This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Sustainability is a hot-button issue for consumers around the globe. There was a 71% increase in online searches for sustainable goods — plus, public concern for the environment has grown by 16% since 2017. Fifty-nine percent of event planners say environmental responsibility impacts their event plans. Sign us up!
Sustainability isn’t going anywhere. It would only make sense that this effort spills into the event industry. Sustainableevents are one of our top choices for 2018 Event Trends.The sustainableevent trend is continuing to grow with no signs of stopping so it’s time to get on board! Go Paperless.
Conference eventapps are a must for any conference in today’s world. Adding conference eventapps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conference eventapp?
And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology. As such, they’re the dominant audience at corporate events and conferences. Event technology solves many common event planning pain points.
If you don’t have one yet for your future events, it’s high time to give some thought to if an eventapp is a fit for you. Are you able to keep your audience’s private information secure before, during, and after the event? Sustained Engagement Should Be Your Focus. Grab it here !
They go over the recent changes in the events industry, ROI metrics, diversity and inclusivity, sustainability, and her favorite resources for event planners. Event Planning: An Exciting & Challenging Career. First, Karmen asks Gianna about her background and how she got into the events industry.
Ponder this – in a world where technology develops and improves at an impressive speed, it’s our job as events profs to keep up with the motions. So why not be the one who takes the first step into more engaging, sustainableevents that can connect thousands of people from around the world at lower costs and increased flexibility?
Types of Conferences: A Diverse Landscape Conferences come in all shapes and sizes, each tailored to meet specific goals and engage a unique target audience. A thoughtful planning process is key to ensuring the event aligns with your goals and resonates with your target audience.
Choosing what to do at an event especially larger scale events with hundreds of sessions, networking events, keynotes and more can feel very overwhelming. Having data-driven activity suggestions in your eventapp. Apps are getting smarter. 2020 Virtual Event Trend: A Continued Focus on Sustainability.
So, how can we implement innovative ideas and audience-focused design thinking to plan events that create a magnetic communal experience that is personalized to each attendee? Offer Personalization Before, During and After the Event Engaged attendees are actively involved in designing their event experience.
Why authenticity matters in marketing a purpose-driven event. How to use the event’s purpose to fuel the structure. Why you need to track audience engagement with your event’s ‘why’. The challenges of planning events with a firm ‘why’. Benefits of planning a purpose-driven event.
In a meetings world where attendee expectations are changing faster than the eventapp technology, anticipating the needs of groups is essential. Every event has a unique objective and audience, and a space must reflect each event’s specific personality and needs. Multimodal Design. What can you do about it?
Finally, well dive into proven strategies, like creating registration pages that actually work, sending emails that people want to read, using eventapps to stay organized, and leveraging social media to reach your audience. What Is Event Marketing? Why Does Event Marketing Matter? Ready to get started?
That way you’ll be able to better cater to your audience. Building on the previous step, make sure event goers are aware of where the stations are. Signage is necessary, and an eventapp would be immensely helpful here to point people in the right direction, whether that’s via an interactive map or a chatbot they can ask.
This guide makes the exercise easier by defining the 5 best practices for getting your audience glued to your event. You also need to create a way for engagement to happen, ideally via the eventapp. And you need to set expectations about how your audience can participate.
For some, this means making air conditioning units, misters and expansive sunscreens standard for all outside events. For others, it could mean foregoing the use of an outdoor venue altogether while selecting a venue that features an extensive sustainability program.
There’s been a lot of talk in the events industry about the community model. It comes with a slew of benefits, including continuous audience engagement and endless branding opportunities. Even though it’s only become a hot event trend recently, an event community is by no means a revolutionary idea.
Use your eventapp and virtual event platform to prompt exhibitors to engage with each other. But features like AI-powered matchmaking can also be used to pair exhibitors with complementary offerings or shared target audiences. Event Tech Lives Startup Launchpad is an example of this. Tag-team Pitches.
Europe, Asia Pacific, and Africa, is their desire for host properties to offer interactive technologies—not just for the benefit of remote audiences, but also for on-site attendees to better share perspectives and insights with one another. Lastly, the task of sustainableevent sourcing is growing in importance, but planners in the U.S.
In the wake of the global pandemic, this sector has experienced a rapid transformation, with new trends and innovations reshaping how corporate events are planned and executed. This dual format not only enhances inclusivity but also expands the reach of business events, making them more accessible to global attendees.
One of the most effective ways to achieve this is through event branding. When executed correctly, event branding can help to establish a powerful connection between your brand and your target audience, building credibility and increasing brand recognition.
Onsite event technology can greatly enhance areas like information dissemination, wayfinding, networking, security and contingency planning, lead capture, and data collection. of attendees consider a mobile eventapp essential for in-person conferences. Female event professional looking at mobile app. com, 67.5%
Contrary to popular belief, event attendees are big fans of specialized mobile eventapps. Rather than contributing to app fatigue, a purpose-built eventapp can transform the event experience, increasing engagement while establishing a new standard of what events should look like.
