Endless Events

JUNE 22, 2018

Running out of trade show ideas for improving your B2B events? Teams handling travel management can also use various software to sync their team’s travel details with registration data. Behind their success is their penchant for designing events around the specific needs of the audience without fear of thinking outside the box.

Trade Show 218

Trade Show Promotion Social Media Venue 218

Smart Meetings

JUNE 9, 2021

Let’s discuss how you can write the perfect invitation email for your virtual event to drive more registrations in 2021. This is especially valid if you are inviting B2B contacts with whom you’ve worked extensively before—there’s no need for overly formal writing. Open with an Engaging Subject Line. Address the Most Pressing Points.

Virtual Events 264

Virtual Events Seminar Remote B2B 264

Convene by PCMA

JANUARY 6, 2025

While the Wicked refresh reinvigorated interest from the Broadway musical loyalists by staying true to the source material and paying homage to its original stars with movie and press tour cameos, the marketing campaign went full throttle to attract new audiences. Broaden the audience with strategic partners. Be everywhere.

Marketing 59

Marketing Marketing Social Media Public Relations 59

Bizzaboo

AUGUST 7, 2023

Event ticketing and registration are the first — and perhaps most important — opportunities to impress attendees with a seamless, personalized experience and set the stage for a successful event. Luckily, according to Bizzabo’s The state of in-person B2B conferences report , 61.7% of event organizers have seen growth in registration.

Registration 92

Registration Social Media Events Advertising 92

Endless Events

OCTOBER 19, 2018

Eventbrite is a global platform provi ding online event registration solutions to event organizers, but their blog is jam-packed with fast-reads on the general subjects of event planning, promotion and tech. For instance, the most recent volume is “All About Audiences” including how to attract new ones. Eventbrite. Connect Association.

Trade Show 333

Trade Show Events Planner Trends 333

Smart Meetings

JULY 6, 2022

This means we can expect to see an increased focus on things like contactless registration, temperature checks, mask requirements, and social distancing measures, even as local governments lift restrictions. . From legacy Fortune 100 institutions to inventive start-ups, Ryan Gould brings extensive experience with a wide range of B2B clients.

Meeting 264

Meeting Planner Technology Technology 264

Eventtia

JANUARY 2, 2023

In this guide, we will discuss all you need to know about event marketing: the initial concept of event marketing, effective event marketing strategies and ideas you can use in 2023, and how to ensure you are reaching your target audience at the right time. Event marketing can be B2C or B2B in nature. In B2B event marketing (i.e.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Social Tables

DECEMBER 5, 2018

Annual B2B events, B2C events, nonprofit fundraisers, and community-organized events must strike the perfect balance of increasing engagement while staying on budget. The Global Meetings and Events Forecast reports that the average B2B event, for instance, operates on this budget breakdown: 43% marketing and promotion. 18% venues.

Attendee 146

Attendee eCommerce B2B Apparel 146

Motivation Excellence

NOVEMBER 22, 2024

What are your goals, who is your audience, what environment do you want to curate? We have 40 years of experience delivering excellence in the B2B incentives, group travel, meeting, event, loyalty and performance improvement industry. Strategy This is the foundation for success and risk reduction. Were here to assist where you need us.

Meeting 130

Meeting B2B Logistics Contracts 130

Bizzaboo

AUGUST 4, 2023

In B2B marketing, building meaningful connections and nurturing customer relationships are critical drivers of success. Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall.

B2B 52

B2B Event Marketing Marketing Marketing 52

Endless Events

SEPTEMBER 13, 2022

82% of B2B marketers believe that attendee engagement is a key KPI for event success. But we all know it isn’t exactly easy to hold an audience’s attention. It should leave a lasting impression on your audience and prioritize visibility and accessibility. They also prioritize staying within budget and gaining registrations.

Consulting 177

Consulting Events Seminar B2B 177

Eventtia

NOVEMBER 7, 2024

B2B Events: Events for professionals meaning to meet other professionals, network and make business. Especially for consumer events and large B2B events. Especially great to reach out to global audiences. Who is the target audience, and how can the event address their interests?

