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But today, let’s take a few steps back and think about where do our events truly begin. Is it when your attendee walks through the doors of your venue or logs on to your virtual event platform? Or is it much earlier, at event registration? And they want to know that ASAP – when attendees register.
More than 2,000 meetings industry folks gathered at Gaylord National Resort and Convention Center for the launch of Business Events Industry Week , a concentration of eventsdesigned to illustrate the Power of Purpose exercised when people come together. global account executive with Marriott International.
How can planners help their attendees to feel a sense of genuine belonging through their eventdesign? Whats the business case for having consistent wellness programming in events? When Cvent CEO Reggie Agarwal shared in late spring 2024 that business events has become a $1.6 Is There a Formula for Happiness?
She is co-chair of Events Industry Council’s Meeting and EventDesign Group Covid-19 Business Recovery Task Force and now consults leading companies on their return to events approach. Have a call-of-command if something goes wrong like attendees go missing or someone dies, she advised. Technology Risks.
Read More : Make Hybrid Events Worth Every Dollar for Virtual Attendees All of it underscores a recognition that togetherness is an essential ingredient for success. That’s a best practice of great leaders, and as it turns out, also a smart strategy for effective eventdesign.
You do that because I guess the intended goal really of fear of missing out for the live eventdesigner is for attendees to push that feeling onto people who didn’t attend. So, it’s really a strategy that takes intuitive design and human behavioral psychology. The Road To Event FOMO? Try A Cause.
Doctors will be on site, and testing will be available so attendees can get back on flights that require testing evidence. Instructors include Janet Sperstad, faculty director at Madison College, and Guy Bigwood, managing director of the Global Destination Sustainability Movement , who together will discuss the regenerative revolution.
Great experience design is rooted in empathy,” according to Tim Simpson , brand & engagement strategist at Maritz GlobalEvents (MGE). EventDesign Comes Down to 4 Attendee Types. How does this apply to eventdesign? Do you know which box(es) your attendees fit into? About Jeff.
The platform recently announced that it can host up to 50,000 attendees. These are not just big video conferences, but actual events,” he said. Or will a lack of choice force eventdesigners to compromise to fit into the box? It integrates with any system, creating a globalevents wallet controlled by the attendee.
So today, we’re breaking down the three elements that lead to a perfect event outcome. Our always amazing host, Will Curran, brings you the essential pillars of event planning. Straight from the GlobalEvent Forum report, these are the elements that can make or break an event. But what are they all about?
Given the free time the WSWA team had, the association chose 2023 as the year to introduce a rebrand and additional changes to its event. To realize their vision, they partnered with Design Studio by Maritz. Attendees enjoyed the new elements of our show and the closing night party with Nelly as our performer was amazing.
Not only will this give attendees more networking opportunities, but it’s also a great way to build a community around your event and brand. Every event planner wants community, but you need to match the right types of people together to form that community — and that’s no small feat. It’s a win for everyone.
Megan Finnell, CMP, director, meetings & conferences, MGMA, and Tim Simpson, brand & engagement chief strategist for Maritz GlobalEvents’ Design Studio, speak to EduCon attendees Monday during their session. Jacob Slaton Photography).
The 1,700 attendees checking in live at Meeting Professionals International’s World Education Conference ( WEC ) at Moscone Center in San Francisco this week were treated to a performance in three acts designed to provide “perspective,” “approach” and “action,” according to Paul Van Deventer, MPI president and CEO. Forward Looking.
Chances are good that your event is not the only one of its kind. That means your potential attendees may have to pick your event or another, which also means someone wins and someone loses. How does a person choose which event they will attend if they can only pick one? No Swindling Your Attendees. About Mitch.
Like none of that existed before” And picking up on content, Nick says that “just the idea that the ways that content creators work hand in hand with event professionals. “And then just the general level of sophistication of live events has advanced. How to Foster Inclusion At Events. Technology! Technology!
Lesson 2: Managing an Institutional Events Program Rachel Andrews, head of globalevents for Cvent, presented planners with the framework of her organization’s 30-person events division that coordinates more than 700 large, mid-sized, and small in-person and online meetings each year. Everyone has help along the way.
Merely knowing what attendee churn is and why it happens isn’t enough. You need to be able to stop it from killing your event’s future. As we know, attendee churn is your event’s failure to retain guests year over year. Stop Attendee Churn from Happening in the First Place.
Tim Simpson and Liz Smith, both from Maritz GlobalEvents, speak during their Convening Leaders 2022 session, “Transforming Event Experiences: How to Deliver Meaningful Human-to-Human Moments.”. Simpson hasn’t yet arrived at a standard definition of what human-to-human design means for the events industry, he said. “So,
Experience Design and the Power of Empathetic Perspective Taking. With experience design, it’s important that you take that first step in your attendees’ shoes. Empathetic design means you are constantly looking at things through their eyes; shifting from operational focus to empathetic focus, putting them at the forefront.
GME attendees had a chance to experience the space, which is designed to host everything from fashion shows to trade shows, during their customer appointments. Attendees could try out ReLounge’s therapeutic loungers, which aim to relieve back pain, at the GME’s on-site Wellbeing Garden. We have a real opportunity there.”
