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Before the pandemic hit in 2020, the events industry was a well-oiled machine. Virtual and hybrid events were nowhere near as common. While every big event already had its own eventapp, eventapp design was something only a few businesses dealt with. ” The Rapid Evolution Of EventApp Design.
Are you ready for the next crisis to strike at your event? What plan do you have in place to communicate important messages to your attendees? Crisis communication is an essential, if often overlooked, element for all events. Communication updates (via email, company chat, etc.)
Now, let’s explore how to achieve a higher retention rate and therefore increase your event ROI through six actionable steps. If you want to increase attendee retention, you need to figure out what makes your audience come back. And once the event is done, they’ll look back on it with fond memories.
Conference eventapps are a must for any conference in today’s world. Adding conference eventapps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conference eventapp?
And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology. As such, they’re the dominant audience at corporate events and conferences. Event technology solves many common event planning pain points.
Zoom , in its limited form, is still a choice for many virtual event planners because it’s budget-friendly and easy to use. Attendees can watch the panel and interact in the live chat, but there’s very little two-way communication available. 10 Benefits Of Event Platforms. Enhanced virtual audience engagement.
If you don’t have one yet for your future events, it’s high time to give some thought to if an eventapp is a fit for you. Are you able to keep your audience’s private information secure before, during, and after the event? Online security is an important aspect of events.
But that approach is hardly doable for corporate events, conferences, conventions, and other large-scale events. Today, there are so many simpler, faster, and more precise ways to track attendees: QR codes, RFID technology, Event platforms and eventapps, Event registration software, Other attendee tracking software solutions.
There are many ways to send out event notifications: via email, SMS, private messaging apps, and event platforms. And as we embrace event technology as the base of our events , they’re becoming increasingly more important. Emails: Overused Event Notifications. Is it push notification or a text?
And finally, software companies should see event planners as long-term partners rather than one-time customers. “When you look at eventapps and event platforms , 80% of them have the same basic features. You can see your schedule, maps, maybe there’s some audience engagement and networking.
Event platforms can be an event planner’s best friend. They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. EventApps To The Rescue. Conclusive Thoughts.
Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Get Started Free.
At this point, you’ll want to define why you’re putting together this event, and what you’re hoping to achieve. In the process, you’ll also want to define your target audience clearly, since this is a stepping stone for many aspects of planning and execution. Do you just want a speaker talking to the audience?
It would be like a presenter throwing a CatchBox mic into the audience, without telling them why or how to use it. Gamification isn’t about just playing games on an eventapp. But an eventapp is an efficient way of recording proof that the intended behavior has happened and then measuring the results.
It’s rare to get everyone on your team on the same site, so don’t waste it and start your pre-event planning right after. Survey Your Audience To Get Post-Event Feedback. Getting feedback is probably the most important thing you need to do during your follow-up meeting after events. Eventapps.
Choosing what to do at an event especially larger scale events with hundreds of sessions, networking events, keynotes and more can feel very overwhelming. Having data-driven activity suggestions in your eventapp. Apps are getting smarter. Strategic Crisis Communications . And they are right!
Then, they also address how certain people might simply be reluctant to embrace event technology, such as Metaverse or VR. What do we do with those audiences? Tune in and find out what our event tech masters have to say! The Digital Divide In The Events Industry: No Wi-Fi. This goes back to the early days of eventapps.
Now that virtual events are fairly normalized, it’s never been easier to access a global audience. Whether you’re planning a company event or an exhibition, it’s key that attendees all have the ability to efficiently communicate with one another and engage with the content.
Types of Conferences: A Diverse Landscape Conferences come in all shapes and sizes, each tailored to meet specific goals and engage a unique target audience. A thoughtful planning process is key to ensuring the event aligns with your goals and resonates with your target audience.
The AV industry, whether that’s your in-house hotel AAV or even third-party production companies, is struggling to be fully staffed up as we start to reincorporate in-person audiences into our event strategies.” ” Brandt’s Anecdote About Scope Creep & Understaffed Events.
” And last but not least, virtual audience engagement. “You can use eventapps for in-person events to some extent, although adoption is usually no higher than 30%. But it’s so much easier for virtual events. ” Event Planning Tips 2022: Tell A Story! Every action is trackable.
Here’s what you’ll find: Will’s journey from starting a DJ company as a high school student to being a CEO of one of the most influential event management companies, a candid conversation about audience engagement as one of the event profs’ biggest pain points: are smartphones the enemies or friends of engagement?
How will the events industry fare this year, and what trends will rule the roost when it comes to event planners’ priorities? 2019 Event Trends: Your Audience Craves Authenticity. Infusing Events With Hands-On Experiences. Your Audience Craves Authenticity. Infusing Events With Hands-On Experiences.
