Endless Events

JUNE 24, 2021

Whether you’re in B2B, B2C, or you simply love music festivals, this episode offers an insightful glimpse into the future. ” 2021 Live Event Experience: B2C Versus B2B. “A music festival is a B2C, but the B2B business is different. . “A music festival is a B2C, but the B2B business is different.

B2C 271

B2C B2B Events Sponsors 271

Endless Events

FEBRUARY 23, 2018

For instance, could you give a one-of-a-kind travel experience to your audience without them leaving their seats? Watch our webinar on how to maximize audience engagement if you want your next event to be truly memorable. Don’t forget that your audience should want to play the game (and feel forced into it).

Events 233

Events Automation Venue Certification 233

Smart Meetings

APRIL 7, 2023

On the meetings side, regardless of what happens in the larger economy, conference executives are seeing that they need to change the makeup of events they are producing because the audience that is returning is both younger and screen fatigued. The same goes for sponsors and exhibitors. Millennials and Gen Z want a curated journey.

Travel 246

Travel Travel Banking B2B 246

Convene by PCMA

JANUARY 6, 2025

While the Wicked refresh reinvigorated interest from the Broadway musical loyalists by staying true to the source material and paying homage to its original stars with movie and press tour cameos, the marketing campaign went full throttle to attract new audiences. Broaden the audience with strategic partners. Be everywhere.

Marketing 59

Marketing Marketing Social Media Public Relations 59

Endless Events

OCTOBER 19, 2018

It’s worth checking out if you’re looking for help attracting and engaging particular audiences or for tips on creating the right type of exhibition. For instance, the most recent volume is “All About Audiences” including how to attract new ones. Connect Association. Creators of Q&A and polling platform Sli.do Campaignlive.

Trade Show 333

Trade Show Events Planner Trends 333

Endless Events

APRIL 21, 2023

And while you may be familiar with influencer marketing in B2C, a popular approach to event partner marketing, event partner marketing in B2B spaces is also growing in popularity. I have a 15-year history of entrepreneurship, but not in the B2B space,” says Isaac. “I I didn’t know anything about partnerships at B2B SaaS companies.

Conference 194

Conference Marketing Marketing B2B 194

Social Tables

SEPTEMBER 14, 2021

Event engagement, also known as audience engagement, refers to an event’s ability to hold the attention of its audience as well as promote full participation from event attendees. Engaging events are captivating and compelling; they capture the attention of their audience from the start and hold on tight.

Social Media 176

Social Media Registration Virtual Events Audience 176

Endless Events

OCTOBER 26, 2018

Events are all about creating connections—connections between attendees, connections between an organization and its members, connections between a brand and its audience. Challenges could include things like: Visit 3 sponsor booths who seem most interesting to you. Answer a multiple choice question about the keynote speaker.

Networking 317

Networking Events Conference Attendee 317

Eventtia

JANUARY 15, 2025

Finally, well dive into proven strategies, like creating registration pages that actually work, sending emails that people want to read, using event apps to stay organized, and leveraging social media to reach your audience. Event marketing is a powerful way to connect with your audience because you can bring your brand to life.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Eventtia

JANUARY 2, 2023

In this guide, we will discuss all you need to know about event marketing: the initial concept of event marketing, effective event marketing strategies and ideas you can use in 2023, and how to ensure you are reaching your target audience at the right time. Event marketing can be B2C or B2B in nature. In B2B event marketing (i.e.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Eventtia

JUNE 30, 2022

Virtual Stage: The virtual audience could attend every conference or activity that was streamed, interact with other attendees and make virtual appointments to discuss possible business partnerships. Going Hybrid and Running an Impactful B2B Event appeared first on Eventtia. These are some of the features that made Ace of M.I.C.E

B2B 77

B2B Airlines Sponsors Tourism 77

Endless Events

SEPTEMBER 13, 2022

82% of B2B marketers believe that attendee engagement is a key KPI for event success. But we all know it isn’t exactly easy to hold an audience’s attention. It should leave a lasting impression on your audience and prioritize visibility and accessibility. Luckily, creative event experiences, like VR , can boost engagement.

Consulting 177

Consulting Events Seminar B2B 177

Eventtia

NOVEMBER 7, 2024

B2B Events: Events for professionals meaning to meet other professionals, network and make business. Especially for consumer events and large B2B events. Especially great to reach out to global audiences. Who is the target audience, and how can the event address their interests?

