Convene by PCMA

JANUARY 19, 2023

Have you made resolutions for your 2023 event planning? With the return of in-person trade shows and conferences, event marketers got back to doing what they love — bringing people together for inspiring, educational, and productive experiences.

Event Marketing 98

Event Marketing Marketing Marketing B2B 98

MeetingsNet

FEBRUARY 23, 2024

Short-form video is wildly popular and not difficult to produce—provided the event host has a plan for content creation and a timely strategy for pushing it out. This article from Trade Show News Network , a fellow Informa media outlet, discusses how far in advance event hosts should strategize their video content.

Event Marketing 92

Event Marketing Marketing Marketing Trade Show 92

Endless Events

NOVEMBER 16, 2018

They are your in-house ideators and implementers of the media, marketing, attendee engagement, and more. The creative committee builds the brand of your event and ensures it’s consistent throughout the entire event, from pre-event marketing to an after-event survey.

Event Planning 325

Event Planning Social Media Events Trade Show 325

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Identify your target audience.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Endless Events

FEBRUARY 16, 2018

Whether it’s picking out the right event management system or marketing partners for promotion, we face a dozen important decisions about our events each day. So with that in mind, we set out to give you a few tips for making the right choices for your events. Is it event technology? The options are endless.

Management 237

Management Event Apps Social Media Events 237

Maritz Global Events

JANUARY 21, 2020

Lead Retrieval App for Trade Shows. With a lead retrieval app for trade shows like Experient’s SWAP app, you can gain leads anywhere and immediately add them to your main list. With a lead retrieval app for trade shows like Experient’s SWAP app, you can gain leads anywhere and immediately add them to your main list.

Trade Show 52

Trade Show Automation Technology Technology 52

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Social Tables

AUGUST 4, 2017

Revered as a north star of event style, tech, and tools, they have over 50,000 resources on the site alone.BizBash also features a venue finder and a supplier finder which is stocked with the industry’s newest and leading event providers. Want event planning magazine content digitally? Sign up for an events e-newsletter.

Event Planning 117

Event Planning Trade Show Events Trends 117

Bizzaboo

AUGUST 24, 2022

Inspire your event strategy with these event marketing examples from leading brands including Apple, Glassdoor, Marketo, and SpaceX. Events are more than just stuffy meetings and crowded exhibition halls. But how do you take the idea of bringing people together and turn it into an essential marketing channel?

Event Marketing 52

Event Marketing Marketing Marketing Retreat 52

Convene by PCMA

OCTOBER 10, 2022

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. Read the Forbes article “ The Great Resignation Becomes the Great Reshuffle.”. 3 Considerations.

Advertising 105

Advertising Marketing Marketing B2B 105

Bizzaboo

MARCH 15, 2023

Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. The site offers daily articles, industry reports, webinars, and more. Powered by Liz King Events, Techsytalk features articles, educational opportunities, The Event Hustler Show, and more.

Website 98

Website Planner Certification Publishing 98

Bizzaboo

JUNE 2, 2021

Read about twelve of the most popular event planning certifications and event management licenses, and learn how to obtain them in order to propel your event marketing career. We'll also show you how to use online event planning classes to your advantage at the end of the article. Event Marketing.

Certification 98

Certification Event Planning Trade Show Government 98

Bizzaboo

FEBRUARY 13, 2023

This article explores what you should include in your email announcements for upcoming events, along with some outstanding sample event announcement examples to guide your strategy. We’ve also included some templates that you can use to announce your upcoming event.

Trade Show 105

Trade Show Registration Speakers Events 105

ITA Group

JUNE 8, 2021

Mark Fisher has been a marketer for over 25 years, and he’s created event marketing plans for some of the largest high-tech tradeshows, meetings and events in the industry. He was also a marketing manager for the Life Sciences group at Microsoft Corporation. What’s your role in the ITA Group family?

Management 90

Management Sponsors Trade Show Healthcare 90

Bizzaboo

APRIL 27, 2023

Ever wonder how the alphabet soup of CMP, CSEP, CPCE, and CGMP can prepare you for a successful career in event planning? Curious whether event planner courses and event planning certifications are worth it? Not sure how to become an event planner? This is the article for you! Learn more: CEM 9.

Certification 98

Certification Event Planning Trade Show Planner 98

Bizzaboo

SEPTEMBER 26, 2022

This article has some key takeaways from that workshop to help you enable your go-to-market teams for post-event success. . What Event Professionals Should Do After an Event. Moreover, additional research suggests companies don’t follow up with 62% of leads post-events.

Registration 98

Registration Events Trade Show Social Network 98

Traveler's Q

SEPTEMBER 28, 2023

When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition. In this article, we explore the importance of event branding and the impact it can have on your business’s success.

Social Media 130

Social Media Event Apps Sponsors Website 130

Bizzaboo

JANUARY 3, 2024

back to top March 2024 Conferences for Event Planners Event Name Event Date Event Location More Information ITB Berlin March 5-7, 2024 Berlin, Germany For more than 50 years the name ITB has stood worldwide for industry knowledge 365 days a year, networking and trendsetting events, whether in a virtual, in-person or hybrid format.

