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The Event Brew squad is tackling a complex topic today; a topic most event planners have contemplated in the last two years. It’s time to talk about audience engagement on eventplatforms! Event professionals are divided when it comes to implementing event technology to boost audience engagement.
Before the pandemic hit in 2020, the events industry was a well-oiled machine. Virtual and hybrid events were nowhere near as common. While every big event already had its own eventapp, eventapp design was something only a few businesses dealt with. ” The Rapid Evolution Of EventApp Design.
Even though there are now more than 100 eventplatforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. At Endless Events, we believe that eventplatforms and technology should be the basis of a modern event strategy.
One of the hottest topics in the events industry nowadays is hybrid and virtual audience engagement. But as the Event Tech Podcast highlights today, you can’t really talk about audience engagement without including audience response systems in the conversations. Audience Response Systems Are Not New.
Eventplatforms can be an event planner’s best friend. They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. Event ROI Stems From Goals & KPIs.
If you want to increase attendee retention, you need to figure out what makes your audience come back. The best way to do that is to ask them for feedback at strategic points before , during , and after the event. Check social media platforms to see what your attendees like most about your event.
Event planners everywhere now have the power of harnessing the immense potential of eventapps. While the use of an app can be a particularly valuable addition to an event, the lack of knowledge when deciding to go for it might prove to be too much in the end. Eventapps are great. Where To Begin?
Conference eventapps are a must for any conference in today’s world. Adding conference eventapps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conference eventapp?
And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology. As such, they’re the dominant audience at corporate events and conferences. Event Technology Provides Analytics & Data.
When we talk about the most popular eventplatform features , we typically think of registration and ticketing , integrations, gamification, and analytics reporting, for example. But what good are any of those if event planners are not taught how to use them or if they stop working mid-event? This should be the standard.”
But that approach is hardly doable for corporate events, conferences, conventions, and other large-scale events. Today, there are so many simpler, faster, and more precise ways to track attendees: QR codes, RFID technology, Eventplatforms and eventapps, Event registration software, Other attendee tracking software solutions.
It’s a great episode to catch up with everything Will and Brandt have been talking about in the past year and to see just how engaging this dynamic duo sounds in front of a live audience. They go over several favorite event tech tools, future predictions, and general event planning tips. ” EventPlatforms 101.
If you don’t have one yet for your future events, it’s high time to give some thought to if an eventapp is a fit for you. Are you able to keep your audience’s private information secure before, during, and after the event? The Lowdown on Event Tech Security.
Back before virtual events were the norm, planners already dabbled in eventapps. And one of the great things about this particular piece of event tech is push notifications. With virtual events, they become an even bigger ally, particularly where virtual attendee engagement is concerned. Gamification Wins.
. “I did this just last week, an event here in the UK that I was speaking at, where the organizer didn’t have a Q&A software, but I wanted to use that to engage with the audience. App Adoption. “We talk quite a lot about apps in our industry, don’t we?” ” Well, he’s not wrong.
There are many ways to send out event notifications: via email, SMS, private messaging apps, and eventplatforms. And as we embrace event technology as the base of our events , they’re becoming increasingly more important. ” SMS: Effective Event Notifications. .
It’s rare to get everyone on your team on the same site, so don’t waste it and start your pre-event planning right after. Survey Your Audience To Get Post-Event Feedback. Getting feedback is probably the most important thing you need to do during your follow-up meeting after events. Eventapps.
How can we bridge the gap between the virtual and the in-person audience? But we are getting ahead of ourselves – tune in and learn what else our lovely hosts have to say about hybrid audience engagement and interactions between the two audiences. Hybrid Event Interactions: What’s The Price?
Organizations use event marketing to: Promote the brand to a larger audience. Get data insights into their target audience. Hubspot’s INBOUND is an excellent example of event marketing. Eventplatforms and other online platforms are a great way to connect with your community at any place, any time.
Don’t rely on a cookie-cutter approach to creating RFPs, especially when you are in need of an eventplatform or mobile app to facilitate a virtual event. Your technology can make or break your event. Type of Event. What is the purpose of the event? Social Media. What level of customization is needed?
At this point, you’ll want to define why you’re putting together this event, and what you’re hoping to achieve. In the process, you’ll also want to define your target audience clearly, since this is a stepping stone for many aspects of planning and execution. Do you just want a speaker talking to the audience?
It would be like a presenter throwing a CatchBox mic into the audience, without telling them why or how to use it. Gamification isn’t about just playing games on an eventapp. But an eventapp is an efficient way of recording proof that the intended behavior has happened and then measuring the results.
. “I think the metaverse will reduce the number of eventplatforms currently on the market. No one wants to download another eventapp.” is decentralization, but then, we will all be on one metaverse platform. ” Simply put, there’s ROI in audience engagement. ” Drones: Hot. .”
