Endless Events

NOVEMBER 16, 2018

They are your in-house ideators and implementers of the media, marketing, attendee engagement, and more. The creative committee builds the brand of your event and ensures it’s consistent throughout the entire event, from pre-event marketing to an after-event survey. Treasury Committee.

Event Planning 325

Event Planning Social Media Events Trade Show 325

Endless Events

JANUARY 19, 2018

Get more stage design inspiration by diving into the article up top. If you want to grab the attention of people, if you want to promote your event, if you want to delight people at your event—you need to take the time to do it well. If you have ever wanted to know how to skip time-wasting meetings, this article is for you.

Trade Show 230

Trade Show Social Media Audience Attendee 230

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Techsytalk

JUNE 27, 2016

I’m guest blogger for Elite Meetings and last month I shared my thoughts on Event Reminders. Ahh – event marketing. The world of email marketing, social media engagement and follow up, follow up, follow up. I’d also recommend thinking about the value that your email marketing brings to them.

Social Media 169

Social Media Events Speakers Sponsors 169

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Endless Events

AUGUST 24, 2020

Some parts of an in-person event are actually rather easy to replicate in a hybrid or virtual setting. However, when it comes down to sponsors and exhibitors, the name of the game is hardly the same. Because this week, we’re bringing back the Event Tech Podcast. Well, not anymore!

Trade Show 320

Trade Show Virtual Events Events Proposal 320

Conferences that Work

JANUARY 10, 2022

Our trade magazines mainly report on big events, the ones with big-name speakers and eye candy razzle-dazzle. How can we get our old, big events back? Some respond by increasing their event marketing. “ Read the full article at Conferences That Work The post Make the meeting bigger! What to do?

Meeting 147

Meeting Meeting Design Online Sponsors 147

Social Tables

JANUARY 2, 2019

To drive attendance for your event, highlight its location and all it has to offer in marketing, such as emails, website, and invites. Emma’s Marketing United incorporates the growing city of Nashville into its event. Marketing United takes place at Nashville’s Country Music Hall of Fame & Museum.

Speakers 155

Speakers Website Events Attendee 155

Traveler's Q

MARCH 2, 2023

The two major ways to plan the goals of your event: SMART (specific, measurable, assignable, realistic, and time-based) OKRs (objectives and key results) What are the major differences between the styles of objective planning (SMART goals vs. OKRs?) Researched article: The target competitor article only mentions SMART goals.

Proposal 130

Proposal Rehearsal Speakers Sponsors 130

Endless Events

JULY 26, 2018

Your goal, as an event prof is to market to and attract, indeed inspire , the people who hold the same values as the brand you represent. And of course, the event itself will be an extension of that. As we dive into this article, you’ll notice that we mention sustainability quite a bit. Make smart sponsorship choices.

Speakers 185

Speakers Audience Events Event Apps 185

Traveler's Q

NOVEMBER 2, 2023

With such a diverse range of options, it’s easy to get overwhelmed or confused about which event tech solutions to choose. However, mastering the art of event technology is critical to planning and hosting a successful event.

Event Technology 130

Event Technology Technology Technology Social Media 130

Endless Events

AUGUST 28, 2019

Especially when it comes to Marketing! But have you ever wondered how influencers can help with your event Marketing? And how exactly you can harness their power to make your event a success? Our new host Nick Borelli is here to tell you everything about how to create a marketing influencer campaign. C onnecting.

Marketing 274

Marketing Marketing Social Media Media 274

Convene by PCMA

AUGUST 22, 2022

Event marketers looking to grow their databases, build awareness, keep audiences engaged, and ultimately increase attendance should consider the following top-of-funnel ideas for creating and optimizing content. Repurpose Event Content. Christine Johnson. Invite speakers to be guest bloggers. Feature new or innovative products.

Human Resources 98

Human Resources Public Relations B2B Speakers 98

Traveler's Q

SEPTEMBER 28, 2023

When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition. In this article, we explore the importance of event branding and the impact it can have on your business’s success.

Social Media 130

Social Media Event Apps Sponsors Website 130

Bizzaboo

AUGUST 24, 2022

Inspire your event strategy with these event marketing examples from leading brands including Apple, Glassdoor, Marketo, and SpaceX. Events are more than just stuffy meetings and crowded exhibition halls. But how do you take the idea of bringing people together and turn it into an essential marketing channel?

Event Marketing 52

Event Marketing Marketing Marketing Retreat 52

ITA Group

JUNE 8, 2021

Mark Fisher has been a marketer for over 25 years, and he’s created event marketing plans for some of the largest high-tech tradeshows, meetings and events in the industry. He was also a marketing manager for the Life Sciences group at Microsoft Corporation. Have you always been the teaching type?

Management 90

Management Sponsors Trade Show Healthcare 90

Bizzaboo

JANUARY 8, 2024

By incorporating elements such as the event name, logo, color palette, typography, visual design, and overall aesthetics, event branding aims to deliver a cohesive and consistent experience for attendees, sponsors, and stakeholders. What is Event Branding? What is the Difference Between Event Branding and Event Marketing?

Conference 105

Conference Social Media Sponsors Registration 105

Bizzaboo

NOVEMBER 14, 2022

In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. But let’s talk about the elephant on the trade show floor: sponsorship and sponsor ROI. However, sponsorship remains one of the biggest challenges for the most seasoned event organizers. What Event Sponsorship Is.

