including timing and content. They are your in-house ideators and implementers of the media, marketing, attendee engagement, and more. They’re the creative minds that add an extra flourish to create a memorable event that gets people talking.

Event Planning 325

Event Planning Social Media Events Trade Show 325

Endless Events

JULY 26, 2018

Your goal, as an event prof is to market to and attract, indeed inspire , the people who hold the same values as the brand you represent. And of course, the event itself will be an extension of that. As we dive into this article, you’ll notice that we mention sustainability quite a bit. Decide on meaningful speakers.

Speakers 185

Speakers Audience Events Event Apps 185

Endless Events

MAY 22, 2020

I know they were looking forward to the hoopla and excitement of a traditional graduation ceremony, but they didn’t let the virtual nature of the event stop them from celebrating their accomplishments. Articles and resources. How to Use Podcasts & Events as Marketing Tools. Articles and resources.

Virtual Events 177

Virtual Events Automation Social Media Online 177

Traveler's Q

MARCH 2, 2023

The two major ways to plan the goals of your event: SMART (specific, measurable, assignable, realistic, and time-based) OKRs (objectives and key results) What are the major differences between the styles of objective planning (SMART goals vs. OKRs?) Researched article: The target competitor article only mentions SMART goals.

Proposal 130

Proposal Rehearsal Speakers Sponsors 130

Conferences that Work

JANUARY 10, 2022

The event industry unduly focuses on large meetings. Our trade magazines mainly report on big events, the ones with big-name speakers and eye candy razzle-dazzle. How can we get our old, big events back? Some respond by increasing their event marketing. What to do? Instead, make the meeting design right. (

Meeting 147

Meeting Meeting Design Online Sponsors 147

Bizzaboo

JANUARY 17, 2023

After rapidly pivoting to virtual events during the pandemic and refocusing on in-person engagements last year, event professionals today are doing more with less while nursing whiplash. In this article, we’re looking at ChatGPT for event organizers. How To Use ChatGPT for Event Marketing Content.

Marketing 116

Marketing Marketing Social Media Speakers 116

Convene by PCMA

AUGUST 22, 2022

Event marketers looking to grow their databases, build awareness, keep audiences engaged, and ultimately increase attendance should consider the following top-of-funnel ideas for creating and optimizing content. Repurpose Event Content. Invite speakers to be guest bloggers. Interview attendees and speakers on a topic.

Human Resources 98

Human Resources Public Relations B2B Speakers 98

Endless Events

FEBRUARY 16, 2018

Whether it’s picking out the right event management system or marketing partners for promotion, we face a dozen important decisions about our events each day. So with that in mind, we set out to give you a few tips for making the right choices for your events. Is it event technology? The options are endless.

Management 237

Management Event Apps Social Media Events 237

Endless Events

SEPTEMBER 7, 2019

Speakers will cover topics surrounding pay gaps, work-life balance, inclusivity, female empowerment and why it all matters! . With over 30 education sessions, keynote speakers, and hands-on workshops you can’t miss out! There are also opportunities to deep dive into topics to earn certificates in areas such as event marketing.

Education 185

Education Speakers Networking Certification 185

Social Tables

OCTOBER 20, 2022

Continually connect with members of your audience by sharing behind-the-scenes video clips, sending reminder emails, offering exclusive promotions, advertising additional purchases, and sharing free content (templates, how-to articles, etc.) leading up to the event. Email registrants one week, one day, and one hour prior to the event.

Registration 158

Registration Virtual Events Advertising Social Media 158

The MICE Blog

AUGUST 11, 2021

I was thrilled to listen to his keynote, which was moderated by Cathy Song Novelli,SVP – Marketing & Communications at Hubilo, where he also took questions from the audience. As a serial entrepreneur and highly in-demand speaker, he experienced some of the most iconic events and organised his own. How to Prepare for Hybrid.

Trends 173

Trends Events Virtual Events Audience 173

MeetingsNet

NOVEMBER 13, 2023

You may have innovative ideas for your events’ marketing, revenue model, or learning formats to achieve your organization’s goals. So say Brenda Steinberg and Michael Watkins in a recent article in the Harvard Business Review , 10 Ways to Prove You’re a Strategic Thinker. Here’s some advice. You can’t just think strategically.

