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Every meeting planner we know is a great juggler. So we have compiled our favorite meeting planner tips and few tricks to help you manage your time by using some classic event management shortcuts. By putting the audience’s needs first and giving them what they want, you could create an event that’ll leave a lasting impact.
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events.
When event planners measure how many attendees have attended their events before, they are getting insights into attendee loyalty. If you want to increase attendee retention, you need to figure out what makes your audience come back. Each event planner should know what makes their particular audience tick and get competitive.
What plan do you have in place to communicate important messages to your attendees? Crisis communication is an essential, if often overlooked, element for all events. This is what I learned from planning and communication with internal stakeholders to PR and event cancelation best practices with examples you can use.
How to improve audience engagement? Try these six audience engagement techniques at your next event. It takes ages for the microphone to be passed from audience member to audience member while everyone waits in awkward silence for the next question. Engaged audience members participate more, learn more, and are happier.
Events and communications professionals were forced to innovate under the immense pressure of the pandemic. Now, it’s vital that the industry continues to strive for events that create environments, which foster communication with no barriers and enhance connectivity. Growing Need for Chief Strategy Officers.
Once you understand how your audience behaves on different platforms, you can focus on being consistent and captivating where it matters. Across the more than 70 sessions, audience participation was encouraged. Chin-Hsun Tsai, associate professor and event management program director at Iowa State University.
Increasing audience engagement can be a challenge even for the best #eventprofs. In order to increase audience engagement, you need to first capture their attention. And are you being tactful enough in your communication? Make Your Audience Pay Attention. Start with your event invite emails by using killer subject lines.
If you’re stuck in a jam, today’s talk on event crisis communication is for you! Because event planners always have a million things on their minds, thinking about what could go wrong isn’t top of mind. This is why knowing about event crisis communication is an absolute must. Misinformation.
Designing accessible events topped almost all meetings industry event agendas in 2024, but few planners understand what is required to make everyone feel welcome even as equal access moves from the desired to the required column in their job descriptions. Most have multiple impairments, and that includes the audience and the speakers.
But while you use those services a lot, do you really know how to engage your audience on social media? If you’re the type who wants to watch instead of reading below, jump into our free audience engagement webinar ! Further, incentivize the games with prizes and you’ll have your audience buzzing with excitement!
How the gig economy is impacting the events industry In honor of Labor Day, Smart Meetings chatted with Tracy Judge, founder and CEO of Soundings , to get the latest scoop on the trends currently emerging within the freelance meeting planner gig economy. SM What types of freelance meeting planner roles are most in demand?
Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. Zoom , in its limited form, is still a choice for many virtual event planners because it’s budget-friendly and easy to use. Enhanced virtual audience engagement.
Chances are you’ve heard of asynchronous communication or learning before; the type of communication where participants don’t interact in real-time (at the same time). It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events.
And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology. As such, they’re the dominant audience at corporate events and conferences. The Benefits Of Event Technology & Effective Communication. Event Technology Supports Sustainability.
For suppliers looking to expand their business and stand out in a competitive landscape, one of the most lucrative opportunities involves connecting with meeting and event planners. Understand Your Target Audience: Who Are Meeting & Event Planners? To stand out, clearly communicate what makes your product or service unique.
Using AR Can Improve the Speaker-Audience Relationship. AR for events can also significantly change how presenters and event plannerscommunicate with attendees. . How do you truly connect with virtual and in-person audiences ?” AR could remove those challenges while enhancing audience participation. asks Will. “AR
If planners choose to evolve their event strategies the old way, they often struggle to allocate their budgets to cover all the new ground that’s been established since the virtual revolution. Roughly speaking, planners divide their entire budget into several distinct ‘areas’ of the event. Nothing more, nothing less!
Audience engagement plays a significant role in the success of any event. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert event planners and organizers understand that choosing the right audience engagement strategies can make or break an event.
That’s why it’s important for event planners to understand what drives them and why. Planners can use Bluetooth Low Energy and RFID technology to create heat maps. Additionally, planners can observe these changes over time by using the timelapse function. . For example, planners can identify and prevent a bottleneck on time.
Surprise Perks Leave a Lasting Impression Most meeting planners evaluate hotels based on predictable factors: space, facilities, amenities, and cost. A thoughtful upgradebe it a complimentary spa voucher, a room upgrade, or a personalized welcome packagesticks in a meeting planners mind long after their initial visit.
It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. For example, your audience can complete challenges , receive points for each completed challenge, and see where they are on a leaderboard. Gamification should help planners achieve their event goals.
As the world opens up and Covid restrictions are lifted, we will not return to business as we knew it before, largely because of lessons we learned about the benefits of communicating digitally. The answer is to understand both your in-person and virtual audiences while creating powerful experiences for both.