Virtual and Hybrid Events As we look toward 2024, it’s clear that virtual and hybrid events will continue to be at the forefront of event planning. With the rise of remote work and global teams, these types of events offer an opportunity for businesses to connect with their audience from anywhere in the world.
They are part of the MCH Live Marketing Solutions AG group, and operate as a global general contractor for trade fair booths, pavilions and event structures. During this lunch reception they presented their sustainable modular expo design system made of oak wood with their partner EECS.green. Sustainable stand design by Expomobilia.
The average number of sessions per virtual event is 12 ( Bizzabo , 2020). 14% of virtual event sessions are a larger keynote format ( Bizzabo , 2020). 62% of virtual events are single-day events ( Bizzabo , 2020). of event marketers work with a production services company to help execute virtual events ( Bizzabo , 2020).
Case in point: On the Bizzabo platform, 51% of events in January 2023 were virtual. of event marketers work with a production services company to help execute virtual events ( Bizzabo , 2020) 93% of event professionals plan to invest in virtual events moving forward ( Bizzabo , 2020) 80.2%
As in-person events gain momentum, attendee expectations are higher than ever: . Sustainability should be a demonstrated priority. . The Power of Wearable Event Technology . The events industry gets an enhanced path to sustainability , eliminating unnecessary paper items and shipping because SmartBadges are reusable.
Sustainability is an increasingly pressing concern and should be a priority that guides your event design from inception. What Is “Sustainability” and Why Do Your Stakeholders Care? Sustainability is commonly understood in a few different ways. Any initiative within your event that supports one of these goals (e.g.
The three P’s (people, planet, profit) are front and centre for organisations, and this increased focus on sustainability is filtering through to their events strategy. Whilst event planners strive to create more sustainable incentives, so often, the story around their environmental decisions is being left untold.
They used the event’s meeting app to channel content to participants through a character named “Sparky the AI reporter,” which had its own tile in the eventapp. Within an hour after the event’s conclusion, Rose and his team were already evaluating feedback from the event and providing analysis to the company’s CEO.
Luckily we can lean on the Endless audience with #EventProfs. Still, he says having a community that consumes your content isn’t enough to sustain a community. “I’ve The one thing I learned from that was even if you create a community, it needs constant management.” he says. .
On the day of the event, you need to be ready to make your mark and engage your audience if you expect them to come back. Luckily, there are plenty of audience interaction tools popping up that can help you captivate attendees and get them involved. EventApps. Not all apps are on the up!
The Complete Guide to EventAudience Engagement The meeting and event industry is constantly changing as improvements in technology make it easier for planners to engage with attendees. But what hasn’t changed is the importance of keeping your attendees engaged throughout your event lifecycle to increase ROI.
Photo: Credit Sydney ICC Australia’s premier convention, exhibition and entertainment venue leads the way to inclusive, sustainable, and innovative events by activating its expanded Legacy Program – now featuring an ‘Inclusion and Belonging’ stream.
These can be personalized by the event host though pre- and post-event surveying, eventapps and other on-site technology tools, and the use of artificial intelligence during session planning. The two most important elements for engagement, say respondents, are relevant content and interactive opportunities.
In an age where more than 253 million Americans own smartphones and spend more than four and a half hours using them daily, apps have become table stakes for event organizers — especially given the fact that more than 75% of that four and a half hours is spent exclusively within apps.
Sustainability technology Technology can enhance the environmental and social sustainability of events. These tools help reduce waste, monitor and minimize energy consumption, promote eco-friendly practices among attendees, and assess the overall carbon footprint of an event. Cvent’s Sustainability Tracker.
Moreover, in an era emphasizing sustainability , these wearables are stepping up, featuring designs that prioritize reusability and recyclability, resonating with modern organizations’ eco-conscious ethos. Among the array of smart event wearables, Bizzabo’s Klik SmartBadge™ stands out.
Put sustainability front and center. Climate change intensifies the call for a transformation in event planning. Sustainable practices are imperative. The 2024 Global Meetings & Events Forecast by American Express Global Business Travel confirms our industry’s commitment. Forget plastic, too.
Welcome to the world where creativity meets technology – the realm of immersive events that captivate audiences and leave lasting impressions. Gamification, for example, can turn an event into an exciting adventure, encouraging attendees to complete challenges, earn points, and win rewards.
In the wake of the global pandemic, this sector has experienced a rapid transformation, with new trends and innovations reshaping how corporate events are planned and executed. This dual format not only enhances inclusivity but also expands the reach of business events, making them more accessible to global attendees.
Event Organizer State of in-person B2B conferences survey Emphasis on Sustainability and Eco-Friendly Practices Sustainability and future-proofing have moved from the periphery to the core of event planning considerations. as their second biggest, sustainability is taking center stage. wearable event technology).
Consider a sizzle reel of past events, messages from keynote speakers, and short blurbs from influencers who will attend your event. Tool #2: Event email marketing attracts the right audience. Most marketers agree email is the best channel for promoting events. Who signed up and needs details on event logistics?
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content