Who are they and which brands would they like to see as your event sponsors? Choose brands that share their core values with your audience. Who has sponsored events similar to yours? Find events in your industry and see who their event sponsorship partners are. Support your claims with past event data.
While virtual technology helped preserve and grow the events industry throughout the pandemic, hybrid events have become a contentious issue among event leaders, especially as we “reincorporate in-person audiences in our meetings,” as Krueger describes where we are in the process. Defining a Good Hybrid Event.
Now that virtual events are fairly normalized, it’s never been easier to access a global audience. Whether you’re planning a company event or an exhibition, it’s key that attendees all have the ability to efficiently communicate with one another and engage with the content. Yes, you read that right.
In today’s fast-paced events industry, conferences have evolved into dynamic platforms for networking, knowledge sharing, and industry growth. Types of Conferences: A Diverse Landscape Conferences come in all shapes and sizes, each tailored to meet specific goals and engage a unique target audience.
Our guide will take you through your event goals, your potential audience, your budget, and the planned content of your event. It also gives you time to consider the accessibility, entertainment and lodgings of your audience. It can be hard to engage an audience when you’re up on a platform away from them.
The Event Tech Podcast is often so excited about all the innovation, new eventplatforms, and other event tech solutions on the market that we forget to talk about the digital divide in the events industry. Let’s face it: most event technology needs a strong internet connection to run smoothly.
It will be years until we see these types of AI at events. In reality currently, AI at events is mostly just programmed answers in technology such as chatbots and some eventapps. Chatbots Can Be Used on Many Platforms. Hybrid Events Work With Any Budget. A hybrid event work with any budget.
With the acquisition of digital eventplatform Run The World, EventMobi wants the industry to know that virtual events are a more powerful tool than we realize. There were a few things that were revolutionary in terms of virtual events during the pandemic, first of all because we couldn’t go anywhere.
Know your audience. Conduct surveys, analyze behavioral data from past events, talk to registrants and read comments they post in chat. Make sure it stays true to audience needs. For example, enrich live events with prerecorded content by thought leaders. Capture the energy of live events. Have a back-up plan.
The AV industry, whether that’s your in-house hotel AAV or even third-party production companies, is struggling to be fully staffed up as we start to reincorporate in-person audiences into our event strategies.” ” Brandt’s Anecdote About Scope Creep & Understaffed Events.
Technology is starting to play a big role in event planner networking. From eventapps to and matching software to wearable technology and private social media groups, there are a ton of different ways to use technology to enhance your events. Ultimately, an eventapp is useless if your attendees have trouble using it.
Planners want someone that enjoys their brand, loves to incorporate technology, is full of charisma, and knows how to work an audience. To really engage the audience you’ll need to find someone that appeals to them and can provide a unique feel to your event. Conference Speaker Must-Haves. They Tell a Story. They are Tech-Savvy.
In this post, we’ve compiled 51 must-ask event survey questions that you can paste directly into your post-event surveys to gain crucial insights into the attendee, sponsor, and employee experience. It’s an essential step in understanding what resonated with your audience and what needs to be improved.
” And last but not least, virtual audience engagement. “You can use eventapps for in-person events to some extent, although adoption is usually no higher than 30%. But it’s so much easier for virtual events. How can you plan an event to encourage participation?”
There’s been a lot of talk in the events industry about the community model. It comes with a slew of benefits, including continuous audience engagement and endless branding opportunities. Modern communities live online , either on social media and communication platforms or most recently, on eventplatforms.
Here’s what you’ll find: Will’s journey from starting a DJ company as a high school student to being a CEO of one of the most influential event management companies, a candid conversation about audience engagement as one of the event profs’ biggest pain points: are smartphones the enemies or friends of engagement?
In this past year, the events industry has been through quite a shakeup. New trends emerged: we embraced hybrid events , put safety first, and saw an incredible surge in eventappplatforms. Young professionals as well as seasoned event profs are migrating towards technology companies!
By including your audience in your marketing efforts, your brand will connect with them in a much more effective way. Experiential events can be a goldmine for user-generated content. Create a memorable hashtag and give your audience a chance to participate in an activity they will want to share on their profiles (ie.
“It’s gonna create an ‘easy button’ that you can click, and boom, it will analyze years of unwieldy data, build an event based on those insights with suggested locations, amount of space, speakers, content, length of time for sessions and all the marketing materials you need to promote it. All of these things that take time goes away.”
The Solution Room was originally meant to be a closing session, but it can be used as a plenary at any part of an event. It provides the perfect peer support and networking environment, while also allowing flexibility due to its ability to scale to whatever audience or purpose. After all, what event doesn’t need extra funds?
We were unable to connect to the platform from our remote location where we were broadcasting. We were getting a lot of, “Oh, it looks good on our side,” from the platform team. It’s not just a matter of getting a platform that has Q&A, polling and things like that. We’re bouncing around from support to support.
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