Management 118

Management Speakers Logistics B2B 118

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. ” A modern, open platform designed for scale Bizzabo’s Event Experience OS is a modern, intuitive end-to-end platform built for managing events of all sizes, types, and formats.

Event Technology 116

Event Technology Platform Technology Technology 116

Bizzaboo

AUGUST 4, 2023

In B2B marketing, building meaningful connections and nurturing customer relationships are critical drivers of success. Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall.

B2B 52

B2B Event Marketing Marketing Marketing 52

Convene by PCMA

APRIL 21, 2024

The benchmarks are comprised of a combination of post-event and on-site surveys among mainly medium and large B2B trade shows — 21,269 completed surveys,” Joe Federbush, EVOLIO Marketing’s president and chief strategist, told Convene. Sponsors want cost-effective, transparent, new/unique sponsorship opportunities.

Sponsors 59

Sponsors Trade Show Events Prospect 59

Bizzaboo

JULY 12, 2022

of event organizers were able to reach a wider audience with virtual events ( Bizzabo , 2020). of event organizers have been able to reach a wider audience with virtual events ( Bizzabo , 2020). of event organizers were able to reach a wider audience with virtual events ( Bizzabo , 2020). B2B Event Industry Statistics.

Marketing 105

Marketing Marketing Trends Virtual Events 105

Convene by PCMA

OCTOBER 9, 2023

If we believe price sensitivity is a concern for our audience, we may experiment with a one-day sponsored promotion. Being open and agile could lead to reallocating money from an underperforming international push to one that targets a drive-distance audience.

Registration 105

Registration Publishing Public Relations B2B 105

Convene by PCMA

AUGUST 22, 2022

Event marketers looking to grow their databases, build awareness, keep audiences engaged, and ultimately increase attendance should consider the following top-of-funnel ideas for creating and optimizing content. Many will enthusiastically take advantage of this additional opportunity to share their wisdom with a new audience.

Human Resources 98

Human Resources Public Relations B2B Speakers 98

Bizzaboo

DECEMBER 4, 2023

It’s clear that the key to harnessing the full potential of conferences lies in having a solid in-house event team, and this article delves into why an in-house team is indispensable for B2B conference success. The event planning team collaborates with marketing to create compelling content that resonates with the target audience.

B2B 59

B2B Event Planning Conference Logistics 59

Convene by PCMA

JULY 15, 2024

Using Reactive AI to Build Better Event Experiences In the event world, reactive AI makes content easier to consume, speeds information delivery, and generates better ROI for exhibitors and sponsors. Vanessa Page is a copy director at mdg , A Freeman Company, a full-service marketing and public relations firm specializing in B2B events.

SEO 111

SEO Retail Public Relations B2B 111

Bizzaboo

MARCH 18, 2024

Organizers have spoken — maximizing sponsor and exhibitor ROI is more crucial than ever. This technology enhances attendee engagement and significantly amplifies results for exhibitors and sponsors. Klik facilitates an instant exchange of contact information, enhancing user experience and encouraging more natural networking.

Event Technology 111

Event Technology Technology Technology Event Apps 111

Bizzaboo

MARCH 20, 2023

Today, we’re incredibly excited to share that Bizzabo has been recognized as a Leader in The Forrester Wave™: B2B Event Management Technology, Q1 2023 report. Learn why Forrester named Bizzabo a Leader in The Forrester Wave: B2B Event Management Technology, Q1 2023.

B2B 52

B2B Technology Technology Management 52

Bizzaboo

MARCH 20, 2023

Today, we’re incredibly excited to share that Bizzabo has been recognized as a Leader in The Forrester Wave™: B2B Event Management Technology, Q1 2023 report. In early 2021, Bizzabo was named a Forrester Wave Leader in The Forrester Wave™: B2B Marketing Events Management Solutions, Q1 2021.

B2B 52

B2B Technology Technology Management 52

Bizzaboo

OCTOBER 18, 2023

Consider these findings from our State of in-person B2B conferences report : 68.9% Bizzabo’s branded mobile app also offers on-screen branding opportunities for sponsors, which can help drive additional revenue. Audience Reactions According to Bizzabo data , 52.9% Chat Channels The best events are interactive.