Management 118

Management Speakers Logistics B2B 118

Smart Meetings

DECEMBER 1, 2023

We talked to Alon Alroy, chief marketing officer with the B2B conference software company Bizzabo to find out how to build a tech stack that delivers results. The right tech mix empowers professionals to meet the demands of modern audiences, driving brand affinity, revenue growth, and overall success in 2024.

Event Technology 147

Event Technology B2B Technology Technology 147

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. Available separately or as part of Bizzabo’s Event Experience OS, Klik can be integrated into any event registration system, with full support from Bizzabo’s team of onsite experts.

Event Technology 116

Event Technology Platform Technology Technology 116

Bizzaboo

APRIL 3, 2023

of event organizers were able to reach a wider audience with virtual events ( Bizzabo , 2020) 54% of virtual event registrants convert to virtual attendees. of event organizers were able to reach a wider audience with virtual events ( Bizzabo , 2020) 54% of virtual event registrants convert to virtual attendees.

Marketing 105

Marketing Marketing Trends Virtual Events 105

Bizzaboo

FEBRUARY 27, 2023

Although some folks are most interested in growing sales pipelines, others care more about discovering new opportunities, increasing registrations, and driving brand awareness. To accomplish this, look at figures like total registrants, attendees, marketing qualified leads (MQLs), and attendee satisfaction (via NPS scores).

Trade Show 111

Trade Show Registration Events B2B 111

Bizzaboo

JULY 12, 2022

of event organizers were able to reach a wider audience with virtual events ( Bizzabo , 2020). 54% of virtual event registrants convert to virtual attendees. of event organizers have been able to reach a wider audience with virtual events ( Bizzabo , 2020). 80% of virtual event registrations are free ( Bizzabo , 2020).

Marketing 105

Marketing Marketing Trends Virtual Events 105

Bizzaboo

DECEMBER 4, 2023

It’s clear that the key to harnessing the full potential of conferences lies in having a solid in-house event team, and this article delves into why an in-house team is indispensable for B2B conference success. The event planning team collaborates with marketing to create compelling content that resonates with the target audience.

B2B 59

B2B Event Planning Conference Logistics 59

Bizzaboo

OCTOBER 3, 2023

Audience engagement took on an entirely new meaning when virtual and hybrid events arrived during the pandemic. According to 19% of the 1,757 event organizers surveyed for our State of in-person B2B conferences report , increasing attendee engagement is the highest priority for their company as they plan their next conference.

Audience 59

Audience Event Apps Registration Social Media 59

Convene by PCMA

JULY 15, 2024

Humans are still critical to engineer prompts and identify when the output is inaccurate or falls short — including tone and terminology that doesn’t align with the industry, audience, or message. Anticipating Change With AI rapidly gaining trust over search engines, attendees will soon make registration decisions by asking AI.

SEO 111

SEO Retail Public Relations B2B 111

Bizzaboo

MARCH 20, 2023

Today, we’re incredibly excited to share that Bizzabo has been recognized as a Leader in The Forrester Wave™: B2B Event Management Technology, Q1 2023 report. Learn why Forrester named Bizzabo a Leader in The Forrester Wave: B2B Event Management Technology, Q1 2023.

B2B 52

B2B Technology Technology Management 52

Bizzaboo

MARCH 20, 2023

Today, we’re incredibly excited to share that Bizzabo has been recognized as a Leader in The Forrester Wave™: B2B Event Management Technology, Q1 2023 report. In early 2021, Bizzabo was named a Forrester Wave Leader in The Forrester Wave™: B2B Marketing Events Management Solutions, Q1 2021.

B2B 52

B2B Technology Technology Management 52

Convene by PCMA

DECEMBER 11, 2024

And soon, a new year will bring even more new tools, tactics, and technologies that will enable us to better reach and communicate with our trade-show and conference audience and participants. For the year ahead, we predict AI will transform global audience acquisition and engagement.

Trade Show 52

Trade Show Social Media Events Trends 52

Bizzaboo

OCTOBER 11, 2023

Consider this data from our State of in-person B2B conferences report : 68.9% Building websites, increasing event registrations, and promoting email are all possible thanks to event technology. Welcome to the 2024 event technology guide! Not sure you need event technology? Think again! Event tech also leads to a better user experience.