Can you feel that, event planner? Virtual audiences should no longer be treated as second-class citizens but rather as equal to your in-person crowd. After all, chances are that the virtual audience is even bigger than the in-person one. That way, they know what camera to look at to fully engage with the virtual audience.
Event planners, speakers and attendees all saw their calendars cleared out last March, returning slowly with virtual events and only now showing a glimmer of hope for the return of live conferences. Here are some ways you can make attendee experience a differentiator for your next event: Communication. A Killer Emcee.
In-person, virtual, hybrid – planners now must sit and wonder which type of event is the right one to choose. Hybrid is very much a new experience for everyone involved, including audiences! At this point, most planners have learned the importance of quality video. The keyword here is support. But off to what matters!
Now that virtual events are fairly normalized, it’s never been easier to access a global audience. Whether you’re planning a company event or an exhibition, it’s key that attendees all have the ability to efficiently communicate with one another and engage with the content. But there’s a silver lining.
But what good are any of those if event planners are not taught how to use them or if they stop working mid-event? Event planners should have somebody available to them 24/7. And finally, software companies should see event planners as long-term partners rather than one-time customers. The success of their event depends on it!
Are you able to keep your audience’s private information secure before, during, and after the event? For many in the industry, connecting with audiences is something that happens only when an event is about to launch. As event professionals, we are responsible for the protection of our audience’s data.
But while it’s easier for planners to have control over their own connection and train the speakers in the same sense, it’s not quite as easy on the attendee side. How can you be sure the audience will have the necessary speed and quality of WiFi? Communicate! So, how can you solve this? Cybersecurity Concerns.
After all, Gianna knows a lot about data analytics, content delivery, community, leadership, and so much more. They go over the recent changes in the events industry, ROI metrics, diversity and inclusivity, sustainability, and her favorite resources for event planners. ” And last but not least, virtual audience engagement.
Here’s what you’ll find: Will’s journey from starting a DJ company as a high school student to being a CEO of one of the most influential event management companies, a candid conversation about audience engagement as one of the event profs’ biggest pain points: are smartphones the enemies or friends of engagement?
Having a Plan A and Plan B is important for planners going into their events. Whether you are live streaming your event to a virtual audience or taping your event to provide attendees who did not attend in-person a chance to invest in the content. Clear Communication with Clients and Attendees. Flexible Contract Language.
In our 2020 event trends survey, 47% of event planners believed tailored break out session paths would be the biggest personalization trend for events in 2020. This is a win-win for both attendees and planners. As planners we are responsible for the impact our events have on the earth. Strategic Crisis Communications .
You’re either a planner eager to learn how you can set your virtual speaker up for success, or you’re a speaker looking to be trained in the art of virtual presentations. You might also just be a curious person, but for the sake of purpose, let’s assume you’re either a planner or a speaker. For The Speakers. #1
According to Will, event planners’ biggest nightmare is that platforms aren’t exempt from Murphy’s law. “I always tell planners that have been stuck with the same platform for awhile that it’s totally worth trying and figuring out what are your goals for your event. ” How Do I Choose A Platform?
For many years, it involved brands shelling out dollars for exposure at conventions that catered to their target audiences. Now, with data and technology bringing advertisers closer to their audiences, brands expect to see clear and conclusive evidence that sponsorships yield sufficient return on investment.
Event trends 2022 are here and let us tell you, it’s an exciting year for event planners who dare to dream big. Others, however, might seem a little bit too daunting for a novice planner, but they’re just what innovative and tech-savvy planners are looking for. Most trends in our guide are beginner-friendly.
Why Personalization Drives Results Meeting planners and corporate event organizers face tremendous pressure to create memorable experiences. Research over the past 10 years from various groups show that personalized marketing communications receive higher open rates and higher click-through rates than generic messages.
Now, venues also play a big part in promoting attendee safety and facilitating the technology necessary to engage the virtual audience. The support planners require from their venues increases tenfold in face of a hybrid future. It’s no longer just about the experience taking place on-site. Does it have its own studio?
However, event planners still struggle to secure long-lasting relationships with event sponsors. Finding, pitching, and keeping event sponsors is not a gamble – it’s a process that event planners need to carefully prepare for. Choose brands that share their core values with your audience. Communication is key.
What do we do with those audiences? But when you’re dealing with a remote audience, you’re pushing all of that infrastructure onto their end. If you’re catering to an audience where access to the internet may be difficult, then it is hard to have a digital event,” he says.
3D video mapping can be used to communicate a powerful story and brand experience. Floral archways have remained the evergreen go-to choice for a grand entrance for event planners for centuries. Don’t Forget to Direct Your Audience. 3D projection mapping is another awe-inspiring option for organizers. Leverage Technology.
.” Virtual Production: Event Planner As A TV Producer. “Event planners are so resilient. It was really rough, but so many event planners said they have to pivot. .” Your typical savvy event planner can become a TV producer.” Both types of audiences can talk to each other.”
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