Communications 105

Communications Communications Speakers Planner 105

Bizzaboo

SEPTEMBER 13, 2023

Ultimately, the networks you choose for event promotion will depend on who you’re trying to reach (more on that later!). Why Social Media Event Marketing is Important Social media platforms have billions of active users, providing event organizers with an opportunity to reach a vast audience. With more than 4.62

Social Media 59

Social Media Promotion Media Event Marketing 59

Endless Events

AUGUST 28, 2019

Especially when it comes to Marketing! But have you ever wondered how influencers can help with your event Marketing? And how exactly you can harness their power to make your event a success? Our new host Nick Borelli is here to tell you everything about how to create a marketing influencer campaign. C onnecting.

Marketing 274

Marketing Marketing Social Media Media 274

Social Tables

OCTOBER 28, 2016

If you’re active on the event and hospitality conference circuit, you might bump into her. meetingsnet If you’re looking for thought-provoking articles and news related to all things meetings and events, look no further than MeetingsNet’s Twitter. Dahlia is an event technology evangelist, speaker and educator.

Social Media 128

Social Media Hospitality Media Consulting 128

Bizzaboo

OCTOBER 9, 2023

Are you struggling to find an outstanding speaker for your event? After all, the right conference speaker has the power to captivate, inspire, and educate your audience, making your event a memorable experience. Understand Your Audience Different events cater to different audiences. It’s a tall order.

Speakers 52

Speakers Logistics Audience Events 52

Convene by PCMA

JUNE 18, 2022

One way to market a destination is by highlighting such attractions as its theater, dining, or music scenes. When it comes to event marketing, it’s always been not just who and what that matters, but where — and since the pandemic, the destination plays an even larger role in attracting an audience.

Public Relations 99

Public Relations Sports Prospect Audience 99

MeetingsNet

JUNE 10, 2020

. • The event’s perceived value to attendees: A purely educational event could have a similar value to attendees whether it’s online or live, but a networking event might not. • The cost of event marketing, speakers, and staff. The costs for the virtual meeting platform and associated consultants. •

Conference 94

Conference Retail Online Sponsors 94

Bizzaboo

OCTOBER 16, 2022

You have to ensure that they don’t forget your event from event to event and touchpoint to touchpoint. In this article, we’ll explore the attendee experience, why your events must create satisfying attendee experiences, and event marketing examples you can learn from to improve the attendee experience at each event.

Attendee 98

Attendee Speakers Events Networking 98

Traveler's Q

SEPTEMBER 21, 2023

Email marketing is one of the best ways to promote your event because it can directly reach your target audience with personalized messages. In this article, we will discuss how to amplify your event promotion by using automated email campaigns for maximum impact.

Automation 130

Automation Promotion Audience Events 130

Bizzaboo

MAY 10, 2023

The industry’s best event marketers create a 365-day event experience for attendees, who expect personalized communication and on-demand content once an event is over. Segment Your Audience Getting the best results from your post-event email initiatives is only possible when you personalize your outreach.

Sponsors 52

Sponsors Speakers Attendee Audience 52

Bizzaboo

OCTOBER 18, 2023

Event management software is a comprehensive tool designed to help event organizers and professionals streamline every aspect of event planning and execution. This helps save time, reduce errors, and enhance the attendee experience, ensuring every event is seamless, successful, and measurable ROI.

Management 110

Management Sponsors Registration Speakers 110

Eventtia

JUNE 8, 2023

Every type of event requires a unique set of skills and know-how that will help you to mitigate the chaos and run smooth, engaging events for your attendees. Get your event planning template and checklist. Event management explained Put simply, event management is the coordination, planning, organising and execution of an event.

Management 109

Management Logistics Events Speakers 109

Traveler's Q

SEPTEMBER 28, 2023

When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition. In this article, we explore the importance of event branding and the impact it can have on your business’s success.

Social Media 130

Social Media Event Apps Sponsors Website 130