Sponsors 98

Sponsors Events Virtual Events Website 98

Bizzaboo

OCTOBER 19, 2022

As the event industry has shifted towards hybrid, so have the business models that support it. As we fully embrace the era of hybrid events, business models are changing to reflect the evolving needs of customers, sponsors, and event attendees. How many attendees signed up to learn more about a sponsor’s company.

Sponsors 98

Sponsors Registration Virtual Events Audience 98

MeetingsNet

JUNE 10, 2020

. • How revenues raised from sponsors and exhibitors will transition to a virtual environment. • The event’s perceived value to attendees: A purely educational event could have a similar value to attendees whether it’s online or live, but a networking event might not. • The cost of event marketing, speakers, and staff.

Conference 94

Conference Retail Online Sponsors 94

Conferences that Work

SEPTEMBER 21, 2016

Now event industry influencers are being asked to do the same thing. Will Brand X require all resulting social media posts by InfluentialEventProf to be labeled “Sponsored”? Will “Sponsored” even fit into the tweets that are required?) Read the full article at Conferences That Work.

Marketing 130

Marketing Marketing Social Media Sponsors 130

Bizzaboo

OCTOBER 18, 2023

All event content and information is automatically mirrored on native iOS and Android apps, and attendees can easily interact with speakers and session content. Bizzabo’s branded mobile app also offers on-screen branding opportunities for sponsors, which can help drive additional revenue. Chat Channels The best events are interactive.

Management 110

Management Sponsors Registration Speakers 110

Bizzaboo

MAY 10, 2023

The industry’s best event marketers create a 365-day event experience for attendees, who expect personalized communication and on-demand content once an event is over. Segment Your Audience Getting the best results from your post-event email initiatives is only possible when you personalize your outreach.

Sponsors 52

Sponsors Speakers Attendee Audience 52

Traveler's Q

SEPTEMBER 21, 2023

Email marketing is one of the best ways to promote your event because it can directly reach your target audience with personalized messages. In this article, we will discuss how to amplify your event promotion by using automated email campaigns for maximum impact.

Automation 130

Automation Promotion Audience Events 130

Eventtia

JUNE 8, 2023

Every type of event requires a unique set of skills and know-how that will help you to mitigate the chaos and run smooth, engaging events for your attendees. Get your event planning template and checklist. Who will be speaking at the event? Do you need to find sponsors? What event tech do I need?

Management 109

Management Logistics Events Speakers 109

Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

Social Media 98

Social Media Registration Sponsors Events 98

Bizzaboo

OCTOBER 3, 2022

The more creativity an event planner possesses, the easier it will be to create authentic experiences that stand out from other events. For this reason, being able to multitask is a prerequisite to finding success as an event professional. Event Industry News . Events Council Industry Insights . Event Marketer

Certification 98

Certification Events Event Planning Communications 98

Bizzaboo

AUGUST 3, 2023

Here are some telling statistics about event tech: 68.9% of organizers say event software has a major impact on the success of their events ( Bizzabo , 2023) 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year ( Bizzabo , 2023) 72.5% In Q4 2021, 54.4%

Management 98

Management Registration Vendor Event Apps 98

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Maritz Global Events

MARCH 3, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. A lot goes into crafting the ultimate event experience. Putting a successful event together means a lot of moving parts. There are a lot of things event planners need to be ready for. Related Articles. .

Planner 90

Planner Social Media Events Site Selection 90

Bizzaboo

SEPTEMBER 13, 2023

Are you using LinkedIn as part of your event marketing strategy? Are you wondering how to promote an event on LinkedIn? This article delves into the intricacies of leveraging this platform to its fullest potential, ensuring that your event reaches and resonates with your target audience.

Promotion 52

Promotion Conference Marketing Marketing 52

Convene by PCMA

JANUARY 12, 2023

Chris Adderton, vice president of the Council of Supply Chain Management Professionals, says one of the most popular features of his last event was an area on the show floor where participants could pet — and adopt — puppies. Read a Convene article looking at event swag through the lens of sustainability. On the Web.

Logistics 105

Logistics Events Public Relations B2B 105

Bizzaboo

AUGUST 19, 2024

Similarly, monitoring and adjusting expenditures in real time can prevent overspending and ensure funds are directed toward event activities that drive the most value. Double down on event marketing Effective marketing is key to maximizing event ROI. With Klik, you can drive 4x more leads to boost sponsor ROI.

Sponsors 52

Sponsors Events Social Media Audience 52

Bizzaboo

MARCH 1, 2023

Are event marketing and event promotion the same thing? Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Think of event marketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.

Promotion 52

Promotion Social Media Registration Sponsors 52

Bizzaboo

MARCH 1, 2023

Are event marketing and event promotion the same thing? Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Think of event marketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.

Promotion 52

Promotion Social Media Registration Sponsors 52

Eventtia

APRIL 18, 2022

Essential, especially if you are also planning to stream the event (and for virtual events.) Responsible for everything related to the venue, the main contact person for vendors and sponsors when on the venue. Develop an event brand. Event website. Marketing plan. Identify and contact sponsors/partners.

Sponsors 62

Sponsors Social Media Registration Events 62

Eventtia

APRIL 12, 2023

After careful research and after comparing different event management solutions in the market, in this article, we will review Eventtia as the top alternative to Brella, as well as other 5 Brella alternatives: Hopin, Whova, Webex Events (formerly Socio), Accelevents, and Cvent.

Registration 62

Registration Sponsors Virtual Events Website 62