Who are they and which brands would they like to see as your event sponsors? Choose brands that share their core values with your audience. Who has sponsored events similar to yours? Is it increased brand exposure, lead generation, or data insights into your audience? . Communication is key.
It will be years until we see these types of AI at events. In reality currently, AI at events is mostly just programmed answers in technology such as chatbots and some eventapps. Hybrid Events Work With Any Budget. A hybrid event work with any budget. During your event. Long Term Engagement .
The first generation of technology allowed for communication to be possible without any landline by using a cellular network. 4G allowed gaming, video calls, the ability to download a song in seconds, video streaming, eventapps and so much more. Really being able to pop on a full VR rig and be there as part of the event.
At the IMEX America show in Las Vegas in early November, Greg Bogue, enterprise vice president of brand, experience, and innovation systems for Maritz Global Events, cited those five attributes of effective communication with potential event attendees. Attractive. In short, images work better than text. Personalized.
Before we can make these changes, we need to understand the footprint we’re leaving on the environment.What is the impact of our jobs, the events we attend, the festivals we go to, even the way we communicate with each other? Events cause a lot of waste and leave a large carbon footprint. Ease Into It. Social Media Channels.
Technology-enhanced networking can offer your attendees networking opportunities that go above and beyond traditional mix and mingle events. Here’s how each of these technologies—matching software, eventapps, and networking apps—can help your attendees form more concrete connections. But, there is a solution.
So, how can we implement innovative ideas and audience-focused design thinking to plan events that create a magnetic communal experience that is personalized to each attendee? Offer Personalization Before, During and After the Event Engaged attendees are actively involved in designing their event experience.
Likewise, it will be a lot more important to have a hefty suite of event promotion tools for an external event than for an internal event. Consider INBOUND: A 25,000+ person annual flagship marketing event produced by the marketing automation company HubSpot. A customizable event agenda module. Eventapp adoption.
Here are ten ways to make your next event sustainable without sacrificing the attendee experience. Communicate Your Commitment to Sustainability. It’s no wonder that 90% of event planners use e-tickets to streamline their events. . The best move is to offer everything within your eventapp.
In this post, we’ve compiled 51 must-ask event survey questions that you can paste directly into your post-event surveys to gain crucial insights into the attendee, sponsor, and employee experience. It’s an essential step in understanding what resonated with your audience and what needs to be improved.
Why authenticity matters in marketing a purpose-driven event. How to use the event’s purpose to fuel the structure. Why you need to track audience engagement with your event’s ‘why’. The challenges of planning events with a firm ‘why’. Benefits of planning a purpose-driven event.
In a meetings world where attendee expectations are changing faster than the eventapp technology, anticipating the needs of groups is essential. Every event has a unique objective and audience, and a space must reflect each event’s specific personality and needs. Multimodal Design. What can you do about it?
There’s been a lot of talk in the events industry about the community model. It comes with a slew of benefits, including continuous audience engagement and endless branding opportunities. Modern communities live online , either on social media and communication platforms or most recently, on event platforms.
What is event engagement? Event engagement, also known as audience engagement, refers to an event’s ability to hold the attention of its audience as well as promote full participation from event attendees. How can I tell if an event is engaging? Audience engagement during an event.
Using comfort and activities to surpass event-goer expectations. Customizing communication technology. Finding the right balance between a personalized event experience and invasive marketing. Use audience responses to inspire new “event paths”. Events attended so far. Events attendees have ‘favorited’.
Visit San Antonio President and CEO Mark Anderson with Smart Meetings VP JT Long Reposite’s AI Matching technology pairs planner RFPs with the best-fit suppliers based on geography, group size, event dates, target audience and other user preferences.
If you host mega-events, please ensure the security company of your choice has proven experience in handling events of that scale. They need to know the strategies, evacuation procedures and communication methods that come from overseeing such a large volume of people. Focus on lighting for event safety and security.
Finally, well dive into proven strategies, like creating registration pages that actually work, sending emails that people want to read, using eventapps to stay organized, and leveraging social media to reach your audience. What Is Event Marketing? Why Does Event Marketing Matter? Ready to get started?
It’s worth checking out if you’re looking for help attracting and engaging particular audiences or for tips on creating the right type of exhibition. There is honestly something here for every event planner, but what we think sets this blog apart is their “Behavioral Change” category. Connect Association. MeetingPlay.
This guide makes the exercise easier by defining the 5 best practices for getting your audience glued to your event. You also need to create a way for engagement to happen, ideally via the eventapp. And you need to set expectations about how your audience can participate.
Use your eventapp and virtual event platform to prompt exhibitors to engage with each other. But features like AI-powered matchmaking can also be used to pair exhibitors with complementary offerings or shared target audiences. Event Tech Lives Startup Launchpad is an example of this. Tag-team Pitches.
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