In this edition of The VIP Lounge podcast, we’re thrilled to showcase an interview with David Peckinpaugh, President of Maritz GlobalEvents. Our chat with David starts with a closer look at his career journey, as he shares more about what he enjoys about the events industry. Then it’s on to Experience Design.
“Safety and security is one of the biggest issues we have in our business currently and people are talking about it continually,” said Ben Goedegebuure, Vice President, Global General Manager of Maritz GlobalEvents. Event security is by no means a new issue.
In-person attendees at Destinations International’s annual convention in July gather for a reception at Oriole Park inside Camden Yards in Baltimore. I do believe the strength of business events and conferences will be that they are capable of providing networking and knowledge sharing — sometimes one-on-one, at least in smaller groups.
To increase event attendance, yearly conferences must consistently achieve their goals for growth and evolution. Reaching new attendees remains a consistent challenge for 90 percent of meeting planners, and it is of critical importance. How can event planners identify new sources of attendees and increase event attendance?
When Attendees Have Options, Why Should They Choose You? The chances are good that your event is not the only one of its kind. That means your potential attendees may have to pick your event or another, which also means someone wins and someone loses. So how do you come out on top? Deliver on your promises.
In fact, she says she felt validated after readi ng a MeetingsNet article titled 6 Top Trends Shaping the Meetings Scene in 2023 (inflation, decentralized workforce, attendee well-being, DEI, technology, and sustainability) because the planned IMEX education tracks were so closely aligned. Sessions cover generative A.I.,
Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. Over the last three years, Skift Meetings has hosted more than 80,000 attendees at 26 webinars and events, published 27 reports, written more than 500 articles, and more.
What do you do when some of your eventattendees want to book more than one room in the event hotel block to give their family and even extended family a vacation? Annamarie Luccarelli , CMP, senior event manager at BroadcastMed, asked the PCMA Catalyst Community. “A Here’s a sampling from a recent Catalyst discussion.
PS: In a recent post penned by Jeff Fugate, The “Why” is the Most Important Aspect of EventDesign , he identified a fourth motivator: The Party. We’ll be digging into that design element a bit more in future posts to discern if/when it’s a decision-to-attend trigger versus an experience that amplifies networking outcomes.).
“I knew I wanted to expand my role in live events after learning about the 8 Phases of Experience Design,” Taylor said. Once he heard this methodology masterfully broken down by Greg Bogue, Chief Experience Architect at Maritz GlobalEvents , he knew where his next adventure was leading him.
This event had plenty of “Expectaholics” in attendance. Once personas were developed, the organizers used our 8 Phases of a Successful Eventdesign methodology to carefully plan each experiential element – always with the guest personas in mind. What’s Behind The Curtain.
The full version of this article was originally published in the Maritz GlobalEvents Blog. When we ask clients about their event challenges, we frequently hear: “Every year it becomes harder and harder to top last year’s event.”. At Maritz GlobalEvents, we face the same challenge.
The AIME Knowledge Program session started by proposing to remove the term hybrid from our event vocabulary altogether! Because some would argue that having content designed for a face-to-face event delivered online, is not doing anyone any favours. Consider paid subscriptions for non-members and non-attendees.
Join us for an insightful discussion on how Interprefy is transforming the world of localization at globalevents and conferences. Learn how Interprefy’s cutting-edge technology is helping event planners break down language barriers and create truly inclusive experiences for all attendees, regardless of language or location.
To win the hearts, minds, and loyal attendance for your event crowd, event professionals will need to set aside the predictable “Rinse & Repeat” playbook and serve attendees a few new experiences they won’t expect. Based in logic and utility, this type tends to touch on ways you make life easier for your attendees.
This decade will see a lot of events banding attendees together in demand for impact. We have the opportunity to lead by example and create spaces of respect and inclusion. We can generate conversations that lead to broader social progress and change. Enabling Movements.
Check out these insightful pieces: Event Magic Happens at the Intersection of Data St. and Design Ave. When you combine the vast knowledge of data and the creative power of design, you can make event magic happen that will surprise and delight your attendees. Continue Reading?.
At last year’s conference, PCMA opened itself up to outside observation from the team at Steelcase, led by Kim Condon, Event Strategist, and Tom Condon, EventDesign Director, and their group of scientists. “Sometimes, you lose perspective on what’s really happening at your event,” said Kim.
The 8-Phases of a Successful Event is an outstanding blueprint for mapping out steps (large & small) you can take to improve event experiences across their entire event journey – before, during, and after the live event. Post authored by Donna Kastner, Founder, Retirepreneur.
Podcasts featuring event speakers can help boost attendance and engagement. will also help build anticipation and excitement about your event, right up to the moment guests arrive. The podcast subscription model is ripe for fostering year-round engagement.
One of the most effective ways to ensure the long-term health of your event is to convert first-time guests into loyal, life-long fans. But you can’t do that until you see the event experience through their perspective. Post authored by De-de Mulligan, President, Chief Content Strategist, Mulligan Management Group.
33% sponsored an email blast to the attendee list. 31% bought an ad that went on the event or organization’s website. One of the challenges with multiple logos on printed signage or a banner is attendees consider it to be ‘logo soup.’. Give attendees a deal on your next event. 32% underwrote printed signage.
Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. Over the last three years, Skift Meetings has hosted more than 80,000 attendees at 26 webinars and events, published 27 reports, written more than 500 articles, and more.
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