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Good, Fast, Cheap: A Broken System Reevaluated

Smart Meetings

What marketers used to say was, “Good, fast, and cheap. Marketing isn’t a “You Pick 2” world anymore. More : How to Run a Successful Email Event Marketing Campaign. There is a much more important element of marketing that hasn’t changed over the years: vision. You can pick two.” That used to be the “Rule of Three.”

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Good, Fast, Cheap: A Broken System Reevaluated

Smart Meetings

What marketers used to say was, “Good, fast, and cheap. Marketing isn’t a “You Pick 2” world anymore. More : How to Run a Successful Email Event Marketing Campaign. There is a much more important element of marketing that hasn’t changed over the years: vision. You can pick two.” That used to be the “Rule of Three.”

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Were Thousands of Vegas Memorial Weekend Visitors a Dry Run for Conventions?

Smart Meetings

Meetings will feel a little different for the rest of the year, but when we look to the back half of the year it is very strong with a lot of pent-up demand,” said Chandra Allison , senior vice president of sales and marketing at The Venetian Resort Las Vegas and Las Vegas Sands. Proven Safe. Mike Massari. Ready for Fun.

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Lessons from an Over-the-Top Brand Experience Summit in Vegas

Smart Meetings

The invitation-only activation for CMOs during IMEX demonstrated the power of live events How do you surprise and delight veteran marketing executives who have seen it all? Focus on the Target Audience POV Meeting professionals know that some of the best ideas happen between sessions.

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Five Ways Influencer Marketing Is a Game-Changer for Events

Convene by PCMA

If you haven’t added influencer marketing — a collaboration between popular social-media users and brands to promote brands’ products or services — into your event marketing mix yet, consider these five reasons to do so. Influencer marketing enables you to: Reach younger audiences. Find a more qualified, new audience.

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Better Showroom Loyalty and Incentive Reward Programs

Brightspot Incentive Events

The Brightspot catalog is “award neutral” because Brightspot does not push a particular reward type upon every client but uses motivational expertise to recommend the best options based on the audience demographics, the volume of sales transactions, the value of each sale, and the competitive landscape.

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8 Festivals in Pittsburgh That Make Steel City an Exciting Place to Call Home

Redfin

Marvel at the meticulously restored vehicles on display during car shows, where automotive enthusiasts gather to admire the craftsmanship and design of these automotive legends. Live performances by talented artists captivate audiences, while parties and social events create spaces for connection and celebration.