Management 110

Management Sponsors Registration Speakers 110

Smart Meetings

DECEMBER 1, 2023

We talked to Alon Alroy, chief marketing officer with the B2B conference software company Bizzabo to find out how to build a tech stack that delivers results. The right tech mix empowers professionals to meet the demands of modern audiences, driving brand affinity, revenue growth, and overall success in 2024.

Event Technology 147

Event Technology B2B Technology Technology 147

Bizzaboo

APRIL 3, 2023

of event organizers were able to reach a wider audience with virtual events ( Bizzabo , 2020) 54% of virtual event registrants convert to virtual attendees. of event organizers were able to reach a wider audience with virtual events ( Bizzabo , 2020) 54% of virtual event registrants convert to virtual attendees.

Marketing 105

Marketing Marketing Trends Virtual Events 105

Bizzaboo

OCTOBER 3, 2023

Audience engagement took on an entirely new meaning when virtual and hybrid events arrived during the pandemic. According to 19% of the 1,757 event organizers surveyed for our State of in-person B2B conferences report , increasing attendee engagement is the highest priority for their company as they plan their next conference.

Audience 59

Audience Event Apps Registration Social Media 59

Convene by PCMA

JANUARY 12, 2023

Not only did this experience delight and revitalize attendees, it caught the attention of sponsors, igniting a fierce competition to lock down sponsorship for the following year. And all the puppies were adopted by show end! Experiential expectations increase. Attendees want experiences that are seamless, engaging, and intuitive. On the Web.

Logistics 105

Logistics Events Public Relations B2B 105

Bizzaboo

MARCH 18, 2024

Organizers have spoken — maximizing sponsor and exhibitor ROI is more crucial than ever. This technology enhances attendee engagement and significantly amplifies results for exhibitors and sponsors. Klik facilitates an instant exchange of contact information, enhancing user experience and encouraging more natural networking.

Event Technology 98

Event Technology Technology Technology Event Apps 98

Bizzaboo

FEBRUARY 27, 2023

For example, according to Markletic, 66% of event organizers claim live sessions lead to higher audience engagement and overall event success. Analyzing participant data and audience engagement metrics can shed light on how people respond to different types of content. However, sometimes sessions can flop and fail to generate interest.

Trade Show 111

Trade Show Registration Events B2B 111

Bizzaboo

OCTOBER 11, 2023

Consider this data from our State of in-person B2B conferences report : 68.9% ” Choose the Right Event Format and Use Case When planning an event, you must consider the format and type that makes the most sense for your goals, audience, and budget. Welcome to the 2024 event technology guide! Not sure you need event technology?

Event Technology 105

Event Technology Technology Technology Registration 105

Bizzaboo

NOVEMBER 7, 2022

According to Bizzabo data, 97% of B2B marketers believe in-person events play a critical role in achieving business outcomes. Meanwhile, Forrester found that B2B companies allocate as much as 40% of their budgets to events ! Is your strategy ready for what audiences expect in 2023? Decide What Audience Engagement Looks Like.

Social Media 98

Social Media Registration Sponsors Events 98

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. ” A modern, open platform designed for scale Bizzabo’s Event Experience OS is a modern, intuitive end-to-end platform built for managing events of all sizes, types, and formats.

Event Technology 69

Event Technology Platform Technology Technology 69

Social Tables

DECEMBER 1, 2021

Optimize your event page to reach the largest audience. Create conversations, post relevant content, and engage with user activity to continue growing the event’s audience. . Set communication expectations with the audience and commit to them in order to start building pre-event trust with attendees. Learn more.

Promotion 88

Promotion Social Media Vendor Audience 88

The MICE Blog

SEPTEMBER 15, 2022

It’s advertising, engaging with the communities and making efforts to bond with those young audiences. That makes it interesting for brands, and also for corporates, because it’s very hard to reach young audiences. And esports also might not immediately appeal to a female audience. . What is corporate esports?

Advertising 130

Advertising Sports Audience Entertainment 130

Eventtia

MAY 27, 2024

So, how do you find the right sponsors for your event? Instead of blindly targeting everyone and anyone who could be potential sponsors, it’s important to focus your time and resources well by targeting only those with a high likelihood of sponsoring the types of events you are currently doing.

Proposal 62

Proposal Sponsors Social Media Prospect 62