Planner 105

Planner Conference Trade Show Incentives 105

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Convene by PCMA

JANUARY 12, 2023

Fortunately, trade shows and conferences are largely back after the devastating pandemic that forced countless cancellations over the past couple of years. Kimberly Hardcastle-Geddes is president and chief marketing strategist at mdg , a Freeman Company, a full-service marketing and public relations firm specializing in B2B events.

Logistics 105

Logistics Events Public Relations B2B 105

Traveler's Q

NOVEMBER 2, 2023

With such a diverse range of options, it’s easy to get overwhelmed or confused about which event tech solutions to choose. However, mastering the art of event technology is critical to planning and hosting a successful event.

Event Technology 130

Event Technology Technology Technology Social Media 130

Bizzaboo

SEPTEMBER 27, 2023

Whether you’re planning a flagship conference event, trade show, or intimate sales kickoff, staying on top of the latest developments in the event industry is not just important — it’s table stakes. It equips you with the knowledge and insights to ensure your events align with current trends and expectations.

Management 52

Management Trade Show Event Planning Trends 52

Eventtia

MAY 20, 2022

Of course, it has to be adapted to fit the virtual era, thanks to COVID, but that’s precisely what we’re going to dissect in this article. However you design your unboxing experience, it’s a great way to set the stage for your event and give your attendees a taste of what’s to come. You’ll also see: How to create a virtual goodie bag.

Virtual Events 77

Virtual Events Conference Events Banking 77

Bizzaboo

MARCH 15, 2023

Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. The site offers daily articles, industry reports, webinars, and more. Powered by Liz King Events, Techsytalk features articles, educational opportunities, The Event Hustler Show, and more.

Website 52

Website Planner Certification Publishing 52

Bizzaboo

JANUARY 10, 2024

Although many brands have already started building in-house event marketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations. 21st Century Expo Group, Inc.

Management 98

Management Advertising Events Consulting 98

Convene by PCMA

OCTOBER 9, 2024

Talia Bender Small FQ started when Shelley Zalis, now CEO, attended the Consumer Electronics Show in 2013 and felt “ tired of being an only and lonely ,” so she invited other female attendees at the conference (an estimated three percent at the time) to walk the trade-show floor with her.

Networking 52

Networking Trade Show Certification Preparation 52

Eventtia

MAY 27, 2024

While Cvent has established itself as a significant tool for event planning, it’s essential to explore alternatives to ensure that you identify solutions tailored to your specific requirements. This article assists you in uncovering the top Cvent competitors and provides a comparison with this event management platform.

Registration 62

Registration Retail Platform B2B 62

Bizzaboo

OCTOBER 18, 2023

Whether it’s a corporate conference, an educational seminar, a trade show, or a social gathering, event manager software is the backbone that supports the creation of memorable, well-organized events that meet their objectives and delight all participants. Event Marketing Software Must-haves 18.

Management 110

Management Sponsors Registration Speakers 110

Eventtia

JUNE 26, 2024

With so many all-in-one event management platforms available today, selecting the best one for your company or organization has become a complex and time-consuming challenge. This article highlights the top Swapcard alternatives and competitors that are setting new industry standards.

Registration 62

Registration B2B Platform Virtual Events 62

Bizzaboo

NOVEMBER 14, 2022

The numbers don’t lie: Businesses continue to increase their event investments. In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. But let’s talk about the elephant on the trade show floor: sponsorship and sponsor ROI. Simple: Secure event sponsorships.

Sponsors 98

Sponsors Events Virtual Events Website 98

Eventtia

DECEMBER 13, 2023

While Bizzabo is a popular choice for event planning, it’s a good idea to check out other options to ensure you find the right fit for your needs. This article is here to help you discover great alternatives to Bizzabo and see how they compare. The goal is to help you find the right one for your upcoming events.

Registration 62

Registration B2B Retail Platform 62

Eventtia

DECEMBER 20, 2022

Cvent and Eventbrite are two of the most popular options on the market, each offering a unique set of features and capabilities. To help you make an informed decision, this article will compare Cvent vs. Eventbrite, as well as provide tips for selecting the best event management software for your needs.

Management 48

Management Registration Platform Automation 48

Stova

MAY 4, 2023

Technology is vital to successful events. The latest solutions not only make events easier to plan, manage, and measure. This article explains how to make the most of event technology in 2023. Read on for top tools and techniques to enhance events for attendees and stakeholders and maximize return on investment.

Event Technology 52

Event Technology Technology Technology Events 52

Eventtia

DECEMBER 6, 2023

While Stova has solidified its position as a prominent tool for event planning, it’s essential to explore other options and competitors to ensure you identify solutions tailored to your specific needs. This article guides you in discovering top-notch alternatives to Stova and how they stack up against this event management platform.

Registration 62

Registration Retail Platform B2B 62

Eventtia

DECEMBER 6, 2023

While Stova has solidified its position as a prominent tool for event planning, it’s essential to explore other options and competitors to ensure you identify solutions tailored to your specific needs. This article guides you in discovering top-notch alternatives to Stova and how they stack up against this event management platform.

Registration 62

Registration Retail Platform B2B 62

Eventtia

NOVEMBER 24, 2023

While Whova has established itself as a major tool for event planning, one should always explore alternatives and competitors to ensure they’ll identify solutions tailored to their needs. This article helps you discover the best Whova alternatives and how they compare to this event management platform.

Registration 62

Registration Retail Platform B2B 62