Audience Automotive Promotion 
Brightspot Incentive Events
SEPTEMBER 7, 2023
The Brightspot catalog is “award neutral” because Brightspot does not push a particular reward type upon every client but uses motivational expertise to recommend the best options based on the audience demographics, the volume of sales transactions, the value of each sale, and the competitive landscape.
ITA Group
JUNE 30, 2022
SPIFs, spurts and promotions are great ways to drive sales activity. But first, understand what behavior you’re looking to drive: Who is your target audience? What is the promotion’s time frame? Drive engagement and spice up sales incentives with new and fresh ideas beyond the classic “sell X, get Y” promotion.
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ITA Group
MAY 20, 2021
We want to be sure we’re focused on modifying those desired behaviors that yield positive bottom line outcomes in a manner that is easily understood and executed by the audience we’re engaging. Use a combination of strategies to engage your audience, help them achieve their goals and reward them accordingly.
Redfin
MAY 18, 2023
Marvel at the meticulously restored vehicles on display during car shows, where automotive enthusiasts gather to admire the craftsmanship and design of these automotive legends. Live performances by talented artists captivate audiences, while parties and social events create spaces for connection and celebration.
ITA Group
FEBRUARY 11, 2022
You’ll get actionable recommendations on how to better structure incentives and promotions for positive results. See It In Action: A leading manufacturer needed to overcome two challenges: reaching an audience spread across nearly 900 dealerships nationwide; and justifying the existing incentive investment. Learn More >. Learn More >.
Convene by PCMA
DECEMBER 4, 2023
If you haven’t added influencer marketing — a collaboration between popular social-media users and brands to promote brands’ products or services — into your event marketing mix yet, consider these five reasons to do so. Influencer marketing enables you to: Reach younger audiences. Find a more qualified, new audience.
ITA Group
JANUARY 21, 2021
To do this, steal a lesson from automotive and repair shops by giving customers a resource (like a website or mobile app) to use while shopping to address questions like, ‘Do you need any help?’ A great way to engage and nudge recognition within a retail audience is to present managers with actionable and timely engagement data.
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