Event Technology 105

Event Technology Technology Technology Registration 105

Eventtia

NOVEMBER 10, 2023

What is Event Management Software Event management software is an essential tool that supports all aspects of event planning, from online registration and ticketing to attendee management and reporting. Here’s a list of specialized tools to consider: Online registration and ticketing platforms are invaluable tools for event planners.

Management 117

Management Registration Vendor Proposal 117

Bizzaboo

OCTOBER 18, 2023

Consider these findings from our State of in-person B2B conferences report : 68.9% This type of software for event planners provides a centralized platform where planners can manage tasks such as event registration, attendee engagement, venue selection, speaker scheduling, ticketing, and much more, all within a single interface.

Management 110

Management Sponsors Registration Speakers 110

Stova

APRIL 25, 2024

Warm leads are those who have actively opted in to receive your emails, allowing you to reach your audience directly. Segment Segmenting your audience is a powerful way to ensure your email marketing reaches the right people. This ensures your audience is receiving relevant information that they actually want to engage with.

Marketing 105

Marketing Marketing Social Media Audience 105

Bizzaboo

MARCH 18, 2024

of organizers plan to maintain or increase the frequency of their in-person B2B events this year , Bizzabo's Klik Experiential is on pace for a 500% increase in adoption in the next 12 months, driven by the demand for experiential solutions to ensure the success and scalability of events.

Event Technology 111

Event Technology Technology Technology Event Apps 111

AltexSoft Travel

MARCH 2, 2020

Online and offline travel agencies provide a wide selection of services to a wide range of audiences, so they rarely have control over the resources at the immediate destination. Today DMCs function as a single point of contact for their B2B and B2C clients. So the question is how these B2B relationships work. Who does then?

Destination Management 95

Destination Management Management Travel Travel 95

Convene by PCMA

JANUARY 12, 2023

Organizers must respond with elevated event environments, more wayfinding solutions, and an overall attention to reducing friction — like lengthy registration forms, lines, and other logistical hurdles. Attendees want experiences that are seamless, engaging, and intuitive. Attendees are socially linked and highly influenced by their peers.

Logistics 105

Logistics Events Public Relations B2B 105

Convene by PCMA

OCTOBER 31, 2022

As a result of a marketing campaign that constantly evolves to reflect market forces, the shifting media landscape, and changing audience behaviors, IBIE’s attendance has continued to grow over the last few editions — including at its most recent event, Sept. In fact, baker attendance rose 25 percent compared to IBIE 2019.

Marketing 98

Marketing Marketing Retail Public Relations 98

Traveler's Q

SEPTEMBER 7, 2023

Unlocking its secrets can open a world of possibilities for event organizers looking to reach a wider audience and generate buzz. For instance, you might want to attract a specific audience, increase ticket sales, or enhance brand awareness. The website should include the event details such as date, time, venue, and registration link.

Social Media 130

Social Media Promotion Media Marketing 130

Bizzaboo

NOVEMBER 7, 2022

According to Bizzabo data, 97% of B2B marketers believe in-person events play a critical role in achieving business outcomes. Meanwhile, Forrester found that B2B companies allocate as much as 40% of their budgets to events ! Is your strategy ready for what audiences expect in 2023? Onsite event registration software.

Social Media 98

Social Media Registration Sponsors Events 98

The MICE Blog

SEPTEMBER 9, 2021

It’s important to sample the right audience. At the basic level, I need to ask ‘Is the right audience (the target group) there?’ I can be very specific and set out two or three objectives for this target audience horizon. But if we go one step higher, you may ask for the satisfaction of your target audience.

Trade Show 130

Trade Show Social Media Events Virtual Events 130

Eventtia

NOVEMBER 10, 2023

What is Event Management Software Event management software is an essential tool that supports all aspects of event planning, from online registration and ticketing to attendee management and reporting. Here’s a list of specialized tools to consider: Online registration and ticketing platforms are invaluable tools for event planners.

Management 96

Management Registration Vendor Proposal 96

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. These goals include increasing brand awareness, engaging with target audiences, generating leads, and fostering customer loyalty.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

MARCH 18, 2024

of organizers plan to maintain or increase the frequency of their in-person B2B events this year , Bizzabo’s Klik Experiential is on pace for a 500% increase in adoption in the next 12 months, driven by the demand for experiential solutions to ensure the success and scalability of events.

Event Technology 98

Event Technology Technology Technology Event Apps 98