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Event Marketing Strategies and Ideas: The 2023 Guide

Eventtia

In this guide, we will discuss all you need to know about event marketing: the initial concept of event marketing, effective event marketing strategies and ideas you can use in 2023, and how to ensure you are reaching your target audience at the right time. Event marketing can be B2C or B2B in nature. Event Launch and Registration.

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35 Event Marketing Ideas that Work

Social Tables

Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. We review event marketing ideas designed to help planners and marketers craft better content, reach a wider audience, and increase event attendance.

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6 Steps to Creating Event Merchandise That Your Attendees Actually Want

Social Tables

Annual B2B events, B2C events, nonprofit fundraisers, and community-organized events must strike the perfect balance of increasing engagement while staying on budget. Many organizations and businesses rely heavily on merchandise designs that worked beautifully at past events to engage audiences and boost sales. Focus on (and update!)

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Destination Management Companies: How Travel Agencies Can Tap Into DMC Potential

AltexSoft Travel

Online and offline travel agencies provide a wide selection of services to a wide range of audiences, so they rarely have control over the resources at the immediate destination. Today DMCs function as a single point of contact for their B2B and B2C clients. Login and registration forms for travel agencies at Orient Tours.

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8 Things You Need To Do Before Creating An Event

Alcor Mice

Think about important things such as: who your target audience is, where the venue will be, what your content will be. Ask questions like: was the registration process simple enough? As workers of the industry it’s important that you know what your audience wants. SET UP YOUR REGISTRATION. DESIGN A CONCEPT.

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A Guide To Creating Your Virtual Event

Alcor Mice

It is very possible for you to organize your own virtual event with an in-house production and marketing team; however, the last year has seen a rise in “virtual event managers” who offer a full range of services for your virtual event including marketing, platform and data management for registrations. Will your event be a B2B or B2C?

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Tips to Consider Before Leveraging Customer Data for a Targeted Customer Strategy

ITA Group

This means using the data to inform your engagement strategy, which motivates your audience to do something different or repeat desired behaviors. How Clean Data Can Be Used : Clean data can be quickly segmented to target a variety of audiences with a variety of motivators specific to their segment. Warranty registration.